What Actually Happens When You Lend Money on House Flips with Matt Strong

Artwork for podcast The Wealth Without Wall Street Podcast

23rd April 2026 • The Wealth Without Wall Street Podcast • By Russ Morgan & Joey Muré

Have you ever wondered what actually happens when you lend money for real estate flips? In this episode, Russ and Joey sit down with Matt Strong from Sierra West Funding to talk about the ins and outs of lending money on house flips. Matt shares his approach to mitigating risk and ensuring that his investors’ money is safe.

He explores the three factors to successful private lending and the consequences of chasing higher returns. Matt also highlights how experience in flipping properties helps him evaluate the true value of a deal and the borrower’s ability to execute.

With over 1,600 deals under his belt, Matt provides a wealth of knowledge on how to manage both successful and troubled deals. Whether you're considering becoming a private lender or just curious about it, this episode gives a clear picture of how the process works.

Top three things you will learn:

-How to minimize risk and protect your investment when lending money on house flips

-How to evaluate a good deal

-What to do when things go wrong

About Our Guest:

Matt Strong is the owner of Sierra West Funding, which provides quick funding for short-term real estate projects, typically fix-and-flip or other single-family investments. He got his start in real estate in 2004 by actively buying and selling his own properties and has purchased and resold over 425 single-family homes in Utah. Matt is also an active buy-and-hold investor, real estate broker, and loan officer.

Disclaimer: The opinions expressed on this podcast are solely those of the hosts and guests and do not constitute financial advice. Always consult a licensed professional for financial decisions.

This episode is sponsored by a podcast show partner. We may receive compensation if you use links or services mentioned in this episode.

The hosts may have a financial interest in the programs or services mentioned in this episode.

Connect with Matt Strong:

- Email - loans@sierrawestfunding.com

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