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(upbeat music)
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I'm Danny Brown,
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and you're listening to One Minute Podcast Tips,
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the show that helps you be a better podcaster
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in just a minute a week.
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If you want more specific tips just for you and your podcast,
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check out the Magic Mic membership
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at oneminutepodcasttips.com/support.
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And now, this week's episode.
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(upbeat music)
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Often with episodes, podcasters will publish,
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promote for a bit, and then move on to the next one
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and repeat the process.
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And while this is great for promotion
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of these episodes at the time,
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you should also be looking at evergreen content
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and how to repurpose that.
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One of the ways is to look at your analytics
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and see what episodes continue to be found and played.
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These are the ones that resonate with your existing audience
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so would probably be a good fit
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for potential new listeners too.
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So consider how you use that.
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Can you create a new episode as a follow-up to a popular one
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to expand the conversation on that topic?
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If your podcast is audio only,
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but you've been thinking about YouTube,
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can you make a video version of a popular episode
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to build on the audio one.
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And if you have a newsletter,
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can you take the content of a popular episode
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and offer a deep dive into that topic via your newsletter?
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There are lots of ways that you can repurpose episodes,
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especially ones that are still getting listened to
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long after they were published.
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Take advantage of that and look to turn popular episodes
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into new content and listeners.
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Until the next time, happy podcasting.
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(audience applauding)
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Thanks for listening.
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If you enjoy One Minute Podcast tips,
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be sure to share with your friends and other podcasters
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so they can enjoy it too.
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Until the next time, happy podcasting.
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(upbeat music)
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[MUSIC PLAYING]
