In this episode, Tammi is joined by Charelle Griffith - marketing strategist and business bestie for service-based business owners, fellow podcaster and founder of PropelHer a community for ambitious women.
They discuss why comparison is detrimental to business owners and how to conduct and implement competitor research in a positive way that protects your mindset + integrity. Breaking down a step by step process that you can implement in your business today.
This one is for you if you find it challenging to draw a line between research and comparison.
You can find Charelle sharing her high energy marketing wisdom online here:
You can find Tammi talking all things personal brand + marketing over at:
To continue the conversation and share your views, head over to The Brand Lounge social channels: