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Episode 26: Therapists Are Risk-Averse — Let's Change That [Featuring Jo Muirhead]
Episode 268th May 2022 • The Neurodivergent Entrepreneur • Patrick Casale
00:00:00 00:46:11

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Therapists being Risk-Averse isn't anything new. We're taught to play it safe, not to take risks, and not to stand out. Jo and I would argue that this keeps you small, safe, and decreases accessibility for your clients.

As a therapist, do you think that you have to show up a certain way, sacrificing your sense of self, personality, or desire to work differently?

In this episode, we talk about:

  • How to embrace your authenticity and permission to step into your personality
  • How to market your services so that your clients can find you
  • How being able to connect with you through your marketing, content, and copywriting actually creates accessibility
  • Business mistakes that therapists often make
  • Therapy and trust: why it's so important to create it with your content and marketing
  • Jo and my own terrible medical experiences and why they could have been different

Jo Muirhead is an Australian private practice and business coach, acclaimed author, speaker, and cricket and coffee connoisseur.

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Thanks to Our Sponsors: The Receptionist for iPad!

The Receptionist for iPad

Thanks to The Receptionist for iPad for sponsoring this episode.

The Receptionist for iPad is a HIPAA-ready digital check-in system that eliminates the need to walk back and forth from your office to the waiting room to see if your next appointment has arrived. Clients or patients can check in for their appointments, and you'll be immediately notified by text, email, or your preferred channel. Break free from interruptions and make the most of your time, because it is valuable. Start a free 14-day trial of the Receptionist for iPad by going to thereceptionist.com/privatepractice. Make sure to start your trial with that link to get your first month free if you decide to sign up.

Free Gifts for Our Listeners

Free Podcasting Workbook

Get a practical podcasting workbook for therapists considering starting a podcast, created by Patrick Casale, host of the podcasts All Things Private Practice and Divergent Conversations.

You'll get a practical structure for therapists who want to start a podcast but don’t want to rush, perform, or build something they can’t sustain.

Grab your free copy of the Podcasting Workbook: https://ndpod.org/Free-Podcasting-Workbook

Move Beyond Private Practice As A Neurodivergent Entrepreneur

Move Beyond Private Practice As A Neurodivergent Entrepreneur is a FREE 5-part mini-course designed for therapists who want sustainable financial independence beyond one-on-one work.

Access your free mini-course here: https://ndpod.org/Neurodivergent-Entrepreneur

Mentioned in this episode:

The Receptionist for iPad

 The Receptionist for iPad is a HIPAA-ready digital check-in system that eliminates the need to walk back and forth from your office to the waiting room to see if your next appointment has arrived. Clients or patients can check in for their appointments, and you'll be immediately notified by text, email, or your preferred channel. Break free from interruptions and make the most of your time, because it is valuable. Start a free 14-day trial of the Receptionist for iPad by going to https://thereceptionist.com/privatepractice. Make sure to start your trial with that link to get your first month free if you decide to sign up.

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