An article appeared in a Canadian newspaper this week alleging that workers are slacking off while working from home, "stealing" time from their employer. Ewan completely debunks this argument, saying work has only infiltrated more parts of our lives and left us working longer hours than ever before. Cam and Ewan also discuss what a modern workplace would look like.
In this week's PR segment, Cam dives into the world of YouTube influencers. He documents the growth of influencers in general and why they should be an important component of PR or marketing plans. He also shares a few ideas of how to get started.
Also: two terrific long reads. One is about MS-13, a gang that terrorized Long Island a few years ago, while the other is a heart wrenching story from Girls' star Lena Dunham on losing her fertility. Ewan also recommends an ambient album he claims is perfect to play while working.
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Ewan Christie is an employment lawyer and partner at Duntrune LLP in Toronto, Ontario, Canada.
Cam MacMurchy is a corporate communications executive with a multinational technology company listed in Hong Kong and curator of the Digital Bits PR and Communications newsletter. He also contributes to Apple news website 9to5Mac and shares his thoughts on PR, media, travel, and technology on his website.