Keep at it. It’s a simple phrase that has stuck with Callie Schweitzer since the third grade. It’s an important reminder to keep learning and growing, to embrace feedback and constructive criticism. As the Head of Creator Programs at LinkedIn, Callie passes this advice and more to aspiring content creators. Tackling common mistakes and insider tips, Callie shares with us how to take advantage of the opportunities on LinkedIn and why finding yourself outside of work is a powerful influencer.
This is Brand Story, a podcast celebrating the stories of real people who are making an impact on brands, business, and the world around them. Episodes feature guests from a variety of backgrounds who bring their own unique perspectives to the conversation.
Brand Story is created and produced by Gravity Group, a full-service brand and marketing agency, and is hosted by Gravity Group President, Steve Gilman.
Links and Information From the Episode Here: https://www.gravitygroup.com/podcast/platform-of-generosity
Continue the conversation on social:
For more of Brand Story, check out our LinkedIn (https://www.linkedin.com/company/gravitygroupmarketing), where we’ll post previews and highlights of shows, behind-the-scenes sneak peeks, plus other marketing news you can use.
We’re also on:
Instagram — https://www.instagram.com/gravitygroup
Facebook — https://www.facebook.com/gravitygroupmarketing
Episode Chapters:
(00:00) Intro
(3:33) LinkedIn Is A Platform of Generosity
(12:20) Importance Of Writing Today.
(16:16) Telling Other People's Stories
(20:41) The Global Creators Program
(26:56) What Has Had The Most Impact As A Storyteller?
(33:37) What Guided Your Approach To Leadership?
(36:38) Knowing What Works For You
(40:19) What Would You Be Doing If Not At Your Current Job?
(43:34) Must Reads
(44:51) Advice To Your Younger Self
(46:00) Outro