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Cut costs. Win loyalty. Carrier strategies built for a changing world.
Episode 1481 • 17th September 2025 • Supply Chain Now • Supply Chain Now
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In this episode of Supply Chain Now, Scott Luton and Tevon Taylor sit down with Lori Boyer, Director of Content, and John Wharff, Director of Sales and Solutions Engineering at EasyPost, to break down the latest shifts in carrier networks and what they mean for shippers preparing for peak season.

Lori shares insights into how major carriers like UPS, FedEx, and USPS are adjusting routes, surcharges, and capacity as peak approaches, and why regional carriers and Amazon shipping are becoming critical players in today’s environment. John expands on the importance of diversifying carrier strategies, leveraging data for smarter decision-making, and ensuring businesses can keep promises to customers no matter how volatile the market gets.

Jump into the conversation:

(00:00) Intro

(02:01) Meet Lori Boyer and John Wharff from EasyPost

(05:47) Introduction to EasyPost and their offerings

(08:56) Major carriers: UPS, FedEx, and USPS

(25:30) Innovative shipping solutions

(25:54) Old and new shipping strategies

(26:48) Big brands and cost savings

(27:43) Leveraging technology in shipping

(32:39) Red flags in shipping strategies

(37:45) Preparing for peak season

(43:59) Enhancing customer experience

Additional Links & Resources:

This episode was hosted by Scott Luton and Tevon Taylor and produced by Joshua Miranda, Trisha Cordes, and Amanda Luton. For additional information, please visit our dedicated show page at: https://supplychainnow.com/cut-costs-win-loyalty-carrier-strategies-built-changing-world-1481

Transcripts

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[00:00:09] John Wharff: an estimate for when things are gonna get there, you have to hit it, or you're gonna start running into problems real fast. Hey, good morning, good afternoon, good evening, wherever you may be. Scott Luton and Tevon Taylor with you here on Supply Chain Now welcome

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[00:00:38] Tevon Taylor: I'm doing great, enjoying Nashville, Tennessee. Temperatures are wonderful and the people are nice as usual.

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[00:00:54] Scott W. Luton: we got some straight up fire on today's show. Great show teed up here today. Timely. Highly relevant topic too, folks, we all know that carrier networks and whole shipping landscape is, is shifting by the day, but what are the most important moves that you need to know about and how do these evolutions impact your supply chain organization?

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[00:01:32] Scott W. Luton: Now, now Tevon, all of that and we got a whole bunch more.

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[00:01:41] Tevon Taylor: I'm ready. 30 years in the transportation business. I'm still confused,

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[00:01:47] Scott W. Luton: Undoubtedly, we're gonna unlock all kinds of secrets and strategies over the next hour. And Tevon, to your point, given your significant track record of doing big things in supply chain,

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[00:02:00] Tevon Taylor: Let's rock and.

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[00:02:17] Scott W. Luton: Lori Boyer, back again. How you doing? Lori?

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[00:02:25] Lori Boyer: is timely and gonna be with John on board. I'm super excited. Woo.

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[00:02:34] John Wharff: I am doing fantastic. I'm right where I wanna be.

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[00:02:41] Scott W. Luton: great to see y'all both. Uh, we got a great show, very timely show teed up because Tevon, as we talked about on the front end, the time is now, we should have already been making changes and enhancements and improvements to our, how we ship and how we, uh, manage and prepare for peak.

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[00:03:00] Tevon Taylor: We are indeed.

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[00:03:15] Scott W. Luton: Look at this. I love this at the end, Superman and, Man's best friend. So get this Superman's grossed over 600 million at the Global Box office on a budget of 225 million plus. They spent 125 million in marketing, which goes to show you even the best of the best needs some marketing spend. So I want to ask you this.

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[00:03:44] Lori Boyer: I loved it. for me.

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[00:04:00] Lori Boyer: life is because that is my normal life.

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[00:04:10] Scott W. Luton: Ree portrayal of The Man of Steel, but it was definitely different and updated. John, what was your take on Superman?

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[00:04:22] John Wharff: myself. First of all, I loved it, but the

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[00:04:26] John Wharff: going into the movie is I said, if I finish and I walk out of the theater and I just. I want to be a, little bit better. I wanna try a little bit harder, I wanna be kinder, I wanna be more helpful.

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[00:04:38] John Wharff: movie has succeeded and I felt like it did that in spades. And that's kind of what Lori was saying, those earlier Christopher Reeves movies, that's what they did for me. They made me wanna try to

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[00:04:53] Scott W. Luton: Well said. couple great reviews there, Tevon. Now the train's gotta stop for a second because you haven't seen the movie yet, is that right?

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[00:05:03] Scott W. Luton: Okay. But were you a big fan of, Christopher Reeves back

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[00:05:08] Tevon Taylor: Absolutely. So now I'm kind of excited about it. I, I guess I'm embarrassed that I didn't even know there was a new movie out. I'm to the point where I don't go to the movies anymore. I wait for it to be on Netflix or you know, where I can watch it at home. I, I travel a lot and I gotta be honest, I'm married to somebody that literally will not go to the movie theater, so I don't really like going by myself either.

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[00:05:29] Scott W. Luton: Well, the, the experience certainly has evolved greatly, uh, over the years, for sure. But hey folks, if you haven't seen Superman, the newest one, it is a movie built for the movie experience. See it at home. Sure. But, uh, go check it out. Uh, and let's look at TE's verdict next time.

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[00:06:00] Lori Boyer: Yeah, I'm Lori Boyer. I am oversee our content team here at EasyPost.

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[00:06:25] Lori Boyer: chain and logistics industry. I think it is fascinating and just love to be here.

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[00:06:34] Scott W. Luton: neck deep in the market with what's going on out there. And really quick level setting from a what EasyPost does how would you cate, uh, categorize that?

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[00:07:07] Lori Boyer: We've recently really leaned into ai. I love ai. We have a, a cool new AI tool, Illumina, that. helps you, you know, cut costs route faster,

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[00:07:22] Scott W. Luton: I love where you wrap there. I love all of that. 'cause who doesn't need an easier day, but a more successful day and also a more painless day if I use those words right. Alright, te really quick before I switch over to

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[00:07:37] Tevon Taylor: We absolutely have, and, and it's, it's amazing. I, I learned something new on each

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[00:07:45] Tevon Taylor: amazing how it's evolving, even as we have multiple podcasts.

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[00:07:56] Scott W. Luton: EZ Post to help make it easier getting pain out of our day.

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[00:08:05] Scott W. Luton: session. Welcome back. It's like homecoming. Tell us a little about

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[00:08:09] John Wharff: Yeah, so I manage, uh, the sales and solutions

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[00:08:21] John Wharff: them, offering demos,

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[00:08:27] Scott W. Luton: That is outstanding. Getting them set up for success and then helping them find that success is my favorite part.

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[00:08:38] Scott W. Luton: context.

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[00:08:40] Scott W. Luton: shifts that supply chain leaders have got to be aware of as we're already in peak. Uh, and there's been a ton of 'em. I wanna start with, there's three buckets I wanna walk through here, right? I wanna start with the first bucket, which is some of the cool things that the major carriers are up to.

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[00:09:02] Lori Boyer: Okay.

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[00:09:20] Lori Boyer: So obviously Scott, you asked about the big ones. let me give you a little general background. so if you're looking UPS, I always recommend UPS is a great option when you're a B2B shipper if you're needing some really guaranteed time, definite shipments. That's kind of their general bread and butter. FedEx.

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[00:10:32] Lori Boyer: They're reducing some of their sorting capacity. We haven't seen UPS's fees yet. Their surcharges. FedEx though we have. we're kind of seeing some consolidation and kind of some leaner shipping routes coming into peak 2025. I wanna hear what John's seeing as well.

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[00:10:51] John Wharff: Yeah, I mean, I think you hit the major things on the head. Uh, one of the big things is 2025 has been kind of a weird year for shipping. Uh, there was a lot

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[00:11:10] John Wharff: We're going to see all of those things that Lori already called out. We're gonna start

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[00:11:26] John Wharff: Being stuck with just one thing. the more you can kind of diversify, the more you can split up how your volume is going out the door. It just ensures a smoother process. It ensures your customers are happier and it gets

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[00:11:43] Scott W. Luton: John well said. And I know both of y'all are up for a phone call. If folks wanna kind of dig deeper with what you're seeing in these shifts out in the marketplace, I know y'all love doing that. I really

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[00:12:01] Scott W. Luton: what'd you hear there from Lori

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[00:12:05] Tevon Taylor: I work for Brown and purple, right? So I can

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[00:12:16] Tevon Taylor: absolutely have to forecast, manage. when John says diversify. It's like there are other options, right?

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[00:12:23] Tevon Taylor: just besides those three, what other options are, in the market. you hear about roadie, you hear about Vho, you hear about DoorDash even, or Uber. how can you make sure that you're satisfying your customer

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[00:12:38] Scott W. Luton: let's talk about regional carriers. Lori, let's get back to you. What are, what shifts are we seeing with regional carriers?

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[00:13:04] Lori Boyer: They're really good, I would say, but especially they're really good in the metro areas. They can be really, really fast. So we are seeing a big movement towards Amazon shipping. They've really done well this last year. but in other regionals as well, on track. LaserShip and OnTrack, you know, uh, merged.

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[00:13:45] Lori Boyer: It's like 3.5 billion packages now a year are going through regionals. They're not like just this little hunky dory that's probably

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[00:13:58] Scott W. Luton: I love it. And I

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[00:14:09] Lori Boyer: Oh, I'm gonna have to think of

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[00:14:13] Scott W. Luton: alright. John Regionals, what are you seeing?

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[00:14:38] John Wharff: So through, uh, kind of stringing together this series of regional carriers, depending on where you're located, where you're shipping to, everything like That they've created this really cool infrastructure and network throughout the domestic us. Where you can cut costs, you can still have really good delivery times.

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[00:15:14] John Wharff: Keep make sure that you're delivering on time, that everybody's happy. Removing those pain points like returns and exceptions

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[00:15:24] John Wharff: that it's no longer uncommon to ship with regionals. It's almost an essential part of the playbook.

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[00:15:38] Scott W. Luton: Tevon, curious to get your thoughts on what you're

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[00:15:43] Tevon Taylor: it's interesting, five years ago, I'd say the regional carriers,

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[00:15:52] Tevon Taylor: know. It doesn't surprise me. Um, I see Amazon out there actually

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[00:16:00] Tevon Taylor: mile.

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[00:16:04] Tevon Taylor: are

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[00:16:10] Tevon Taylor: there's the post office. So they're gonna continue to be the big

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[00:16:16] Tevon Taylor: Trying to kind of grab some

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[00:16:20] Tevon Taylor: and merger and how that'll compete against

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[00:16:24] Scott W. Luton: That's right. Good stuff. Tevon. Uh, alright. This third bucket I wanna talk about

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[00:16:44] Scott W. Luton: So, John, speak to that, especially as it relates to the service offerings out there that are helping organizations maintain or find that balance perhaps.

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[00:17:09] John Wharff: But if you've ever worked for any company that shipping. Thing. Cost means a lot of things, and if you're saving a lot of money on shipping, but it's impacting other areas of your business, like customer service returns, anything else like that, and those costs inflate, well then maybe you're not actually saving money in the long run.

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[00:17:43] John Wharff: Customers, how do they build loyalty? How do they build a brand? And it's always by. Finding that balance between, Hey, we gotta get stuff out the door, we've gotta get it to people, and we need to get it to them within the time that we promised to them. Now, that can mean a variety of different things. That could mean overnight, depending on what you're selling.

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[00:18:12] John Wharff: an estimate for when things are gonna get there, you have to hit it, or you're gonna start running into problems real fast.

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[00:18:40] Lori Boyer: Think John really hit it on the head, but there's a couple of pieces I wanna point out here as a consumer, research shows that they don't really care which carrier you're using. As John really mentioned, they just want their package to get there. So it's okay to to try switching things up. If you feel like that service level is going to be what meets the customer's needs, in addition, the second piece, which is huge.

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[00:19:23] Lori Boyer: Making sure you're notifying that you've got tracking going simply letting them know like, Hey, we've had a hangup. That's gonna make a giant difference in that customer experience as well, so I want to make a point that the tracking can be really, really critical. The ability to track and the ability to

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[00:19:44] Scott W. Luton: Yes. And that reminds me, Tevon. I love when Lori joined us last

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[00:19:51] Scott W. Luton: and one of the things you that, that you shared there reminded

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[00:19:55] Scott W. Luton: Organizations gotta lean in new technologies so they can automate that, that critical communication to customers rather than

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[00:20:11] Scott W. Luton: But Tevon, what you hear there from John and

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[00:20:16] Tevon Taylor: I'm hearing communication, visibility, transparency. You know, trust in your carrier. And

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[00:20:24] Tevon Taylor: consumer, they're gonna switch their business. Um, I'm okay if you fail, but let me know before I

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[00:20:34] Tevon Taylor: a weather issue. Your package is being delivered tomorrow, then I'm okay. But it's gotta happen proactively. And with all the AI

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[00:20:42] Tevon Taylor: data resources, everyone should be providing that to consumers. And if you're not then

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[00:20:50] Tevon Taylor: you know, if you don't like change, you're gonna hate extinction.

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[00:20:53] Scott W. Luton: That's right. And maybe we'll touch on Luma, uh, the cool AI play y'all got amongst others at EasyPost.

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[00:21:09] Scott W. Luton: alright, let's keep driving. Uh, I wanna walk through some other critical topics and themes that,

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[00:21:18] Scott W. Luton: So, uh, John, I'll stick with you here. What are some smart ways that you'd recommend to folks in terms of how they can cut shipping

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[00:21:28] Scott W. Luton: touched on earlier.

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[00:21:42] John Wharff: upfront cost across the board, regardless of what you're doing, if you're not rate shopping, you need

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[00:21:53] John Wharff: is with all of these things that are consistently flexible with surcharges, additional fees, maybe, uh, a carrier cause

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[00:22:04] John Wharff: actually looking at and having a quick performant, really high speed ability to look at a package and know where's it

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[00:22:14] John Wharff: What are my different options? What do they cost? That's step one. Step two then is looking back at all of that data, where are you, performing? Where are you not? Are you actually hitting the time in transits that you're, uh, you're setting for your customers? you'll know if you're not because they will let you know.

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[00:22:50] John Wharff: 'cause that's what we've done for 20 years and it's served us well so far. You're doing yourself a disservice if you're not looking at what options are available to you. There are so many ways that you can get boxes to consumers. And you can keep costs low while keeping customer service expectations really high.

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[00:23:27] John Wharff: normal, right?

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[00:23:33] Scott W. Luton: Oh my gosh. I would just add, as we all know.

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[00:23:52] Scott W. Luton: Let's make their days easier. Lori, your comments here.

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[00:24:13] Lori Boyer: But there's a couple of other easy things looking at your packaging. Research shows that like mostly box volume is about 40% too big most of the time. So on your dim weight, we know carriers don't just charge us based on how much it actually weighs, but also on its dimensional weight. So.

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[00:24:50] Lori Boyer: Your USPS specifically claims. USPS claims 40% of the claims, so something does go wrong. 40% of the time those claims never get filed. That is money that's due and available for you, and just because the process is kind of a nightmare, people don't do it. But that is one thing I wanted to bring up because we've recently added this really cool new, just automated way to do it through EasyPost. our USPS claim system. Super easy. If you ship USPS and you get claims, please just file those claims. EasyPost makes it

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[00:25:30] Scott W. Luton: Lori that is.

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[00:25:36] Scott W. Luton: and automate those claims that so many folks clearly are missing out

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[00:25:43] Scott W. Luton: we heard there from John and Lori about how we can find ways to innovate, how we ship, taking costs out, while really serving the customer and our team members.

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[00:25:53] Scott W. Luton: Kevin?

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[00:26:00] Tevon Taylor: your, behaviors. the other thing I would mention is. There's still some old fashioned things that people need to look

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[00:26:12] Tevon Taylor: to regional hubs.

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[00:26:21] Tevon Taylor: one DC And you gotta do some cost analysis there,

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[00:26:26] Tevon Taylor: doing zone skipping, those are things you should look at as Well, But this is one of those questions where it's like, what I'm adding to, it's

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[00:26:35] Scott W. Luton: it's good stuff. Tevon. Uh, it's just Lori and John are like in the 21st or 22nd century with some of the cool things they shared, man. Gotta have both. Gotta have old and new ideas.

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[00:26:48] Scott W. Luton: Uh, EasyPost is working with a variety of organizations of all sizes.

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[00:27:04] Scott W. Luton: into. Give us some examples.

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[00:27:09] John Wharff: industry in general is that the biggest shippers in the world have the exact same

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[00:27:15] John Wharff: just a lot bigger, and they had

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[00:27:20] John Wharff: at the scales that they're shipping. The costs can be enormous.

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[00:27:27] John Wharff: quote off the top of her head, for some of these big industries, if they

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[00:27:43] John Wharff: There's a whole bunch of new tools that allow you to do really, really clever things, with how you ship, whether that is cartonization and load planning, uh, software where you can solve a lot of those problems that Lori, brought up about using the wrong box sizes, putting stuff together that you shouldn't, should I split ship?

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[00:28:24] John Wharff: And it's all of those things that we all know that even instinctually as you work in this industry It's kind of like a no dumb moment. the more you can take it away from the manual process like. All of us, I'm sure, have worked at different organizations within this industry where there's so much tribal knowledge where it's, oh, go ask Doug.

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[00:29:07] John Wharff: you get a two day order and the instinct is, I'm gonna go buy a second day air label. Well, what, if USPS ground advantage can get it there in, two days? Why not at least look at it Especially because, as Lori pointed out, the consumer doesn't care what the logo

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[00:29:28] Scott W. Luton: Good stuff. John and Lori, your ears were burning throughout his response there. same question. Some of those examples, uh, that we wanna spike the football on that will help people kind of visualize how they can make some of these big gains. Lori, your thoughts?

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[00:30:06] Lori Boyer: This is an industry that was made for technology, for data, and we're a little bit slow moving into that. research shows that our industry kind of lags a little bit. We don't always like to implement our technology as fast as we should, but the big companies we're seeing really do well are doing just that.

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[00:30:51] John Wharff: One of the things, Lori, that you just said that I always talk about is if you wanna know how quick our industry is at adopting new technology, go into any location to ship something and just take a peek at their monitor. When they're trying to make a label,

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[00:31:06] John Wharff: what, what generation that software was made in, and it was probably before you were born.

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[00:31:20] Scott W. Luton: to kind of a theme you

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[00:31:24] Scott W. Luton: throwback. I think one analogy here

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[00:31:29] Scott W. Luton: things in a very innovative way and have access to all the data

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[00:31:40] Scott W. Luton: not just for the organization and our team members, but for the customers.

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[00:31:51] Scott W. Luton: to tie those laces anymore. It was just slapping across and take off running and Tevon little throwback. I thought you'd appreciate that 'cause I bet you had a moment like that too. But what'd you hear there from John and Lori

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[00:32:04] Tevon Taylor: Well, I look forward to wearing Velcro shoes again, and green screens were in my past, so that brings back some Memories. But really there's one common thread. they're hitting the all the key points, but people don't just chase discounts. You have to redesign your network.

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[00:32:22] Tevon Taylor: you can be leaner and more customer-centric. So if you're just gonna be tactical, chasing a discount, you're gonna miss out on the opportunity and the fact that You, might need to revamp

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[00:32:33] Scott W. Luton: That's right. Well said. Tevon spoken like a true, uh, operational pro.

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[00:32:41] Scott W. Luton: start with you, uh, here on this question here because

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[00:32:46] Scott W. Luton: especially in these fast moving global business times, velocity off the charts and growing every strategy needs a refresher and a reboot.

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[00:33:03] Scott W. Luton: mind?

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[00:33:23] Lori Boyer: You're wasting money. There's a lot of money going down the drain that you could be saved. I wanna point out surcharges. We didn't get into quite that much around surcharges for this upcoming peak. We are seeing high surcharges. We've had some of those come in. I wanted to make a note. USPS is also bringing back surcharges for the first time in a few years.

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[00:33:43] Lori Boyer: really gotta watch those surcharges during peak season. They can add up super fast. So kind of run an analysis. Are your surcharges running, You know, 15, 20% of your spend? If your surcharges are really high, that is a red flag for me. what else? WiMo, we

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[00:34:02] Lori Boyer: That is a red flag.

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[00:34:18] Scott W. Luton: And better yet, when you get 'em, act on it. John, reboot. What red flag should folks and business leaders and supply chain leaders out there look for?

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[00:34:26] John Wharff: I would say once again, few carriers wanted to You, it's a bad sign. Manual processes drive me crazy. I know that that's my soapbox that I talk about way too much, but like the more manual processes You have The slower you're going and the more cost you're leaving on the table. And I would also just say data is your friend.

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[00:35:05] John Wharff: You know, the old saying, you know, if it walks like a duck and it quacks like a duck, chances are it's probably a duck. If you keep hearing the same problems time and time again from both your internal stakeholders and what your customers are saying, chances are it's a problem you need to take a look at.

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[00:35:43] John Wharff: expert. I've got everything just perfectly tuned. Then I'm usually behind because if you're not opened up to new, technologies, new ways of

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[00:35:55] Scott W. Luton: John, I love that, uh, spike in the football, keeping it real. Uh, and I, I would, I would debate you 'cause Lori knows everything in my book and she's demonstrated it,

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[00:36:10] Lori Boyer: red flag. If you think you know everything,

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[00:36:16] Scott W. Luton: that's like a, uh, football size red flag. Tevon, uh, what about you, what'd you hear there from John or Lori? Or what do you think should be screaming reboot

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[00:36:25] Scott W. Luton: for folks that need to, need to change what they're doing?

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[00:36:32] Tevon Taylor: it's kinda like car insurance. You're probably paying too much and you're leaving money? on the table. So Lori said that, I agree.

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[00:36:43] Tevon Taylor: reset. And last but not least,

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[00:36:49] Tevon Taylor: There, there's a signal, something stale in their model.

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[00:36:59] Tevon Taylor: I apologize to anybody on this listening that's car insurance related,

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[00:37:08] Tevon Taylor: Like there should be

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[00:37:12] Tevon Taylor: would be the three that, that kind of weave into their, their comments.

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[00:37:30] Scott W. Luton: all right, so John, let's get back to you here.

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[00:37:35] Scott W. Luton: essence and we gotta move.

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[00:37:40] Scott W. Luton: Tevon, for that matter, are very actionable, right? so peak season is upon us. What are some

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[00:37:48] Scott W. Luton: that you would recommend supply chain leaders explore to optimize

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[00:37:54] John Wharff: Yeah. I think that step one

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[00:38:03] John Wharff: have to be able to pivot on a dime. And the only way you can do that. is if you're figuring out how to do that. Now, if it's the 11th hour, if it's

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[00:38:15] John Wharff: the major carriers is saying, we're not gonna pick up anything more.

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[00:38:20] John Wharff: solution that day that's going

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[00:38:34] John Wharff: That's all there is to it You need to have technology that moves fast. You need things that are accurate. you need to be able to trust the decisions that are being made. and the best way to do that is to

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[00:39:16] John Wharff: Start contacting regional carriers in your area. See what they can do for you. See what's available. Because the better setup you can get now, you're going to have a much smoother peak season throughout and you will be grateful. 'cause look,

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[00:39:34] John Wharff: easy as you can.

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[00:39:54] Lori Boyer: I'm gonna just bounce off of John's there. I want everyone who is listening right now. I

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[00:40:13] Lori Boyer: You know, are you having a lot of. Oversized unauthorized packages. look into what is happening with all the surcharges. Look into di minimus what kind of impact is that gonna have on checkout your, you know, fix your HS codes, carrier import charges, all of that kind of stuff.

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[00:40:53] Lori Boyer: Do a little bit of testing because as we mentioned, the big three carriers are reducing, they're cutting down because of that consumer demand issue. That means they will cap you. They're not gonna cap the giants out there, they're gonna cap you. So regionals, look into doing that. Look at your cross-border hygiene.

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[00:41:24] Lori Boyer: time right now. And, and figure out there's small ways and, it's gonna be different for each company, but I promise you can find ways to save tons of money.

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[00:41:39] John Wharff: $1,800 Now

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[00:41:44] John Wharff: we're not talking a $2 and 50 cent

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[00:41:47] Scott W. Luton: That dog's got a lot more bite than bark. Holy cow. Uh, and two other things, Tevon. I, I love what Lori said there.

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[00:42:00] Scott W. Luton: I love that. And then that cross

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[00:42:05] Scott W. Luton: sorts of ways we can do things better. Some leveraging technology, some leveraging better process. Some, some depending on better communication

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[00:42:16] Scott W. Luton: And really knowing the laid the land instead of leaning on long held assumptions. So dangers in this environment. Tevon, what'd you hear there from John and Lori's

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[00:42:25] Tevon Taylor: we've talked about diversifying. If, if one thing you, you remember off this podcast is you, you need to be doing that. She mentioned five to 10. I'm gonna, I'm

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[00:43:04] Tevon Taylor: and start doing that in regions.

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[00:43:12] Tevon Taylor: you know, the line hauls

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[00:43:15] Tevon Taylor: two things I would add on

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[00:43:19] Scott W. Luton: Love it. So I got a hall of justice here between Lori, John, and Tevon. Folks, if y'all need something, here it is, right.

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[00:43:50] Scott W. Luton: We'll talk about the podcast in a second. But you recently wrote, Lori, this great article about from math to memorable, how to level up your delivery experience. And you had this nugget here, 84% of customers say a bad delivery experience would stop them from shopping with a brand.

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[00:44:15] Lori Boyer: it's a huge part of your brand is the shipping experience. and so again, for me, if we're gonna be talking about, yeah, jump over there, that article has tons of really great, tips from research of, of what makes a difference. But I think it. really goes back to visibility again and being super proactive.

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[00:44:59] Lori Boyer: I wanna say all

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[00:45:16] Lori Boyer: and, make sure the visibility is there for your customers.

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[00:45:23] Scott W. Luton: But John, there is a better way and there's some good news here 'cause it's really easy to act on a lot of what y'all have shared. Just how easy is it to start working with EasyPost.

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[00:45:36] John Wharff: uh, Scott mentioned earlier, we have a brand new revamped web. Website, come check it out.

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[00:45:56] John Wharff: We are always willing to chat whether you have interest in, in continuing business with us, or you just have some questions you need answers to. Reach out We are happy to talk. This is what we eat, sleep, drink, breathe all day long. We Love

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[00:46:15] Scott W. Luton: Not at all. You know, we gotta all maintain a healthy sense of

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[00:46:39] Scott W. Luton: And, and hey, we all love to delight customers. Uh, I wanna point out, uh, that new website John mentioned. Trisha, is Johnny on the spot? it's right there. easypost.com. It's just that easy. Amanda has shared Lori's great article. Hey, check out all the blog posts. You'll enjoy them.

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[00:46:55] Scott W. Luton: factor and the sense of humor.

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[00:46:58] Scott W. Luton: All right. And one other thing, man, Lori, I don't know where you, when you get any sleep, 'cause you also got this unboxing logistics podcast that you host that we're big fans of. Uh, and y'all have had some great episodes here lately. You were talking a minute ago about cross-border hygiene.

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[00:47:16] Lori Boyer: Yeah. Yeah. Lots of just, there's so many smart people out there. You know, Scott, you get to meet with them all the time. I love meeting and, and

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[00:47:30] Scott W. Luton: Tevon, let's get your key takeaway in really quick. we've covered a lot of ground here. John and Lori brought it on time and in full. But what is the one patent of key takeaway

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[00:47:42] Tevon Taylor: Yeah. So to me, a lot of good things I've heard, but with a customer in mind, don't chase discounts. Diversify who you're using, use technology, and most importantly, you gotta break the status quo. And when you do that, you're gonna ship smarter, not harder. We're all good.

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[00:48:13] John Wharff: Is

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[00:48:14] Scott W. Luton: Lori Boyer. How else can folks track you down, Lori?

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[00:48:28] Lori Boyer: and, and chat and, give advice and just. Connect.

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[00:48:43] Scott W. Luton: and I look forward to having you back soon, all three of y'all back really, really soon. Uh, but folks, I'll tell you this session here there's so many actionable ideas. I've got at least four pages back in front and my hands hurting from all the notes from John, Lori and Tevon. here's a homework and here's a good thing.

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[00:49:20] Scott W. Luton: And now the choice is yours of all's in your court. So with all that said, uh, deeds not words, folks. Now it works. With all that said, on behalf of the whole Supply Chain Now team Scott Luton challenge. You do good, give forward, be the change that's needed, and we'll see you next time right back here on Supply chain Now.

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