Shownotes
To stay ahead of the curve, organisations need to innovate. But how do you structure innovation if you run a large corporation? Where do you put the money? Who’s in charge? How do you get sales to not be a blocker?
These are the questions (among many) answered by Jim A Euchner in this week’s episode of The Melting Pot.
Jim is an expert in how to innovate inside large corporations having been Vice President of Global Innovation at Goodyear Tire & Rubber Company, where he led the development of new businesses and helped launch five businesses on three continents.
So if you’re wondering how your organisation can adopt a Lean Startup approach to innovation, don’t miss this hugely insightful episode with Jim.
On today’s podcast:
- Overcoming resistance to innovation
- How Goodyear innovates
- The need for multiple routes to market
- Two critical things people fail to do
- The benefits of incubation
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