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The 4 Reasons why Ideal Clients Never Buy Your Product & the 4R’s To Maximize Your Sales Process with Dan Morris | #88 SaaS Podcast
Episode 8825th February 2021 • SaaS District • Akeel Jabber | Horizen Capital
00:00:00 00:42:45

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If you’re over the $250k of ARR mark, go to https://www.mindracerconsulting.com/saas-district-listener-offer and mention the SaaS District Podcast to redeem a free sales readiness assessment!

Dan is an experienced investor, advisor, and B2B growth expert on a mission, looking to impact 1000 businesses positively by 2025. 

Dan helps  companies to succeed in volatile markets, increasing profitability from existing strategies, and helping CEOs take positive steps forward to grow their business.

As Managing Partner at Mindracer Consulting, he, the team and collective of partners work with B2B CEO’s in services and SaaS companies to help at the Go To Market, Making Processes Repeatable, and Growth stages. Dan is also Managing General Partner at Jorvik Ventures – a firm that invests in and supports high potential B2B companies

During this interview we cover:

  • 00:00 Contentfy, Your On-Demand Content Team (Sponsor)
  • 01:02 - Intro 
  • 02:23 - Dan’s Background & Past Ventures 
  • 05:06 - Reaching #61 on the INC list
  • 07:50 - The Holy Grail for Sales-led B2B businesses 
  • 10:20 - Repeatable & reputable Sales Sales Strategies 
  • 11:48 -  Expected Conversion Rate Increment 
  • 13:13 - Clear Entry & Exit Criteria in Your Pipeline 
  • 14:50 - Effective Lead Filtering
  • 16:37 - Main Reasons You See Seemingly Ideal Clients are Not Converting
  • 18:18 - The 4R’s to Maximize your Sales Process
  • 23:32 - Considerations when Outsourcing the Sales Team
  • 27:11 - The Effective VP of Sales for 2021
  • 32:35 - Optimize for Performance & Increase LTV (Understanding ICP’s)
  • 35:38 - Advice Dan Would tell his 25 Year Old Self
  • 36:35 - Biggest Challenges Dan’s facing in Order to Grow 
  • 37:28 - Favourite Books Instrumental to his Success
  • 39:49 - What Does Success Means To Spencer Today?
  • 37:40 - Favourite Books Instrumental to his Success
  • 57:26 - Get in Touch with Dan Morris

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