We’ve become obsessed with reach and leverage and tech that we’ve forgotten some business fundamentals like there’s a person behind the account you’re trying to reach.

Renée Warren walks you through how relationship building is one of the most powerful business tools you have and how to get better at it.

Key Takeaway

The reality is on the other end of the phone or email or DM is a person who wants and needs to feel significant.

We talk about

• How to start using PR in your business without making it a second job
• Do you need to be on every platform?
• What not to do in a pitch
• How to build relationships anywhere
• Renée’s lifestyle boundary for her business
• The worst cookie-cutter advice Renée’s been given on her lifestyle business

Links

To read the transcript and explore other episodes go to dianemayor.com/102