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Million Dollar Launch Series No 4: Callan Faulkner's $19 million launch (and 2 other incredible AI Experts) (Ep172)
Episode 17215th July 2026 • Six-Figure Signature Offers: Audience Growth, Live Launching Tips and Marketing Strategies for Female Entrepreneurs • Robyn Birkin | Online Business Strategist for Women Business Owners
00:00:00 00:26:24

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Three women. Three completely different AI businesses. One had a $500K launch, one did $1.5 million, and one hit $19 million, reportedly one of the biggest female founder launches ever. This episode breaks down exactly what they did the same way, and it's not what you think.

  • What three women running wildly different AI businesses all did that took their launches into 7 and 8 figures
  • The overnight pivot every single one of them made that saved their entire launch strategy
  • Why none of these women are pricing to be "accessible", and what that's quietly costing your business
  • The one line in a caption that makes waiting feel like the most expensive decision someone can make
  • The unglamorous, unsexy strategy behind why you suddenly see the same people everywhere on your feed

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Links + Resources

  • Gemma Bonham-Carter, AI All Stars, AI Unlocked summit
  • Dr Nikki Sweeney, AI Impact Hub
  • Callan Faulkner, Effortless Business Boot Camp
  • Referenced episode: "Being accessible is killing your business"
  • Referenced episode: podcast with Macy McNeely

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