If you’re feeling overwhelmed by all the things you’re told you should be doing, and you're craving some space to figure out what actually works for you, this episode is for you.

I’m talking about my 2026 online content planning day - what it includes, how it works, who it’s for (and who it’s not for), and why it’s part of my new offer, the Planner Club.

But more than that, I share why this isn’t about giving you another strategy or a list of things to add to your already full plate.

It’s about giving you space, support, and structure so you can trust yourself, get clear on what you want in 2026, and build a plan that fits your business - not someone else’s.

Topics and timings in this episode:

0.20 - Episode outline and what to expect.

0.35 - About the 2026 Pet Business Content Planner.

1.45 - What is the event all about and why the online event I’m running is different in articulating what you’re really charging for.

3.20 - Why the event is about having time and space to work out what you want for 2026.

4.20 - The structure of the event, timings and what will be covered.

5.00 - Benefits of the Planner Club (the event is part of this)

6.51 - Why the event isn’t about teaching, it’s space for you to think about the year ahead.

7.30 - The problem with using someone’s system.

8.30 - Why keeping it simple can be key for figuring out what’s right for you?

8.50 - Rachel Vigers from Rock Consulting and her framework - Direction, Connection, Impact and Differentiation.

9.30 - How different ways of communication work for different personalities.

11.22 - Why I won’t be starting a YouTube channel or going on TikTok.

12.30 - Why I don’t do video.

13.50 - Why I want my event to be the opposite of the noise we hear about all the things we should be doing.

14.16 - Who the event is not for.

14.28 - Who the event is for.

15.26 - Self-trust and why it’s the opposite of waiting for the magic bullet that will save your business.

Quotes from this episode:

“The problem with someone else’s system is - it’s someone else’s system. It might be amazing for them, but it doesn’t mean it’ll work for you.”

“I don’t want to add more to your list. I want to help you focus on what you want to do next - without all the noise.”

“This event isn’t about teaching or telling you what to do. It’s about giving you the space to think clearly about your 2026.”

“Self-trust is the opposite of chasing trends. It’s knowing what’s right for you and building your business your way.”

“I’m not going on YouTube. I’ve got false teeth, a broken nose, and a lifetime of insecurities - and I’m still building a business that works for me.”

Links mentioned in this episode:

Denise Duffield Thomas - What are you really charging for? https://www.denisedt.com/blog/what-are-you-really-charging-for

Should you join my Planner Club? https://rachelspencer.co.uk/the-planner-club-pet-business/