Shownotes
AI was supposed to give us our time back. For a lot of leaders, it's done the opposite — one more inbox, one more tool, one more thing to keep up with. This bonus episode in the Busy Is Broken series asks the only question that matters: is AI actually making you more effective, or just busier in a shinier way?
Bill draws the line between motion and progress. The big top-down AI initiatives tend to stall, because tools dropped on an overloaded team just add load. What he sees working instead is quieter and more durable: the leaders getting real leverage use AI in small ways across every hour of every day, and the teams that compound their learning are the ones where small groups share what's working and brainstorm together every week.
The takeaway is pure Busy Is Broken: a faster way to do the wrong work is still the wrong work. Before you add another AI tool, get honest about whether it's buying back your best hours or just helping you produce more noise, faster. Effective beats busy — even when busy has a chatbot.
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Busy Is Broken
Have you ever had a week where you're completely slammed but somehow nothing actually moved? Is this one of those weeks? That’s not really a time problem. It's a busyness habit problem. My new book, Busy Is Broken: Do Less, Scale More, is about growing by doing less, not more. Read or listen to a sample chapter, over at busyisbroken.com. That's busyisbroken.com. Also on amazon and other booksellers.
