I’m back with my annual content marketing and repurposing predictions, where I take a look into my crystal ball and share what changes I think are going to be big in the next 12 months.
With so much uncertainty, it feels like almost anything could happen in the year ahead. But after keeping a very close eye on emerging and developing trends in the B2B content marketing space, I’m confident that we can expect the 6 changes I share in this episode to have an impact on marketers and content creators in 2022.
How social media is driven more by content FOMO than social FOMO
Why the metaverse is going to fundamentally change content marketing
How creators are offering their core content to people with different time commitments and attention spans on the same platform