Shownotes
If you want to succeed as a consultant, you have to decide to do something that you don’t exactly think is perfect. In this episode, the author of four bestselling sales books and speaker Jill Konrath talks about achieving success in business despite having products that aren’t exactly the best nor the cheapest. Sharing the story behind the scenes of her successful practice, she ties it with a messaging that actually works. Narrating her amazing experiences at Xerox, she also shares the lessons she gained and discusses some helpful techniques and tips to use in the consulting industry. If you want to know more about strategies that actually work in today’s business environment, stay tuned with us!
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