Being a personal brand entrepreneur means that you actually do not have any competitors, because there is only one you. Sure, there will be people in the same niche doing similar things, but they will never be able to ever replicate you.
In this episode, I talk about the easy way to beat competitors every time and the importance of always being 100% original. Tune in to find out my top strategies for always being authentic and why your audience will love you even more for it.
[05:22] - When you’re building the Business of You, there is no real competition
[07:19] - The tendency to latch on to what everyone else is doing
[09:04] - There is no right way of doing things
[10:05] - Do something that is unmistakably you
Essential Learning Points From This Episode
Why you should never copy anyone else
How to build a frictionless business
As an entrepreneur, there isn’t a rulebook to follow
Show the real you and see how your audience reacts
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