Tom Pepperdine interviews author Gemma Amor on her day-to-day writing process. Gemma discusses creative burnout, the difference between writing for herself versus writing on commission, and the time she had to throw away 20,000 words of a novel and start again.
You can find all of Gemma's books on the following link: https://amzn.to/3bf0bTl
You can find her on Twitter on the following link: https://twitter.com/manylittlewords
You can read her essay on creative burnout here: https://jerichowriters.com/writing-and-burnout/
And you can find more information on our upcoming guests on the following links:
https://twitter.com/Therealwriting1
https://www.instagram.com/realwritingpro
https://www.facebook.com/therealwritingprocesspodcast
Hello, and welcome to the real writing process.
Tom:I'm your host, Tom Pepperdine, and on this episode, my guest is Gemma Amor.
Tom:Gemma is a Bram Stoker award nominated horror author, as well as an
Tom:illustrator, voice actor, and podcaster.
Tom:This interview took place in early October, 2021.
Tom:Shortly after the release of her book, Six Rooms and the audio
Tom:adaptation of her story, Dear Laura, for the NoSleep podcast.
Tom:So the episode begins and I'm very pleased to say I'm joined by Gemma Amor.
Tom:Hello, Gemma.
Gemma:Hi Tom.
Tom:Hi.
Tom:And my first question to you is what are we drinking?
Gemma:Uh, We are drinking strong black coffee from my Scrabble letter G mug.
Gemma:G is worth two points on the old scrabble board.
Gemma:Should be worth way more.
Tom:Yeah.
Tom:And is this something that you drink whilst writing or is
Tom:this your just get up and go?
Gemma:Yeah, this is my, "stick my coffee pot on the stove, give me
Gemma:something to actually function and get going," drink that I make at home.
Gemma:And then if I'm out and about, I'm a flat white coffee lover.
Gemma:I like a good artisinal hipster coffee with a little fluffy
Gemma:heart in the milk on the top.
Tom:Lovely, and where I'm speaking to you now, this is your home office.
Tom:Is this where you do the majority of your writing?
Gemma:Yeah, so I have a study in my my house upstairs.
Gemma:And it's just a small space with a custom desk, which my husband's just
Gemma:built actually, which is lovely.
Gemma:And all of my books and my framed things on the wall, my artwork
Gemma:and some certificates and things.
Gemma:Just stuff that helps inspire me and keep me going when I'm having a slump.
Gemma:And this, it's got a little couch for me to sit and do research and it looks
Gemma:out over a nice park, lots of trees.
Gemma:So it's a nice space.
Gemma:It's a tiny little writer's hole.
Gemma:Yeah, it is nice.
Gemma:It can get a bit confining sometimes but on the whole,
Gemma:it's a nice place to retreat to.
Tom:And has this always been your writing space from when you began writing or is
Tom:this something that's developed over time?
Gemma:So when I first started writing seriously and I guess writing full
Gemma:time, it wasn't really through choice.
Gemma:It was through the fact that I'd been made redundant from two jobs in a row
Gemma:because I wasn't very well and I wasn't performing very well in those jobs.
Gemma:Although that's a very reductionist view of what actually happened.
Gemma:But the point was is that it coincided with my son who he started school.
Gemma:And I realized that from nine o'clock, until two or three o'clock in the
Gemma:afternoon, every day, I had a big chunk of time that I needed to use for myself,
Gemma:which was as a kind of newish parent.
Gemma:The idea of having time to myself after four years was a bit frightening.
Gemma:And I was also, I wasn't particularly well, I had a lot of mental health issues
Gemma:and considerations, so I needed a way to use my time that was good for me.
Gemma:And that actually helped me explore some of my feelings, but
Gemma:also I've always wanted to take the writing thing seriously.
Gemma:I've been a writer since I was a child and I never had the time or
Gemma:the energy because when you work, you don't have a lot of energy
Gemma:leftover at the end of a working day.
Gemma:Particularly if you've got kids as well.
Gemma:So I, um, I remember wandering up and down the Gloucester road, which is a, for
Gemma:non Bristolians, it's a long lovely road.
Gemma:Full of independent cafes and charity shops and electronic stores and stuff.
Gemma:And I walked in and bought myself a secondhand laptop for,
Gemma:I think about a hundred quid.
Gemma:And then I developed this really healthy routine, which I do miss ever so slightly,
Gemma:where I would drop my kid off at school and go straight to a coffee shop and
Gemma:sit down and I'd write from maybe nine until one or two, straight through, and
Gemma:then I'd have a break do a little bit more and then back on the school run.
Gemma:So I didn't work as much from home to begin with.
Gemma:And it wasn't really, I didn't really have the set up here for things I
Gemma:needed, like my podcasting equipment.
Gemma:I've got a Wacom tablet cause I do book cover designs and things now.
Gemma:Like I've got all the things set up now, but it takes time to
Gemma:get all that equipment together.
Gemma:Like you don't need all those things to be a successful
Gemma:creative, but the tools do help.
Gemma:If you're, like being a photographer, you need the right equipment.
Gemma:If you're going to make money out of it for a living.
Gemma:I have found through necessity and through habit and through the pandemic
Gemma:that this has become my main place of work because it didn't have a
Gemma:choice and everything else was shut.
Gemma:But now things are open again.
Gemma:I'm definitely roaming a bit more with my laptop again, and that's quite
Gemma:freeing and I'm finding that I'm writing better stuff with just my laptop than
Gemma:at my desk with all the fancy tools and equipment, which is interesting.
Tom:Yeah, I think a bit of freedom can always help, and
Tom:just a uh, change of space.
Gemma:Definitely.
Gemma:I think a lot of writers feel quite anchored to their space as well.
Gemma:And actually.
Gemma:Oh I wrote an article for a website last week about creative burnout.
Gemma:And as I was writing this article, giving other people advice and asking
Gemma:myself lots of questions, a lot of light bulbs went off in my own head about the
Gemma:fact that I am horrendously burned out.
Gemma:And one of the tips in there that I very sagely wrote for other people
Gemma:that I didn't follow myself was that a change of scene is as good as a rest.
Gemma:And it really, really is.
Gemma:And I, if I'm editing a book, I'm in the final stages of a book.
Gemma:Apologies to the environment, but I will still print it all out.
Gemma:And I'll physically take myself out of my study and going to sit
Gemma:somewhere else to read it and review it with pen, red pen and stuff.
Gemma:Cause I find that helps I can focus better.
Gemma:I love going to coffee shops to work because I think there's
Gemma:something about the background noise that I find quite soothing.
Gemma:Although not always particularly if you've got someone on a really loud business call
Gemma:right next to you or screaming baby or some incredibly loud people, but on the
Gemma:whole there's something about being in that buzzing environment that relaxes me.
Gemma:And I think it makes me feel a bit less alone because writing has to
Gemma:be a very insular job, very insular.
Gemma:And you on your own, in your own head space, in your house
Gemma:alone, thankfully alone.
Gemma:Because last year I shared my house with two very loud
Gemma:boys and I wasn't ever alone.
Gemma:And that was a completely different set of problems.
Gemma:But it can make you a bit nuts, I think.
Gemma:So, forcing yourself out of your house, if you can, and working somewhere
Gemma:else is definitely recommended.
Tom:Good.
Tom:And with your stories, are you someone who starts with a
Tom:character or a world setting?
Tom:How do your ideas tend to expand and germinate?
Gemma:My process isn't particularly structured.
Gemma:I am not one of those people or one of those writers who will sit
Gemma:down and meticulously plan a story, a character a novel, anything.
Gemma:I probably should because it might make the writing process easier.
Gemma:But I have this thing where if I know where a story's going, I immediately
Gemma:get bored with it and don't want to do this anymore, which is a problem with
Gemma:my brain and how my brain operates.
Gemma:I have very short attention span in general, so I combat that by working
Gemma:on multiple projects at a time.
Gemma:And so with stories and with short stories or any creative project, really, whether
Gemma:it's a script, a painting, whatever.
Gemma:I tend to, I tend to let my brain fix on something that's made a
Gemma:very strong impression on me.
Tom:Okay.
Gemma:So it could be anything, I could be watching a movie and a particular
Gemma:scene could strike me and really stick.
Gemma:I could be listening to piece of music and feel suddenly, "Wow,
Gemma:okay, that makes me feel a certain way and I need to explore that."
Gemma:I could be out for a walk and I could spot something.
Gemma:I might have a memory of somewhere I've traveled to.
Gemma:I've done kind of a fair bit of traveling and globe trotting.
Gemma:And those memories are quite anchored in, in my brain.
Gemma:So sometimes I find myself reminiscing and I want to write about that.
Gemma:Sometimes characters will pop into my head or not character
Gemma:so much, but conversations will suddenly pop into my head.
Gemma:So a snippet of conversation, like a sentence or a phrase will
Gemma:stick its head up over the parapet and go, "Hi, I need attention."
Gemma:And then I might take that.
Gemma:And then I will just organically, let it run and see how the
Gemma:conversation plays out.
Gemma:And then I find that if I do that, if I want to write about certain setting
Gemma:or a certain conversation between two people or a certain feeling or emotion,
Gemma:or just something I want to explore.
Gemma:And if I start letting my fingers do the work sooner or later out of
Gemma:that, a scene will evolve and then a chapter or section or a paragraph.
Gemma:And then I look at what I've written.
Gemma:And then I start thinking about the mechanics, like the hows,
Gemma:the whys, the wherefores, the what are the character dynamics?
Gemma:Are they facing any particular challenges?
Gemma:Where are they?
Gemma:What are they doing?
Gemma:What are they going to do?
Gemma:Where have they been?
Gemma:All of those sorts of things come as a secondary thing for me.
Gemma:Like often, I guess I'm what you call an intuitive writer, or I just listen to my
Gemma:brain and what my brain needs to explore.
Gemma:And I just bash out whatever comes to my mind.
Gemma:And then I find that I have the kernel of a good story or a good novel.
Gemma:So what I'm currently working on at the moment is something that I'm not
Gemma:being commissioned to work on at all.
Gemma:All my commissions have taken a bit of a backseat.
Gemma:But it's an idea that came to mind that I just couldn't shake.
Gemma:And suddenly I'm 11,000 words in and it looks like it might
Gemma:be a novella or a novel.
Gemma:So who knows where it'll go, but it feels right.
Gemma:And that organic writing, I think is really important.
Gemma:Particularly, if as a writer, you suddenly take your hobby and turn
Gemma:it into a career, and then you find yourself writing for other people a lot.
Gemma:You get commissions, you get contracts, you have obligations to fulfill and
Gemma:you stop being able to do that organic writing as much as you are able to.
Gemma:And I think some of the fire goes out of you, when you are so deadline-driven.
Gemma:So at the moment because I am very much experiencing burnout, I'm
Gemma:listening to myself and allowing my brain to play again a little bit
Gemma:and that's the kind of writing that I enjoy, more than anything else.
Tom:I have quite a few questions off the back of that.
Tom:The first one that sprung to mind is, how long when organic writing, does it
Tom:take you to formulate a first draft?
Tom:Do you find yourself stopping going back or is it just your
Tom:your writing seems to evolve.
Tom:You get a first draft and then you go back and you try and tidy it up?
Gemma:No, I am a terrible self editor who constantly revises as
Gemma:I'm writing, which often means that with a novel or a long short story.
Gemma:Short stories are not quite so much of an issue here, but anything longer form.
Gemma:It usually means that the first quarter of it is fucking amazing.
Gemma:And then the rest of it, I've run out of energy a little bit and you can tell, and
Gemma:I don't put as much energy into revising those because I'm usually then pushing
Gemma:deadline, which is something that a more structured writer would probably allow
Gemma:themselves a bigger chunk of time for.
Gemma:And so interestingly, because I'm self published up until now and worked
Gemma:with small indie presses, a book that I have coming out next year is my
Gemma:first traditionally published novel.
Gemma:And I'm working with an editor and at some point over the next month or
Gemma:two, she's going to send me an edit letter with a big chunk of suggestions
Gemma:for how to make that book better.
Gemma:And I very much anticipate that she's going to look at the first
Gemma:quarter of the book and go wey!
Gemma:And then look at the rest of the book and go, here's where
Gemma:the majority of the work is.
Gemma:So my brain is quite a messy place, it's quite a tangled place, and it makes
Gemma:drafting things difficult sometimes.
Gemma:Because I run with the momentum of the idea and I do the organic thing
Gemma:up into a point where I hit a block.
Gemma:And with novel writing, that's normally around the 40,000 word mark,
Gemma:where I start to run out of juice.
Gemma:And that's because I haven't really thought about the
Gemma:plot as much as I needed to.
Gemma:What I find myself doing at that point is assessing what I've written so far.
Gemma:Going, ah, okay, how do I drive this forward to the conclusion?
Gemma:Because I normally have a fairly good idea of a final scene.
Gemma:It's like when you're walking up a hill and you're halfway up and you're like, oh
Gemma:my God, I've got so much further to go.
Gemma:And you don't have that adrenaline to push you because you're near
Gemma:the end and you're not near the beginning, so you run out of energy.
Gemma:And then find myself stepping back and I, I print off the book as it stands,
Gemma:which is normally an absolute mess.
Gemma:Because first drafts are messy, doesn't matter if you're the best writer
Gemma:in the world, they're still messy.
Gemma:And I then get a big white board and I start plotting down all the
Gemma:questions that I probably should have thought at the beginning.
Gemma:How do these characters relate to each other?
Gemma:What are their individual struggles?
Gemma:What are we trying to say with this novel?
Gemma:Where do we want it to go and how, and what are the stressors and
Gemma:challenges and environmental factors and all these different things.
Gemma:I then fudge it by reading and rereading what I've written and making
Gemma:lots of notes on the physical copy.
Gemma:And what I find that helps me with is if I have an idea in the middle section
Gemma:of a novel, I then understand that I need to go back and write it in the
Gemma:earlier stages for some foreshadowing or to work that narrative thread through.
Gemma:You can't just introduce a brand new idea, halfway through
Gemma:a book and expect it to stick.
Gemma:In answer to your question, I have a very untidy process.
Gemma:Because I am a very impulsive organic person.
Gemma:So maybe that's why I sometimes find short stories easier to write, but there
Gemma:is a running joke between a lot of the people that I work with who publish my
Gemma:short stories, like the no sleep podcast.
Gemma:The editor that has a running joke that my short stories are a minimum
Gemma:of 80,000 words long because I just cannot write a short story anymore.
Gemma:Because everything in my head wants to be a novel, I think,
Gemma:and wants to be a big idea.
Gemma:I have big ideas.
Gemma:One of the things that I know I need to work on next year, and I'm really
Gemma:looking forward to, is working with a traditional editor who can rein me
Gemma:in a little bit and guide me through the process of structure and planning.
Gemma:Because I, I guess I'm self-taught, as much as you can be as a writer.
Gemma:I studied English literature at university, but I've not done any
Gemma:creative writing courses or had access to other authors on a regular basis
Gemma:to talk me through these things.
Gemma:So I'm feeling my way very much through this entire thing.
Gemma:It's done me well so far, but I think there's another level of my writing
Gemma:that I can get to, if I'm able to get my brain to cooperate, which is
Gemma:difficult sometimes because of my brain.
Tom:I think some of your story is absolutely fantastic and my favorite
Tom:being White Pines, and that does not come across as an organic writing project.
Gemma:Yeah, but it was an absolute bitch to write that novel.
Gemma:I ditched the first 20,000 words I wrote of that book and completely rewrote it.
Tom:That kind of answers the question I was about to ask, which is to say, do
Tom:you find in the organic writing process that you're having to kill your darlings?
Tom:And I think killing 20,000 words!
Gemma:So yeah, so that book was an interesting one.
Gemma:So White Pines is my genre fluid, supernatural Celtish, cult, horror,
Gemma:alternate reality novel thing.
Gemma:That doesn't really fit into any genre particularly nicely,
Gemma:but I'm okay with that.
Gemma:And it started with a scene that popped into my head and
Gemma:the scene was the prologue.
Gemma:And the prologue is a woman on a barren island who experiences
Gemma:things materializing and disappearing in front of her.
Gemma:Just little flickers here and there.
Gemma:And I was so taken with that imagery I decided I wanted to
Gemma:write something bigger about it.
Gemma:And I had not written anything longer than Dear Laura, which was only 28,000 words,
Gemma:which was my novella that I'd published.
Gemma:So I wanted to challenge myself and write a novel.
Gemma:And the only way I could think to do that was to make myself accountable.
Gemma:So I actually started a Kickstarter and to get the book funded so that I
Gemma:could afford a decent cover design and some editors and all the rest of it.
Gemma:As I wildly and grossly underestimated how much money I needed to raise
Gemma:to cover the cost of postage, but we won't talk about that.
Gemma:So I suddenly found I had a year in which to write a novel and so I started writing.
Gemma:And the original idea was that the protagonist would be a journalist
Gemma:who was exploring the disappearance of an entire town and entire
Gemma:community, who one day just vanished.
Gemma:And it was set in some like generic forest in America.
Gemma:And it had a very generic opening scene where it's a team of bored
Gemma:local regional journalists and let's go and investigate this mystery.
Gemma:And I got 20,000 words in and I found that not only did it not feel very authentic
Gemma:because I had no idea what the place was like that I was actually writing about.
Gemma:Didn't understand enough about American culture.
Gemma:It felt very tired to me, but also it just didn't feel right.
Gemma:Like in my gut, I ran out of steam because I just didn't like it.
Gemma:I didn't like where it was going.
Gemma:I didn't, things started to raise themselves as questions to me.
Gemma:Like it was set in the nineties, which the novel I ended up writing still
Gemma:is, but it was a part of America that wasn't remote enough for people to
Gemma:not suddenly go, what the fuck, 33 or 3000 people have just gone missing.
Gemma:We need to make some fuss about this.
Gemma:And I couldn't think of a way in which to write the novel where there
Gemma:wouldn't be the military and the police involved and all of these things.
Gemma:As would happen if 3000 people suddenly disappeared in the middle of America.
Gemma:So I then had a massive existential crisis, because I'd wasted
Gemma:two months writing something that was totally unusable.
Gemma:And I began to realize that the problem was not with the concept.
Gemma:I still really wanted the concept of a town that disappeared, of
Gemma:community people that disappeared.
Gemma:But the setting and the setting needed to be remote enough that perhaps people
Gemma:wouldn't notice if a large number of people disappeared, and why they wouldn't
Gemma:notice is perhaps because those people wanted to disappear in the first place.
Gemma:They wanted to live somewhere very remote and cut off from the world.
Gemma:So I started to investigate islands and my husband actually pointed me in the
Gemma:direction of a smaller island off the coast of the Scottish Highlands called
Gemma:Anthrax Island, or um, it's a small island in a place called Gruinyard Bay.
Gemma:And the island is actually called Gruinyard Island and it was sold to
Gemma:the military in the second world war so that they could experiment with anthrax.
Gemma:Which meant they bought a bunch of sheep and tied them to poles in the
Gemma:middle of the island and dumped a shed load of anthrax on it and saw
Gemma:how long it took them to die horribly.
Gemma:But it fascinated me because the topography of the land around it,
Gemma:the isolated feel of the island, the military history, all of these
Gemma:things suddenly clicked in my head.
Gemma:So I then threw away 20,000 words and I started from scratch.
Gemma:And I started with a lot of research, a lot of Google earthing.
Gemma:And then I took a research trip up there and I drove around the
Gemma:Highlands for a couple of days on my own in a little rented car.
Gemma:And I stayed in a hotel near the bay.
Gemma:And I wandered along the beach and I looked at the island and I
Gemma:thought about going to the island, but then I thought, no, it's
Gemma:probably still covered in anthrax.
Gemma:Um.
Gemma:And I began to develop a sense that the book was actually not really a kind
Gemma:of town in America disappears book.
Gemma:It wanted to be a folklore book and it wanted to soak up the Scottish folklore
Gemma:and the culture and the geography.
Gemma:And it wanted to talk about bigger things as well, like alternate realities and myth
Gemma:and all sorts of things, cult behavior.
Gemma:Um, So then all of a sudden it started to write itself.
Gemma:And I still hit the middle stodgy bit, but I wrote my way out of that
Gemma:by just doing obsessive amounts of research into as many things as I could.
Gemma:And then I found the ideas kept coming.
Gemma:And eventually a year later, a bit later than I meant to deliver
Gemma:it, but I finally finished it.
Gemma:And I was actually happy with the end result, but it was a very
Gemma:painful process writing that book, I learned a lot of lessons, it
Gemma:was my first full length novel.
Gemma:I did learn how to write through writer's block and to write
Gemma:through the stodgy middle.
Gemma:I hated it.
Gemma:I hated that book by the time I'd finished it, but then slowly and surely
Gemma:people have been feeding back that it's quite an unusual book, I think.
Gemma:In that it doesn't really stick to one particular genre, and I think it works.
Gemma:I think it works.
Gemma:There's always going to be things that I want to fix, but yeah.
Tom:I've read a lot of your work and I think the narrative is really strong.
Tom:Even though the story behind it, it might sound very messy and
Tom:like you say, it was quite an arduous journey to get to the end.
Tom:I love that book.
Tom:It's the one I always recommend because I think it's so
Tom:different from a lot of things.
Gemma:I feel like it's the book that wanted to be written as opposed
Gemma:to the book I was trying to write.
Gemma:And I think the power of a research trip as well, and immersing yourself in the
Gemma:environment and being able to write about the small tiny details surrounding you.
Gemma:And the taste of the salt in the air or the ivy on the headstone of the cemetery.
Gemma:Those little details.
Gemma:It's so much more authentic to me, that book, then it would have been had I
Gemma:sat it in the Appalachian mountains or whatever, and it just wouldn't have worked
Gemma:because I don't know enough about it.
Gemma:In the future I'll probably take a research trip out to somewhere.
Tom:Well, actually that was going to be my next question.
Tom:It sounds like your attitude to research has fundamentally changed through
Tom:the process of writing that book.
Tom:Do you have a desire to research more for future projects?
Gemma:Yes, I'm going to set it in The Bahamas or Bora Bora.
Gemma:Um, yeah, I think if I look at the stories to me that have the most bite to
Gemma:them, they're all stories that are set in places where I've been or visited.
Gemma:So I've just finished writing a story about the ancient Ram Inn,
Gemma:in Wotton-Under-Edge because that's somewhere that I've been to.
Gemma:Even Dear Laura, which has got a very nondescript forest in it.
Gemma:It's interesting, cause I've just adapted that for the No Sleep podcast
Gemma:and I had to Americanize that.
Gemma:Although there were still a lot of things I forgot to, like trousers and hopefully
Gemma:they don't hate me too much for it.
Gemma:I set that originally in the New Forest in Hampshire because it's,
Gemma:it's a huge expense of woodland, but there's one particular scene
Gemma:where Laura is sitting on a road she's been sent on a fool's mission.
Gemma:And she's sitting on a road in the middle of this forest and I've been to that road.
Gemma:And I remember standing there and just thinking how random is this bit
Gemma:of tarmac in the middle of the woods?
Gemma:With cattle grids and all the rest of it.
Gemma:So I think for me, research comes in two forms.
Gemma:Not everybody has the ability or mobility or funding to be able to just
Gemma:fly off to the Highlands of Scotland and do their you know, research trip.
Gemma:But the internet is a wonderful thing and there are many videos and so much audio
Gemma:and a lot of things, you can still soak up the environment quite well, I think.
Gemma:Cause White Pines started out that way for me with a lot of Google earthing.
Gemma:That's how I knew I wanted to set it there.
Gemma:Cause I basically walked along the road virtually that went
Gemma:around the bay for hours.
Gemma:I just zoomed in and out and I got a real feel for it that way.
Gemma:So research comes in two forms for me, physically going somewhere, if I can, or
Gemma:using somewhere that I've traveled to.
Gemma:I'm quite a physical person, I love to travel and explore, but then also doing
Gemma:the reading around it and the online stuff and just immersing myself in it.
Gemma:And I generally find that if I've got writer's block and I'm really
Gemma:stuck then if I plop myself into an hour or two of solid research around
Gemma:some tiny little thing in the novel.
Gemma:It kick-starts me again and there's a detail that I might pick out.
Gemma:So let's say I'm really stuck, and I can't think of a way to move forward
Gemma:with the story, but I just want to learn more about Scottish myths or whatever.
Gemma:So then I end up looking at Pictish stones and symbols, and then I realize I really
Gemma:liked the idea of symbols and geometry.
Gemma:And then I start thinking about sacred geometry.
Gemma:And then I start thinking maybe I can use that as a plot device to drive
Gemma:this forward because sacred geometry could be something by which the local
Gemma:people communicate with a series of triangles and circles and squares.
Gemma:And then maybe I look at the, do you know what I mean?
Gemma:It just from one small thing that you read, big things
Gemma:develop and flower, I think.
Tom:And another thing I wanted to go into, cause you mentioned very early on
Tom:with the organic writing, we discussed that, but also you're commissioned for
Tom:a lot of stories and I'm just wondering with your organic beginnings of stories
Tom:but also the amount of research that you're willing to do for your stories,
Tom:how you approach a story on commission, and how do you structure those stories?
Gemma:So interestingly, I think the biggest example of a commission
Gemma:that I've just delivered on a big scale was the newest novel I
Gemma:have out, it's called Six Rooms.
Gemma:And it's a haunted house novel.
Gemma:And that was as a result of Cemetery Gates Media, who came to me with
Gemma:an idea that they already had.
Gemma:And I think originally they wanted it to be an anthology and they wanted a series
Gemma:of writers to write around a theme, which is a very common thing with anthologies.
Gemma:And the theme was, here is a house, everybody pick a room and write a
Gemma:kind of spooky story based in that room, and around a certain character.
Gemma:And it doesn't matter when it's set or who the character is, and we'll compile it.
Gemma:And then actually think they rethought that and decided that
Gemma:might be a good basis for a novel.
Gemma:And then they brought me on and said, can you do this in novel form?
Gemma:And I'm not one to say no to anything.
Gemma:So I was like, yeah, of course I can.
Gemma:Yeah.
Gemma:But it was actually quite intimidating because there was a lot of uh, lore
Gemma:that they already put in place.
Gemma:So the novel is set in Sunshire, which is a fictional region in America
Gemma:where previous anthologies from Cemetary Gates Media have been set.
Gemma:So there was already some backstory that I had to incorporate.
Gemma:There was a cast of characters, some of whom I wrote about some of whom I
Gemma:didn't, and then there was the house itself that I had to do all the research
Gemma:on, and I had to make sure it was a house that could realistically have been
Gemma:built in that period and in that area.
Gemma:So again, that was an interesting book in which I started to write around each room.
Gemma:I knew I wanted to structure the novel around six individual sections and each
Gemma:section was set in a room of the house.
Gemma:And the only way I could think of to make that an interesting experience
Gemma:for the reader was to think about a tour through a haunted house or an
Gemma:old estate like a normal tour that you'd have around a stately home here.
Gemma:And I liked the idea of you moved as the tour group moved through the house.
Gemma:But what I found as I was writing that is that it didn't really come to life.
Gemma:There wasn't anything particularly special about it.
Gemma:It was a series of characters moving around inside a house.
Gemma:There was nothing special about it.
Gemma:And I realized that actually some of the history needed to be present.
Gemma:Some of the reasons why the house was haunted needed to be explored.
Gemma:And the only way you can really do that in the way in which I'd written,
Gemma:it was through a series of flashbacks.
Gemma:Again, that's a very kind of tired, old concept.
Gemma:So I tied the flashbacks to a series of objects that are around the house.
Gemma:So if one of the people in the tour group happened to touch one of
Gemma:these objects, they were immediately taken back to a period of the
Gemma:past, to a particular character.
Gemma:And as I found these flashbacks unfolding and this particular character
Gemma:was being more and more explored, he started to take center stage.
Gemma:And I realized that the story was really about him.
Gemma:And he was the previous owner of the house and he was an absolute
Gemma:shitbag and he really wanted to just take front and center.
Gemma:And so the book then suddenly started to kick into gear when I gave in and let him
Gemma:do what he wanted to do, which was rule.
Gemma:And it was a difficult way of shoehorning my organic process into a commission where
Gemma:a lot of the things were predetermined.
Gemma:If that makes sense.
Gemma:But it worked quite well in the end and Cemetery Gate were really happy with it.
Gemma:And the feedback so far, it's not been out very long, but the feedback so far has
Gemma:been good so I was happy that it worked.
Gemma:I enjoyed writing a more traditional genre book.
Gemma:In terms of other commissions I've had, most of them tend to be audio.
Gemma:So again, there are certain considerations and requirements you have to have
Gemma:in mind as you're writing for audio.
Gemma:So for one of the scripts I'm writing, it's a two act thing.
Gemma:So what I'm doing is I'm taking a short story I'd already written
Gemma:and I'm readapting it for audio.
Gemma:And that means basically rewriting it because it's it's not first
Gemma:person perspective, for a start.
Gemma:So it needs to be redone in that sense.
Gemma:Exposition is a big thing with audio.
Gemma:Most audio drama scripts would be very dull if it was one person's internal
Gemma:monologue talking about the sunrise.
Gemma:So there are ways that you have to write in the sunrise in a convincing way, which
Gemma:gives the audience an idea that the sun is rising without boring them to tears.
Gemma:That's quite challenging.
Gemma:I find the commission projects I work on much more challenging than the things I
Gemma:write for myself organically, but they're an important part of the writing process.
Gemma:And I guess it would be the same if you're a TV writer or a screenwriter,
Gemma:there are certain beats you have to hit.
Gemma:Things you have to include, considerations.
Gemma:It's not the same as I'm going to sit in the cafe at nine o'clock in
Gemma:the morning and see what happens.
Gemma:It's very different.
Gemma:I am grateful for all of my commissioned work.
Gemma:I do find it more difficult, but it also teaches me a lot and I find that audio
Gemma:requirements are by far the most specific out of the commission stuff that I get.
Gemma:Yeah.
Tom:And when writing on a day-to-day basis sometimes at the cafe, sometimes
Tom:at home in the study, are you very disciplined in the hours you put in or do
Tom:you work for a set period of time and have a set writing session or is it a certain
Tom:word limit or is it just instinctive?
Gemma:There are several things, there's several parts to that question.
Gemma:I want to touch on word count and setting yourself a word count target
Gemma:a day, because I think that's actually quite a toxic thing to do to yourself.
Gemma:To set yourself an expectation of 2000 words a day where you don't have any
Gemma:idea of what frame of mind you're going to wake up in, what external factors
Gemma:are going on, whether you're going to have an argument with your kid first
Gemma:thing in the morning, whether the builders are going to be digging up the
Gemma:road over your house, whether somebody calls you and adds stress to your life.
Gemma:Like 101 million things can happen to you, that can interfere
Gemma:with that word count target.
Gemma:And you get to the end of the day, and you haven't written your 2000 words, you
Gemma:generally feel a bit shit about yourself.
Gemma:Particularly if you are a self-employed writer who struggles with imposter
Gemma:syndrome and your quite critically hard upon yourself, because a lot of us authors
Gemma:are, we're not very nice to ourselves,.
Gemma:So I don't have strict word count targets.
Gemma:I count any words on the paper as a positive at the end of the day.
Gemma:And even if I haven't done words on the page at the end of the
Gemma:day, I am trying to get better at not being too hard on myself.
Gemma:Because some days you just can't write.
Gemma:And at the moment, which I've touched on before, I am actually creatively,
Gemma:almost burned out completely.
Gemma:There are things that I am working on slowly and surely.
Gemma:I'm finding artwork a lot easier to get into because it doesn't require a huge
Gemma:amount of brain power, but it's still creating and helping move me forward.
Gemma:But writing has suddenly become extremely difficult for me because the well has
Gemma:burned dry a little bit, has run dry.
Gemma:So setting myself unrealistic targets and word count targets and things every
Gemma:day, isn't working for me at the moment.
Gemma:Because I'm just getting my knickers in a twist and tearing
Gemma:my hair out over the fact that I'm not doing what I should be doing.
Gemma:And it's it's really heartbreaking as well, not do the thing that you love
Gemma:doing, but it is part of the process.
Gemma:You just have to accept and realize, okay, and you adjust
Gemma:your boundaries and your output.
Gemma:And if you've got very understanding publishers or whatever, people
Gemma:that are waiting on you, you just go to them and say, look, I'm
Gemma:struggling and I need more time.
Gemma:So that's the first part of that question.
Gemma:In terms of a daily routine and how disciplined I am, before the
Gemma:pandemic, I was insanely disciplined.
Gemma:I was nine o'clock to one o'clock every single day without fail writing.
Gemma:Then the pandemic hit and, as I touched upon before, suddenly my work environment
Gemma:at home became entangled with my husband being here and working from home and my
Gemma:child being here and schooling from home.
Gemma:And that whole thing being so stressful and chaotic that it absolutely
Gemma:undermined my productivity on a daily basis for about a year, I would say.
Gemma:It just ruined my routine, everything.
Gemma:Because our lives became structured around Zoom calls and schooling
Gemma:and do you know what I mean?
Gemma:It was just, there was no certainty on a day-to-day basis.
Gemma:So not only were we all stuck at home, but we were all just on top of each other
Gemma:the whole time and this a small house.
Gemma:So if somebody has a tantrum or an argument or heated phone call,
Gemma:everybody hears it, or the TV is on.
Gemma:It just wasn't conducive to working at all, which is why I was so horrendously
Gemma:late with all my projects last year.
Gemma:Productivity went down the toilet and I still am clawing my
Gemma:way out of that, quite slowly.
Gemma:This year has been tough for me too, personally, the first half of
Gemma:the year was particularly grueling.
Gemma:And then I went on a very long summer holiday.
Gemma:And ever since then, I've been really struggling to get that discipline back,
Gemma:but it is slowly returning as the world goes back to normality a little bit more.
Gemma:I think my brain hasn't quite accepted.
Gemma:That things are getting better.
Gemma:Not yet, like I'm still into denial mode and I'm still processing everything
Gemma:that's happened over the last 18 months, which was a lot for me.
Gemma:And I think my brain's in a bit of shock, so it's interfering with my ability to
Gemma:get back into my old life and my old routine, but slowly and surely, I am.
Gemma:I have days where I can't work at all.
Gemma:Again, I have to just accept that that's just how that day's going to be.
Gemma:And I will find other ways to use my brain, like I'll paint or I'll try and
Gemma:be creative in any way that I can be.
Gemma:But I'm not back to where I want to be in terms of my routine
Gemma:and productivity and discipline.
Gemma:Before the pandemic I was Mrs.
Gemma:Discipline, which is why I managed to write as many books as I did
Gemma:in such a short period of time.
Gemma:And I'll get there.
Gemma:I think it's just about being realistic and being kind to myself in that respect.
Gemma:Like, we've all been through a lot.
Gemma:And it will take time to recover from all of that.
Tom:Actually one of the questions I generally ask people is do
Tom:they feel imposter syndrome?
Tom:And clearly as we're discussing, that is something that you're
Tom:very in tune with yourself.
Tom:As you said earlier, about 40,000 words is where you dip in novel writing.
Tom:And you can be quite self critical.
Tom:But you recognize that.
Tom:And you mentioned earlier that you wrote a article where you've
Tom:been open about your burnout.
Tom:There were warning signs, there were alarm bells, when you're putting
Tom:down the advice, you're recognizing things in yourself and clearly one of
Tom:those is the daily discipline going.
Tom:But I was just wondering were there other alarm bells where you realized,
Tom:wait a second, I need to step away.
Tom:Because imposter syndrome is so common.
Tom:And if we discuss a few of those, it might really help listeners who are
Tom:going through something like that.
Gemma:Yeah.
Gemma:I think it's important to make the distinction.
Gemma:I think imposter syndrome can be a symptom of burnout.
Gemma:It's not quite the same as burnout.
Gemma:So the definition of burnout for me, it's not writer's block.
Gemma:It's not, when you sit down and suddenly you can't write.
Gemma:Writers burnout is so extreme that it's a point where you start to question your
Gemma:entire existence as a creative person.
Gemma:Where even the very thought of writing exhausts you to the
Gemma:point where you just avoid it.
Gemma:Where everything in your life is affected, like your mood,
Gemma:your sleep, your anxiety levels.
Gemma:You're probably more depressed than normal.
Gemma:You might be drinking a bit more than normal.
Gemma:It's a fine line between creative burnout and emotional burnout.
Gemma:And I think just, let's just call it burnout for the sake of ease.
Gemma:There are lots of warning signs and some of those that I've just spoken about.
Gemma:Your productivity and your output slowing down, and the
Gemma:quality of your work decreasing.
Gemma:The same things that you would associate with depression, perhaps.
Gemma:Burnout is that level of extreme.
Gemma:So, imposter syndrome is a slightly different kettle of fish.
Gemma:Where you are questioning, not your identity as a writer, but
Gemma:you're questioning your place at the table, which is different.
Gemma:So you spend a lot of time comparing yourself to others and you spend a lot
Gemma:of time looking at their success stories and wondering why yours aren't the same.
Gemma:For me personally, again, being a self-published author,
Gemma:came with a lot of issues.
Gemma:In that people didn't really take me very seriously for awhile.
Gemma:I wasn't invited to the podcasts or the panels, or do you know what I mean?
Gemma:Until the magical Stoker award nomination, when suddenly people
Gemma:then began to open doors for me.
Gemma:Doors that weren't available before as a self-published writer, because there
Gemma:is a perception that's an inferior quality item, I guess, a self-published
Gemma:book, which is ridiculous and very old fashioned, but this industry
Gemma:in general takes a long time to catch up with the rest of the world.
Gemma:So imposter syndrome is more about you don't stop writing, you keep going,
Gemma:but you're questioning whether or not you should be doing it based on how
Gemma:good everybody else is around you.
Gemma:And there are lots of ways that you can combat that.
Gemma:That I found particularly useful.
Gemma:There are lots of basic things.
Gemma:So if there's a particular author or creative that you follow online,
Gemma:for example, on Twitter and their success is starting to trigger you
Gemma:and trigger nasty feelings of jealousy or lack of self-belief because their
Gemma:success is not equal to your success.
Gemma:Then you're perfectly within your rights to mute that person for awhile,
Gemma:until it stops becoming something that triggers you on a daily basis.
Gemma:Like, you can curate your online experience in a way that invites a better
Gemma:mental state, if you're really struggling.
Gemma:So rather than constantly comparing yourself to other people get off
Gemma:your socials or mute everybody that challenges you in that sense, so
Gemma:that you feel more comfortable.
Gemma:Taking a break from writing for a while, until you can readjust
Gemma:your perspectives a little bit.
Gemma:Building up a network of people around you who support you and
Gemma:hold you up is absolutely vital.
Gemma:And I'm very lucky.
Gemma:I have, I would say 5 to 10 people in an inner circle that I trust,
Gemma:of other creatives, writers, composers, artists, whatever.
Gemma:And every time I'm having an impostor syndrome wobble, I just reach out and
Gemma:go, oh God, I'm really shit at this.
Gemma:And they just always bitch slap me and go, shut up Gemma and get on with it.
Gemma:And you learn to cognitively retrain your brain sometimes the more support
Gemma:around you have, in that sense.
Gemma:And then I'm at the point now, where if I find I'm having an unkind
Gemma:thought about another author, which does happen, or I'm finding my own
Gemma:self-worth, I'm questioning it.
Gemma:I sit down and I look at the stats.
Gemma:Okay, I've sold this number of books.
Gemma:I might not be Stephen King, but this number of people bought my books and read
Gemma:them, that's got to count for something.
Gemma:I have a readership.
Gemma:I have an award nomination.
Gemma:I didn't win, but I still have an award nomination.
Gemma:That was recognition.
Gemma:People are paying me to do my job.
Gemma:And so gradually you get to a point where you realize that if you let
Gemma:in imposter syndrome, you're making your own life much more difficult.
Gemma:And I know it's not very British, but you have to just put that
Gemma:self-critique away for a little bit.
Gemma:You can bring it back out again at the end of your novel to make the novel better.
Gemma:Okay, what can I do better here?
Gemma:And this isn't very good and that's fine.
Gemma:But if you want to produce stuff, you have to get out of your own way.
Gemma:And sometimes you can be your own worst enemy, but as soon as you recognize that
Gemma:you are being your own worst enemy and you put that in a little tin and just store it
Gemma:on a shelf for later, the easier it gets.
Gemma:And I still struggle with it.
Gemma:Most of last year I questioned my entire identity as a human being.
Gemma:But then so did everybody, cause we were going through this global thing, right?
Gemma:This traumatic event.
Gemma:So it's something that I've seen interestingly online.
Gemma:Cause I hang out a lot with writers online.
Gemma:Again, going back to the idea that we're all kind of processing a lot of stuff and
Gemma:we're all struggling a bit at the moment.
Gemma:It's like we've got this trauma hangover.
Gemma:I'm suddenly seeing the levels of people saying, I'm so burned out.
Gemma:I've got imposter syndrome.
Gemma:I can't do this anymore.
Gemma:I can't read.
Gemma:I can't write.
Gemma:I feel like it's just endemic.
Gemma:It makes me sad because I feel like we are all struggling a little bit, but
Gemma:the only way through that is to just be as nice to yourself as you can.
Gemma:And to try not to obsess over it too much, because it's a
Gemma:self-fulfilling cycle, sometimes.
Gemma:It's like when you see a writer trying to market themselves
Gemma:online, just one of my pet hates.
Gemma:And it's again, a very British thing to be self-effacing and
Gemma:a bit sarcastic about yourself.
Gemma:And authors don't like promoting themselves because it's sneered
Gemma:on a bit, but they drop a picture of their book and they go, "Hey.
Gemma:Yeah.
Gemma:So I wrote this book is probably a bit shit, but yeah, maybe
Gemma:you should try it sometime."
Gemma:And it's like, no, no, no, no.
Gemma:Like, if you don't say nice things about your own stuff.
Gemma:There's a fine line between being arrogant and being someone who's
Gemma:just confident that actually, maybe somebody might want to read this.
Gemma:Here it is, read it and believe in yourself a little bit.
Gemma:And so, it's all right to actually believe in yourself, but it can be difficult.
Tom:I think you're absolutely right.
Tom:That with British writers, uh, we find it very difficult to promote ourselves.
Tom:And as a self-published writer and someone who's done a Kickstarter,
Tom:have you got more comfortable promoting your work or is it still a
Tom:real challenge to promote yourself?
Gemma:Maybe I'm coming at it from a perspective of having worked in
Gemma:marketing and sales for 10 years.
Gemma:Where I know that if you don't shout about something, then people
Gemma:aren't going to know it exists and they're not gonna want to buy it.
Gemma:It's like a basic principle to me.
Gemma:If you're writing a book, unless you're writing it solely for
Gemma:yourself, in which case that's fine.
Gemma:But if you're writing a book and you're writing it for other people to read.
Gemma:It stands to reason that those people might want to hear about it.
Gemma:Once you get over that as a basic truth, stop worrying about the idea
Gemma:that people are gonna think you're tooting your own horn all the time.
Gemma:Or if people do have a problem with you promoting yourself, then they
Gemma:can fuck off, you know, just surround yourself by the people that don't mind.
Gemma:I think it's like a basic psychology rewiring where you have
Gemma:to get comfortable like an actor.
Gemma:You have to get comfortable putting yourself out there on stage.
Gemma:If you're a photographer, you have to get comfortable occasionally
Gemma:having your own picture taken.
Gemma:I'm deeply uncomfortable having my photograph taken, but it's
Gemma:something that I have to work on.
Gemma:If you want to take this seriously, you don't really have a choice and
Gemma:we're not in a fortunate enough position, I'm certainly not, to have
Gemma:a marketing team working for me.
Gemma:To be able to coast off of previous successes so that I don't have
Gemma:to perhaps do as much self promo.
Gemma:Even the successful authors out there still have to do their due
Gemma:diligence on promoting themselves.
Gemma:I obviously had to work really hard assomebody that probably
Gemma:still, most people have never even really heard of, to get the kind of
Gemma:readership that I have got going.
Gemma:And that, that was hours of work a day, promoting myself on social media.
Gemma:I would say, as a writer, 50% of my time is spent on self promotion, whether
Gemma:it's an Instagram post or doing podcasts and interviews or articles or yeah,
Gemma:most of it's on Twitter, I'll admit.
Gemma:Like, building up a follower basis.
Gemma:When I first started out in 2018, I think I had 200 followers.
Gemma:I've grown to 11,000 on Twitter and that makes difference because with
Gemma:Twitter in particular, you become part of somebody's daily timeline.
Gemma:You, sort of, are in their front of mind and in their consciousness.
Gemma:So the chances are that if they interact with you on a daily
Gemma:basis, when you do publish a book.
Gemma:They might be more likely to read it and then recommend it to people and
Gemma:be part of a conversation about it.
Gemma:So it's very important that you get over any squeamishness you have
Gemma:about pushing yourself forward.
Gemma:There are ways and means of pushing yourself forward without being obnoxious.
Gemma:It is a very fine line.
Gemma:For example, turning up unannounced and uninvited in a conversation people are
Gemma:already having to plug your book, when it's not relevant to the context of
Gemma:that conversation, is a bit of a no-no.
Gemma:And I still find people doing that now.
Gemma:It's a fine line, but it's something you just have to learn and do.
Gemma:And again, the successful writers out there have got it figured out.
Gemma:They get the whole balance between promoting themselves, but not being
Gemma:awful about it to their online followers.
Tom:And you mentioned Twitter and podcasts and how you've built your
Tom:audience, but also is that where you built your network of creative peers?
Tom:What you said earlier about imposter syndrome and having that inner circle
Tom:of creatives that help reassure you, was that something that developed in person
Tom:conventions or was it all social media?
Gemma:So I'm in the unique position of, since I started my
Gemma:writing career, I haven't been to a single writer's convention because
Gemma:the pandemic fucked it all up.
Gemma:I haven't been to a single Stoker con or Bristol con or anything.
Gemma:There just hasn't been any.
Gemma:Next year, I'm going to finally get to go and meet all these people that
Gemma:I've met online, which will be amazing and probably absolutely overwhelming.
Gemma:So I've built up the majority of my, I would say, online community and support
Gemma:network on Twitter and Instagram as well.
Gemma:And it has been invaluable to me.
Gemma:There are a lot of people are quite sniffy about the writers community.
Gemma:I see a lot of people making fun of writing community hashtags
Gemma:and people's desire to reach out and meet like minded people.
Gemma:I never really understood that because for me it has kept me going.
Gemma:So I met my developmental editor, Dan Hanks for White Pines on Twitter.
Gemma:And he was the main reason that book got finished and is as good as it is.
Gemma:I've met people like Laurel Hightower and Cynthia Pelayo on Twitter.
Gemma:And those are two ladies that I then put together an anthology of short
Gemma:stories to raise money for charity.
Gemma:I have met filmmakers and actors and narrators and artists and writers, and
Gemma:just a world of people I would never have access to in real life, without the
Gemma:convention circuit being an operation.
Gemma:People like Gareth Powell who you know very well, I met on Instagram, I think.
Gemma:It's an astonishing resource.
Gemma:If you know how to use it in a way that compliments your mental
Gemma:health rather than detracts from it.
Gemma:There are always going to be people that come along that interfere with your
Gemma:mojo, sort of energy vampires, but on the whole, I have made so many friends
Gemma:online through Twitter and Instagram and Facebook probably as well, that
Gemma:have added to my life and to my career.
Gemma:I can't wait to get into the convention circuit and go to physical
Gemma:events and give these people a hug.
Gemma:People that I speak to every week, and imagine seeing them in real life.
Gemma:If I'm having a bad day, I know there are people who will understand.
Gemma:And the thing I always, it always makes me chuckle is particularly with social media.
Gemma:If I have a personal work achievement to announce.
Gemma:Oh my, I sold 5,000 copies of my book, wow, that's a big milestone.
Gemma:I could pop that onto Facebook and I might get a like from auntie Flo, but
Gemma:generally it's tumbleweed from your family and friends because they don't really
Gemma:appreciate the struggles that go into it.
Gemma:You could do the same thing on Twitter and your community
Gemma:of friends and the engagement.
Gemma:You could get a thousand people going, "Well done!"
Gemma:And that means something.
Gemma:Like I said, writing is a lonely thing.
Gemma:It's an isolating career.
Gemma:So having people around you who understand imposter syndrome, who
Gemma:understand the struggles, who understand burnout and all these trials and
Gemma:tribulations is absolutely invaluable.
Gemma:Again, I see people who complain a bit about, " oh, I
Gemma:don't want to play the game.
Gemma:I don't want to be popular online.
Gemma:I just want to write books."
Gemma:That's fine.
Gemma:That's absolutely fine.
Gemma:If that's what you want your writing career to be about, then embrace that.
Gemma:Stop moaning about it.
Gemma:But for me, I thrive off of other creatives, and I'm inspired by
Gemma:other creatives's journeys and other people's ideas and successes.
Gemma:And I need that around me.
Gemma:It's like a comfort blanket around me.
Gemma:It sometimes can be problematic.
Gemma:And the community online, the writers community online has been
Gemma:known to implode, especially in the horror space on frequent basis.
Gemma:But then we've all been through a lot of stuff lately, like I said.
Gemma:In any group of people, there are always stressful times.
Gemma:Yeah.
Gemma:I strongly recommend, writers who are first starting out, reaching out to
Gemma:like minded people on Twitter and making those friendships because they can
Gemma:make the absolute difference in your career between finishing something or
Gemma:not finishing something or believing in yourself and not believing in yourself.
Tom:And with that, have you utilized any people as beta readers?
Tom:What's that experience like?
Tom:And what in your mind makes a good beta reader?
Gemma:I'm slightly wary about beta readers now than I was naively back in the
Gemma:day, because I am aware that your IP is something that you should treat carefully.
Gemma:And ideas can end up in the pockets of other people, but that being
Gemma:said, this is why we build up a network of people you trust.
Gemma:I have probably about three people who have beta read for
Gemma:me or would beta read for me.
Gemma:And that experience has generally been very positive.
Gemma:So for example, Six Rooms, the book I was struggling with, I sent to my good friend,
Gemma:Laurel Hightower, who's also an author.
Gemma:She's a very good author.
Gemma:She wrote an amazing book called Crossroads, and she's got a
Gemma:lot of good stuff ahead of her.
Gemma:She writes quite similar stuff to me.
Gemma:She writes very emotionally, she writes very raw personal content.
Gemma:We both know what it's like to exsanguinate upon the page
Gemma:because we have a lot of things that we work through together.
Gemma:So we're quite like-minded in that respect.
Gemma:And it's funny, I sent that book to three people.
Gemma:I sent it to Ross.
Gemma:He is a Bristol author.
Gemma:Ross Jeffrey's a really solid writer, also Bram Stoker nominated this recent
Gemma:year for Tome, which is a cracking novel.
Gemma:And he read it and he was like, this is amazing, it's brilliant.
Gemma:I was like, oh, okay.
Gemma:My other friend who is a composer called Brandon Boone, he read it.
Gemma:And he was like, nah, what is this?
Gemma:I don't even know what this is trying to be.
Gemma:And I think he got two pages in and was like, nah.
Gemma:And then Laurel read it.
Gemma:And Laurel's feedback was the most useful constructive.
Gemma:Okay, here are what I think the issues are.
Gemma:This isn't really resonating with me.
Gemma:This voice doesn't really belong here.
Gemma:There's some issues with this structurally and have you thought about this.
Gemma:And I was like, hallelujah, thank you.
Gemma:Cause she had pinpointed what I couldn't figure out what was wrong with the book.
Gemma:I knew it was falling flat.
Gemma:I said that before.
Gemma:I just didn't know why.
Gemma:And she was like, have you thought about that?
Gemma:Ah, okay.
Gemma:Light bulb moment.
Gemma:Then I went away, like I said, I added in the flashbacks with the character
Gemma:front and center and suddenly the book had a personality and I knew
Gemma:what it was going to be as well.
Gemma:Whereas before it was very meandering and just didn't really mean much.
Gemma:So beta readers are extremely useful.
Gemma:If you're in a slump, you've got writer's block, or you are convinced
Gemma:that everything you've written a shit.
Gemma:But you need to get good beta readers who are not afraid to give you objective
Gemma:criticism and feedback without being overly harsh, because nobody needs that.
Gemma:Cause we're all fragile little people.
Gemma:Once you find them, when they've got capacity to take on your work,
Gemma:they are worth their weight in gold.
Gemma:And Dan Hanks is another one who read White Pines and very much did the same.
Gemma:He did like a full report on what worked, what didn't, what needed
Gemma:to be teased out, what didn't.
Gemma:Like just a proper editor would do.
Gemma:So to a certain extent, when you go to that traditional model, I think
Gemma:your editor becomes a beta reader of sorts, but you want to get the
Gemma:book in a good enough state for a traditional publisher to accept it.
Gemma:And that often means for me taking my first draft and giving it to
Gemma:someone for them to point out what the hell is wrong with it.
Gemma:There's another author called Aiden Merchant, who has been very
Gemma:supportive of my work over the years.
Gemma:And he's a self-published writer who has been very useful in terms of
Gemma:just confidence boosting, I think.
Gemma:But yeah I think going forward, the amount of times I will use beta readers
Gemma:will probably diminish as I get more protective of my ideas and my IP.
Gemma:And as hopefully I work more in the traditional space, I know that I'm going
Gemma:to be working with editors as well.
Gemma:My husband also reads everything.
Gemma:He tends to read it after it's been published and then give me his feedback.
Gemma:But I think I might start utilizing his brain a bit more
Gemma:because he's a huge reader.
Gemma:He's read everything and he has a very, he has an engineer's brain,
Gemma:which is extremely well-structured and the exact opposite of mine.
Gemma:And he isn't afraid to point out the flaws in anything.
Gemma:And that can be very useful as well.
Tom:Now two more questions.
Tom:It's my belief that writers grow and develop their writing with every
Tom:story and project that they write.
Tom:Looking back at your last one or two projects.
Tom:Is there anything that you've learned recently that you feel
Tom:is going to be a lesson that you apply on your next writing project?
Gemma:Yes.
Gemma:I think I need to stop fucking around with multiple narratives and timelines
Gemma:and write something linear because everything, I think I've written that
Gemma:isn't a short story collection has either had multiple narrative threads.
Gemma:Girl On Fire was written from the first person perspective of four different
Gemma:characters, multiple timelines, like Dear Laura, or Six Rooms, or White Pines.
Gemma:I seem to be very averse to writing a beginning, a middle
Gemma:and an end, from start to finish.
Gemma:And I think I'm making my life a lot more difficult for myself because keeping up
Gemma:with multiple narratives is hard work, keeping the authenticity of character
Gemma:with multiple points of view is hard work.
Gemma:Timelines are a pain in the arse to plot and then make sure you
Gemma:don't have massive plot holes.
Gemma:I think what I've been doing is exploring some really complex themes and complex
Gemma:ideas, and I don't intend to stop doing that, but I do think I need to go back
Gemma:to basics a little bit and maybe just try a linear beginning, a middle and an end.
Gemma:And see where that takes me.
Gemma:Perhaps I'm not meant to be writing those kind of books, I don't know.
Gemma:I've learned a lot of lessons and I'm always learning.
Gemma:I think the next phase of my career is going to be a huge learning curve for
Gemma:me moving into the traditional space and seeing how the bigger publishers
Gemma:work, because I've always been my own editor and I've always been my
Gemma:own force driving myself forward.
Gemma:And now slowly and surely, there are other people entering into that space
Gemma:who are there to guide me, which was one of my main reasons for wanting to
Gemma:explore the traditional publishing model.
Gemma:I am a staunch supporter of the self publishing and indie space.
Gemma:I think it's incredibly rock and roll and I love it.
Gemma:And it's edgy and it's progressive and it's much more inclusive than
Gemma:traditional publishing in a lot of ways.
Gemma:But I'm also aware that I can't grow as a writer unless I have outside
Gemma:external input from people in the business who know what they're
Gemma:doing when I sometimes really don't.
Gemma:Like, I'm fudging my way through this.
Gemma:I am actually really excited to see how the next novel turns out with proper
Gemma:input and a proper editor to go through things and make it better with me.
Gemma:I think that collaborative thing is something that I really enjoy as well.
Tom:Yeah.
Tom:And I think I would love to have you as a guest again, in the future.
Tom:In a few years, maybe once you've had that experience and had that
Tom:growth and we'll see, what's changed from this interview to that one.
Tom:One final question though, Gemma.
Tom:Through all your self-published books, is there one piece of advice
Tom:that you find yourself returning to consciously when you're writing?
Tom:Is there one thing that's helped you through your writing career to this point?
Gemma:Are we talking in terms of writing the book or once it's
Gemma:published and the success of the book?
Tom:Either, whichever you feel is most relevant to you.
Gemma:Okay.
Gemma:So two pieces of advice.
Gemma:I think one is a practical thing and one is a more kind of conceptual type thing.
Gemma:But if we're talking about the book in terms of once it's published and
Gemma:out there and how visible you want it to be and how well you want it to
Gemma:sell then cover design is everything.
Gemma:Invest any money you can afford to invest.
Gemma:And I'm not talking thousands of dollars because that's quite
Gemma:exploitative when you're in a kind of self-publishing or indie space.
Gemma:Invest as much money as you can afford in a decent cover design.
Gemma:And by that I mean, think about how that will look on a thumbnail.
Gemma:Can you read the title text?
Gemma:Can you read your name?
Gemma:Is it a gripping image?
Gemma:Is there a high contrast look to it and feel to it?
Gemma:Is it colourful?
Gemma:Is it different to everything else that's being published?
Gemma:Does it represent what you've actually written or does it completely misrepresent
Gemma:the style of the book that you've written?
Gemma:All sorts of things.
Gemma:Is there a strong theme that comes out of from the cover?
Gemma:These things all really need to be thought about because as much as we hate to admit
Gemma:it, people judge a book by its cover.
Gemma:And particularly in the age of Instagram, bookstagram, TikTok,
Gemma:Facebook, Twitter as well.
Gemma:Twitter's kind of re aligned itself to share full length pictures,
Gemma:which is perfect for book covers.
Gemma:I saw One of the most obvious concrete examples of this is an indie author
Gemma:who probably won't be indie for much longer called Eric LaRocca.
Gemma:He wrote a novella, novellas sell really well, by the way,
Gemma:despite what a lot of people say.
Gemma:Definitely think about writing a novella, if you're self published.
Gemma:He wrote a novella called, Things Have Gotten Worse Since We Last Spoke,
Gemma:and the publishing team behind him, the indie publishing team behind him
Gemma:licensed a painting by an amazing, I think Dutch author, who paints these
Gemma:wonderful portraits of people that are completely messed up, but the colors
Gemma:are bright blues and ochres and reds.
Gemma:And then there's this beautiful cover image with this cool title, Things
Gemma:Have Gotten Worse Since We Last Spoke.
Gemma:And when he revealed that cover image, it went viral.
Gemma:And as a result, he sold, I think he sold 20,000 copies of that book now,
Gemma:which is unheard of for an author, just entering the indie space.
Gemma:I think he's been writing for a while, but this is his first big successful book.
Gemma:So the power of cover design is everything.
Gemma:And maybe it's because I also now paint book covers for indie authors, but I
Gemma:am very aware that font placement and color and all those things are things
Gemma:you really need to carefully think about if you want a book to do well.
Gemma:So that's the most practical bit of advice I can think of for a self-published author
Gemma:looking to get some traction when they publish a book is, think about your cover.
Gemma:Also think about how well it's formatted and edited.
Gemma:It is worth spending money again, or finding a friend, or just spending as
Gemma:much extra time as you need learning how to format a book correctly.
Gemma:So that it's a nice experience for a reader.
Gemma:I've seen lots of books reviewed poorly because the readers are
Gemma:frustrated with the typos or the layout or the look of the book.
Gemma:Readers deserve a nice experience.
Gemma:So those are some practical things, more practical things to think about
Gemma:if you're publishing through Amazon.
Gemma:If you're planning on sending books out to people, the smaller your
Gemma:book is, the less it will cost in terms of postage and imprinting.
Gemma:There are lots of practical considerations.
Gemma:There are lots of other platforms other than Amazon to publish on as well.
Gemma:So do your research and test the waters may be with a novella or a novelette.
Gemma:See what works and what doesn't.
Gemma:So those are the mechanics, that's my advice.
Gemma:In terms of the actual writing, the most sage bit of advice, I hate giving out
Gemma:advice because it makes me feel like I'm an authority figure and something
Gemma:I'm really not, and I'm still learning.
Tom:It's what piece of advice is good for you?
Gemma:The thing that I've found that's worked for me more than anything else.
Gemma:And it's something that I keep returning to, is if you write stuff based on
Gemma:what you think people want to read, it won't be as good as if you write
Gemma:something that is what you want to write.
Gemma:If you get caught up in, oh, this particular genre is doing well at
Gemma:the moment, or writers want likable characters, or they want this, or
Gemma:they want that, then you're going to end up writing something which isn't
Gemma:authentic to you and readers can tell.
Gemma:They can absolutely tell when something isn't there.
Gemma:Do you know what I mean?
Gemma:The soul isn't quite there because you've got so hung up in what you thought
Gemma:would perform well with readers that you forgot about yourself in the process.
Gemma:If you write for yourself in terms of the things you want to explore and talk
Gemma:about, and the things that are personal to you and relevant to you, you will
Gemma:find it an enjoyable writing experience.
Gemma:If you enjoy writing the book, the chances are people will enjoy reading it.
Gemma:And that's the core piece of advice I keep coming back to is you have to have
Gemma:some enjoyment in the process or people aren't going to enjoy reading it, I think.
Gemma:So, just try and stay as true to yourself as you can with what you write,
Gemma:which isn't always easy when you're on commission and you can't always indulge,
Gemma:like we've spoken about, but on the whole you write what makes you happy.
Gemma:Or fires you up or explore something you're struggling with.
Gemma:And that authenticity, which is a word I keep using again and again,
Gemma:but it's so important for people because it gives you a voice and
Gemma:voices as a writer is everything.
Gemma:You quite often hear reviewers pick up a book and they say, this is in
Gemma:so-and-so's voice and it's clear and it's steady and that's because
Gemma:you know what you're writing.
Gemma:And it's real to you.
Gemma:And I think that's really important.
Tom:Yeah, that's perfect.
Tom:I think enjoy what you write, something that you're passionate about
Tom:and be authentic, is fundamental.
Tom:And I think that's a great place to end the interview.
Tom:So I'd just like to thank you, Gemma, so much for being my guest today.
Gemma:Thank you for having me.
Gemma:It was, it was a pleasure.
Tom:And that was the real voting process of Gemma Amor.
Tom:If you'd like to hear more about Gemma, you can find all of her details
Tom:on her website, GemmaAmorAuthor.com.
Tom:You can also find Gemma on Instagram and Twitter under
Tom:the handle, @manylittlewords.
Tom:And on Facebook under the handle @littlescarystories.
Tom:And if you liked this episode, please consider leaving a review.
Tom:I'm currently a team of one and the more positive reviews I get, the more
Tom:authors are likely to want to come on the show and share that process with you.
Tom:Thank you all for listening.
Tom:Until next time.