Would you buy a house that’s too small because it’s more convenient, and run the risk of outgrowing the house and having to move again? Not a great idea, right? Wordpress is that home you can grow into. It’s like that unfinished basement that you can fix up to be whatever you need it to be.

Wordpress is so robust that it can be intimidating. I get it. When you’re building your website, don’t just build it for where you are right now. Set up the foundation for where you want your business to be, what you want it to be capable of, even if you don’t build everything right off the bat. Hopping from platform to platform will hurt your SEO and your Google ranking.

When choosing your platform, choose wisely. Choose something that will be able to give you what you need down the road, not just what works for right now.

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Learn more about Fierceified Creative and Consulting at https://fierceified.agency/

Music credit: Trust The Vibes by Vincent Tone

A Podcast Launch Bestie production

Hello, hello, hello and welcome to episode seven of

Season two, more than a Brand podcast.

So for those of you who don't know, I have moved like seven times in

the past years, almost 17 years.

So during the day, I'm active duty Army.

So moving is kind of my thing.

We're almost done moving y.

This should be the home that we're in right now should be our forever home.

So right now we are in Maryland, Anne Arundel County.

Hey y'all.

Hey dmv.

But when we were moving up here, we were looking for a home and we moved

in 20 20, 21 is when we got here.

If you were paying attention to the housing market in 2021, if you wanted

a house, and you saw it, you better put in your offer the moment you saw it.

You need to dream about it and put in your offer in the dream

before you see the house, because that's how fast houses were going.

So we were located in North Carolina, so not too bad of a

drive from North Carolina to here.

It was about five and a half hours.

and what we would do is we had a real estate agent, and her name is Shannon.

Shannon, o Fi.

Me and Shannon go back.

So me and Shannon were deployed to Afghanistan together.

We were the only two girls, two females in the.

Company that we were in, in the organization that we were in.

And on Sundays we would go do what we call coffee cake and conversation.

So we would go to this little coffee shop in Kandahar, Afghanistan, get

some coffee, have conversation about things that don't have to do at

work, just to kind of let your hair down and we would share a cheesecake

So it's the little things y'all.

It's the little things.

But anyway, so Shannon.

. She left the military and she became a real estate agent, and she specifically

helps she'll help anyone, but she really knows her way around VA loans

and helping military people get homes.

And she's licensed to do real estate in both Maryland, Virginia.

I wanna say California cuz that's where she's from.

Like she's licensed through real estate everywhere.

Shannon's your girl Shannon.

Look her up.

But anyway, so we were working with Shannon and what we would do is we

would drive up from North Carolina.

On weekends and she would have, we would just go from house to

house to house, seeing what they look like, where we wanna live.

Some of the houses, by the time we got back to the round table at night to decide

what we wanted to bid on, they were gone.

So houses were moving quickly.

Now, Shannon.

If she, we were looking at houses in Howard County first because, um,

schools, uh, heard the Howard County schools are better and we have Kennedy.

She's going into, she'll be a ninth grader next year.

You know, my baby's be, become getting grown.

She's gonna be a high schooler, but the plan was to live in Howard County.

A lot of houses in Howard County that were within our budget were

built in like 19 60, 19 50, and that just wasn't working out for us.

I don't want, I didn't want somebody's old house because I just didn't, I

know people like, well, it has good bones, but I just didn't want that.

So we ended up, Shannon was like, I really think you guys should look

at Anne Arun County because you're gonna get more house for your money.

At this point.

We had.

Driven up here either once or twice.

And then we had Carter, she was a newborn at the time, and we was just

like, all right, Shannon, whatever.

So we do the thing again.

We come up here, we look at some houses, we're looking at Annapolis,

look at Summit Millersville.

And then Shannon kept talking about, There's this house in Crownsville

that you guys should go see.

And we're like, Crownsville Shannon, what?

Girl?

What?

And she just kept talking about Crownsville and kept talking about it.

So we ended up going to the Crownsville house and the basement wasn't

there, but the house was gorgeous.

We loved it.

And it got down to.

Two houses.

So it was a house in Millersville and it was a house in Crownsville.

The one in Millersville.

The basement was not finished, but it had 0.56 acres of land, so

more land, unfinished basement.

So Ash Shannon was talking about.

Helping us decide on which house we should go with.

She said, I think, and I personally like, she was like, I am not telling

you this as a real estate agent.

I'm telling you this as because we're friends, we're battle buddies.

We'd done been to war together, we friends.

But, um, I'm telling you this, that I would choose the house with the unfinished

basement because you can grow into it.

, meaning you can develop the basement, you can create whatever

kind of space you want to because that's a blank canvas down there.

And we put in the bid in the house in Crownsville.

And needless to say, I'm living in Crownsville.

But I gave you this whole backstory because just like Shannon was telling

us that you need to be able to grow into your home, cuz who wa we done moved?

I don't know how many times.

I'm not trying to move again because we outgrow a house.

But Shannon said you should have a house that you can grow into.

That's what WordPress is.

WordPress is that web hosting platform that gives you the option to expand.

It already has the space there.

It's a blank canvas, just like my unfinished basement downstairs.

It's a blank canvas that you can create whatever kind of space you.

If you wanna create a space for a portfolio, you have that option.

If you wanna create a learning space, you have that in WordPress.

If you want to create an e-commerce where you're selling physical

products, you have that option too.

With WordPress, it gives you the space to grow, and in the beginning,

People first get into WordPress.

A lot of times they get overwhelmed because WordPress it's so

robust that it, scares people.

It seems like a lot to take on, but guess what?

, when you first start your site on WordPress, you don't have to take

on all the things at the same time.

Y'all, I've been in this house since 2021 and my kid told me today, mom, every month

or so, you just add a little bit more to the house because we're growing into it.

It wasn't perfect the way we got.

It had the bones, the structure, everything that we needed

and the space for us to grow.

When you're choosing which platform to put your website on, . Don't

just think about the right now.

Don't just think about what kind of d e I consultant you are

right now at this day and time.

Who do you want to be later?

Do you want to have a platform or a course that you can license

out to these B2B clients?

, do you want to have a community where you can bring together other d EI

practitioners and professionals, or do you want to sell t-shirts that says

your slogan or your catchphrase on it?

Because you have a message that everyone needs to hear because you

are making a difference in how people.

Able to show up in the workplace without having fear of reprisal

or without having fear of being discriminated against your work.

Is that important?

So don't tiptoe around trying to make a decision on what platform

you put your website on own.

Don't do it because if you plan for the right now, you are

gonna have to hop up and move.

And nobody likes to move.

If you listen to previous episodes, you know that I said moving from

platform to platform will hurt.

Your SEO is inevitable.

It's gonna happen.

There's some ways to try to salvage it, but it's no a hundred percent

guarantee that you're gonna stay there.

So you want to, when choosing your platform, choose wisely.

If you know that two, three years from now you're gonna be running

this evergreen course, so you don't have to go be a practitioner or you

don't have to do so much 1 0 1 work.

choose the platform that works best for you.

I'm an advocate for WordPress because WordPress does give you that flexibility

to evolve into whatever you want to.

If you want to turn it into a learning and a community environ.

On your website, WordPress gives that to you.

Just like us in our basement.

If we wanna turn it into a movie room, we could do that.

And then later on, once Kennedy goes to college, if we wanna turn it into like a

little mini apartment, we can do that too.

That's the beauty of having a space, specifically a web space that has

all the tools you need to grow into.

That's it for episode seven.

Y'all, as always, feel free to send me a DM or let me know what you think and