Marketing Smarter Not Harder
Marco Torres pt 1
Whether you are in ministry or retail; counseling or coaching; online sales or traditional retail – you are marketing. You are marketing your church, your ministry, your store, your products, your books. You are marketing your brand. You are marketing yourself in the process.
How well you handle this responsibility will determine your success.
I’ve seen pastors of churches, some that have been around for decades, still struggle to have 25 people in attendance on Sunday mornings. I’ve seen others set up in a coffee shop on Sunday morning and two years later are building a church building and paying cash for it. WHY?
The same thing can be said for someone working for themselves. In business, online or traditional. They may work for years, barely getting by. Someone else comes in and within a few months or so, they are the big player in town or in the niche online or whatever. WHY?
Well, it all revolves around marketing.
And to help us with understanding some of the nuances, is my guest today, Marco Torres.
Marco Torres is the Founder of MarketingBoost.com, he has helped thousands of business owners worldwide boost sales and scale their businesses by as much as 5-fold through the use of incentive-based marketing. He teaches entrepreneurs how to soar sales & marketing through the use of “Value-Add-Incentives” instead of discounts. His Facebook Group is home to more than 27,000 active business owners who are raking in sales with his advice and amazingly affordable subscription program.
I believe these concepts we will discuss today will apply, of course to businesses, coaching, etc., but it can also be applied to your ministry and church growth with just a few little tweaks.
Let me give a disclaimer here…I interviewed Marco about 18 months ago at the time of this recording… and I was so impressed by what he is doing, I signed up our ministry for this program we will be talking about today. Some of you may have seen us promote some trips or restaurant vouchers from time to time – and this is where it all started… a conversation with Marco Torres. Amen!
IN THIS EPISODE: You will learn
- How to compete on "value given" instead of price...'
- How to use "Value Added Incentives" to keep your bottom line UP instead of having to discount on pricing...
- How this method of marketing can be used by online and traditional businesses as well as ministries and churches...
CONTACT INFORMATION:
Email: marco@marketingboost.com
Marketing Boost Website
Mentioned in this episode:
Faith-Based Business Newsletter
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FaithCaster Academy
Take your business to the next level and check out FaithCaster Academy!
Helping Christian entrepreneurs to reach a wider audience, grow their business and increase their revenue - all while serving the Lord in their God-given calling! Amen!
FaithCasterAcademy.com