Shownotes
In this episode of The Marketing Moguls, Andrea Tagliaferro shares insights on navigating a career in marketing. She emphasizes the importance of being flexible and having core values in marketing strategies, learning from role models, and networking outside of one's comfort zone. They also discuss using social media for audience interaction, translating skill sets across industries, and share some funny marketing fails. The episode concludes with a promotion for Laura Vessel and Jim Mckelvie's speaking engagement at South by Southwest.
In This Episode, You'll Learn:
- 00:00 - Building Your Brand and Your Career with Andrea Tagliaferro
- 04:58 - Embracing the startup world to transition into marketing
- 06:44 - Translating skills from architecture to marketing in a job interview
- 11:05 - Using social media for audience interaction, including TikTok, Twitter, and Instagram
- 14:45 - Importance of flexibility and core values in marketing strategies
- 15:53 - Using data to understand what works and what doesn't in marketing campaigns
- 16:28 - Learning from role models and stalking them on LinkedIn to understand their career paths
- 19:07 - Stepping outside of your comfort zone to make connections and find job opportunities
- 20:05 - Using LinkedIn to passively network and showcase your skills
Links and Resources:
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