How are podcasters supposed to embrace "Consistency is key!"
Evo Terra:when everything about podcasting keeps changing?
Evo Terra:It's no easy task.
Evo Terra:But if you approach change systematically, you can make it work for you.
Evo Terra:Hello, and welcome to another Podcast Pontifications with me, Evo Terra.
Evo Terra:I woke up this morning a little worried that I'm flooding you, the working
Evo Terra:podcaster, with far too many great ideas for you possibly to implement.
Evo Terra:Now, even though this is very much not a how-to show, I do surface a lot
Evo Terra:of ideas that you can implement for your podcast right away, which would
Evo Terra:therefore make your podcast better and therefore, all of podcasting better,
Evo Terra:which is exactly what I want to do.
Evo Terra:You know I'm a big fan of change, but I've been wondering, is it too much, A,
Evo Terra:and B, am I practicing what I preach?
Evo Terra:So I decided to do a quick self-examination to keep myself honest
Evo Terra:about the things I'm telling you.
Evo Terra:And I reflected back over the last season, what have I personally, Evo Terra, changed
Evo Terra:about Podcast Pontifications specifically?
Evo Terra:Well, I came up with a list of nine things, which was pretty amazing.
Evo Terra:Nine different things.
Evo Terra:I've changed a lot.
Evo Terra:And some of which you may know about, some you don't.
Evo Terra:So I'm just gonna run through that list of changes just today.
One:I have completely changed how I do episode prep, as in the way I
One:build the outline for this episode.
One:I'm using an outline.
One:I've always used an outline.
One:Well, maybe not always, but for the first, like, week I use an outline.
One:That's just how I do things.
One:And I create that outline ahead of time.
One:How I create that outline has changed.
One:Basically I flipped the model in the last year.
One:Totally changed the model completely.
One:That's number one.
Number two:all new branding, which I know you've seen.
Number two:If you haven't looked at your podcast listening app, you will see there's a
Number two:brand new logo for Podcast Pontifications, looks like a very Zen garden-y like thing.
Number two:Also, that meant brand new artwork for each of the episodes because one
Number two:of them previously was kind of crap.
Number two:And I credit all of that to Nik Gill who is the artist that I engaged, the
Number two:graphic designer I engaged to do that.
Number two:I'll put links to everybody that I talk about it in the
Number two:episode details, by the way.
Number two:So brand new branding for the front of the entire show.
Number two:And when I got new branding from Nik, that, of course, meant I had to update
Number two:the website because that hadn't been touched in a very long time and by
Number two:someone who me, wasn't a designer.
Number two:So I re-implemented a whole brand new website very much thanks to Steve Yong for
Number two:his help in making the website really pop.
Number two:I don't know what number I'm on.
Number two:Three, maybe?
Number two:Also, maybe more - I don't know if it's any more or less relevant to things, but
Number two:I have incorporated corrected transcripts.
Number two:Now, every episode I publish on publishing now gets a corrected transcript.
Number two:And that forced me to change how I collaborate with Allie Press,
Number two:my production assistant, who does the correction of the transcript.
Number two:We had to work and find a method so that we could still get it done.
Number two:I could get the data to her so she could correct that transcript
Number two:in just a few hours, which is super tight change, but we did it.
Number two:And now every episode that gets published has a transcription
Number two:associated with it, a corrected transcription, not just an automated one.
Number two:I totally switched the service that handles Podcast
Number two:Pontifications in your inbox.
Number two:That is the newsletter service that I use to send out to several hundred
Number two:people now the episode as it's published every day at 10 o'clock.
Number two:And changing that provider means I had to change the way I publish that information
Number two:because it's all different now.
Number two:And it still has to go at the same time every day.
Number two:One big change I made that I had forgotten about until I took a sip
Number two:of the tea that I'm drinking, I'm drinking tea now in the morning.
Number two:And not really tea, it's a tisane, it's an herbal tea that has no caffeine in it.
Number two:And the reason I'm doing a no-caffeine tea is I was speaking with some vocal
Number two:coaches, a voice pathologist actually, and that's one of the things they recommended.
Number two:Don't do caffeine because it's not great on the vocal chords first
Number two:thing in the morning, they say.
Number two:Which led me to the next thing I've changed, I'm seeing a vocal coach now.
Number two:Hi, Ruchi!
Number two:Seeing a vocal coach.
Number two:I went a few weeks ago and had them stick the big scope down and make sure
Number two:the vocal folds are looking all fine.
Number two:Don't do that if you don't have to, by the way.
Number two:That just is - A, it feels gross, and B it looks really gross.
Number two:But nonetheless, I've done that and I'm committed to keeping the voice
Number two:healthy so I can keep doing this.
Number two:Speaking of sound, I have engaged a sound engineer.
Number two:Hello, Marcus DePaula!
Number two:Super nice guy, knows a lot about the space.
Number two:Marcus has helped me improve the sound - like this week.
Number two:Yesterday's episode probably sounds a lot better than the day before that.
Number two:And this one's going to go through the same process.
Number two:And that process Marcus now has me doing, it wasn't just tweak a few
Number two:dials here and there, it's a brand new way I do post-production, totally
Number two:flipping the model I had on its head and bringing in new tools to the mix.
Number two:Also, I think maybe to wrap, I changed the way I produce in-app
Number two:episode details, thanks to Apple.
Number two:Enough about that.
Number two:But nonetheless, I have changed the way that I'm making
Number two:the in-app episode details.
Number two:So when you click through on your listening app to get more
Number two:details, you'll see new stuff.
Number two:And I was forced to do that because of Apple.
Number two:Anyhow, I did all of these things within the last season
Number two:and most of them this year.
Number two:So yeah, I am practicing what I'm preaching.
Number two:I'm making changes to my show constantly.
Number two:Kind of because that's me, that's just the nature of the person who I am.
Number two:And I hope to impart some of that onto you.
Number two:And I'm not done.
Number two:One of the things I know about change is it's never finished.
Number two:I can always get a little bit better and I've got a lot of
Number two:changes planned for next season.
Number two:Many of them I will implement almost immediately when the next season,
Number two:when season four drops in July.
Number two:All of these are going to make the show better.
Number two:They're going to make me better.
Number two:It's going to change the listener experience so you
Number two:have a better time listening.
Number two:Lots of really cool stuff.
Number two:Now, I keep hinting at these changes coming for season four, and I'm
Number two:probably going to keep hinting on those as I refine exactly what
Number two:the roadmap is going to look like.
Number two:I'm going to start communicating those changes in a few weeks, which, by the
Number two:way, include some opportunities for other podcasters and podcast service providers.
Number two:But I'm only going to be communicating that, I'm going to
Number two:start communicating that to the people who have supported me thus far.
Number two:So please go to buymeacoffee.com/EvoTerra, and sign up for a membership so you'll
Number two:be among the first to know what these changes and opportunities might look like.
Number two:Now, no episodes from me on Fridays.
Number two:So tomorrow's Friday.
Number two:I will say to you Happy Mother's Day if you are a mother
Number two:and you are in the US of A.
Number two:Or anywhere.
Number two:Just Happy Mother's Day 'cause we should be happy with mothers, I think.
Number two:That's it.
Number two:I shall be back on Monday with yet another Podcast Pontifications.