Shownotes
Jenn McCarron sits down with Mike Naughton, Vice President of Marketing at legal tech startup, xMentium, to weave tales and tips on marketing, storytelling and reveal a slew of legal ops hot tips for success. Key takeaways include:
- The role of language in contracting
- Meeting Lawyers where they are, and wrapping service layers around the rest
- Take risks, take a point of view, take a guess, keep your innovation cycle times short and your read outs loud
A special thank you to our CLOC Talk Live from London sponsors, Pinsent Masons.