Ep. 46: How to Make $1 Million a Year in Your Beauty Business

Episode 46 • 3rd March 2023 • The Lash Business Lounge • Lauren Lappin

00:00:00 00:26:32

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In this week's episode Lauren discusses How to Make $1 Million a Year in Your Beauty Business.

You Need to be focussing on making at least $84,000 per month to turnover $1 Million per year in your Beauty Business. To achieve this figure you will need 6 full-time Employees working full-time hours 5 days per week.
You need to have a strong Retail Focus in your Salon.
You need a dedicated Customer Service Specialist in your business to drive positive Customer Experiences, and to optimise your Bookings and Calendar.
You need to train your Team on how to add-on and upgrade treatments. Teaching your staff the best ways to introduce and discuss an upgrade with Clients is critical to your Salon's success.
Trust in FOMO. Scarcity is your friend in marketing and promotion. Promote your Wait List instead of always posting your availabilities so your Clients understand that they need to book sooner rather than later, so they don't miss out.
You need to keep your Team motivated and focussed on your Revenue Goals, if you want turnover $1 Million in your business.
You need to remain consistent on Socials. At the very least you need to stay active on Stories.

Allure's Instagram: https://www.instagram.com/allure_lashbeautybar

Everything Lauren Lappin: https://www.laurenlappin.com.au

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This Episode was Recorded and Produced by Josh Liston at DeadsetPodcasting.com

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This episodes theme music (Title: 'Highlander'') is from the amazing 'Scandianvianz'.