Amanda Hofman, of Go To Market Studio, is the expert when it comes to using branded merch in your business. Her mission is to create beautiful and sustainable merchandise that is NOT boring or lame! Amanda (and her business partner Jesse) offers these thoughtful designs for your business to help your brand stand out.

I love this episode as Amanda walks us through why branded merchandise is amazing for business growth, how all businesses can start using it, and ideas for where to get started. Here is more of what we discussed in this episode of Take It Personally:

• The sustainability piece of Amanda’s print-on-demand business
• The burden of useless swag
• How to create merch that is more meaningful and inspiring
• The time to not get merchandise
• The process of getting branded swag and how Amanda can help you translate your message into merch
• How people can use merch within their business
• Making the most of the opportunity to let people know what you do (using merch!)

Connect with Amanda on Instagram @gotomarketstudio.

Full show notes here

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