One of the best tools to understand your clients and coworkers is knowledge about the different generations. What will motivate a Boomer will completely turn off a Gen Z teen and what will make a Gen X parent skeptical of your product will convince a Millennial parent you know what is going on. Listen to the first of a 2 part series on Kia Bondurant and Aubrey Lauren's approach to social media, buying trends and design direction for each of the generations!

A fantastic blog about Gen Z

Best Channels for Each Generation Article

Blog for Strategies to Differentiate Your Marketing to Each Generation