In episode 7 of Be The Drop Podcast, I sat down with Olympic Beach Volleyball Gold Medallist Kerri Pottharst and she talked me through her top tips for building community connection.

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We are all looking to connect with our community and customer base in a meaningful and ultimately profitable way. This means giving them what they are looking for, in the hope that they will return when they are ready to buy what we are selling. But how do you do that? How do you really understand your community in a way that is mutually beneficial?

The lineup for the first season of BTD include a not-for-profit CEO, an Olympian, change makers in numerous industries, a reality TV winner and a social media influencer.

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