While on summer break, we came across a conversation we thought you'd find valuable and we didn't want to wait to share it.

It’s a recent episode of Pressing Matters from Big Valley Marketing – a podcast featuring conversations with top B2B tech media professionals. They've had on guests like Jon Fortt from CNBC, Don Clark from The New York Times, and Harry McCracken from Fast Company.

The episode we're sharing features host Dave Reddy talking with Annie Saunders from Tech Brew. Annie covers AI, transportation tech, and climate tech – areas where we know many of you are trying to break through the noise. She gives a thoughtful perspective on AI in journalism, discussing both the opportunities and the challenges.

We hope this conversation will offer a perspective on tech media that will help you be more effective in your own media relations and content strategies. And if you want to learn more about Big Valley Marketing, just visit www.bigvalley.co.

So here's Dave Reddy and Annie Saunders on AI. Peter and I will be back soon with new episodes of Misadventures in Marketing! Enjoy!

#TechJournalism #AI #ClimateTech #MediaInsights #marketing #CMO #AMA #SiliconValley #start-ups, #high tech, #misadventures in marketing, #MiM, #marketing, #technology startups, #Silicon Valley, #CMO, #marketing strategy, #innovation, #case studies, #business challenges, #leadership, #company culture, #tech giants

About Misadventures In Marketing:

The American Marketing Association San Francisco Chapter presents Misadventures in Marketing, a podcast about high tech marketing in Silicon Valley, focusing primarily on marketing challenges in early stage technology startups. Hosts Peter Farago, a career high tech marketer and Steve Haney, a fractional CMO, chat weekly about marketing practices in high tech, the latest martech product news, their experiences from the front lines and interviews with their CMO friends and marketing colleagues.

Listen: https://mim.captivate.fm/

Facebook: https://www.facebook.com/AMASanFrancisco/

X: https://x.com/AMASanFrancisco

Instagram: https://www.instagram.com/amasanfrancisco

LinkedIn: https://www.linkedin.com/company/amasf/

Hosts: Peter Farago and Steve Haney

Social Media Marketing: Ian Robinson Lambert

Editing: Lorenzo Fernandez-Kopec (Peakbound Studios), Marisa Gabriela Ramos

Production: JulieAnn Bornales