The one about email marketing techniques, vlog transitions, Clive Sinclair and the film Misery – TG54 

 00:00:00 Introduction  

Here are your hosts, Roger and Pascal.   

00:01:52 In the News  

A selection of announcements and news releases from the world of marketing and technology that caught our attention.  

00:13:00 Content Spotlights  

ROGER: 11 subject lines that will get a person you’ve never met to open your email by Kattie Thorndyke in Ladders: https://www.theladders.com/career-advice/11-subject-lines-that-will-get-a-person-youve-never-met-to-open-your-email 

PASCAL: 5 EASY Vlog Transitions You Can Try Today by Daniel DeArco   https://youtu.be/efQz1zBzCvo 

00:27:34 Marketing Tech and Apps   

ROGER: It’s all about making video more cinematic: 

Neewer ND filter: https://www.amazon.co.uk/Neewer-Magnetic-Handheld-Multi-coated-Photography/dp/B07N3Y12YY/ 

DJI - OSMO Mobile 3 Gimble: https://www.dji.com/uk/osmo-mobile-3 

PASCAL: It’s all about online translation 

Linguee.com - an online dictionary and translation website with thousands of example sentences from human translators https://www.linguee.com 

Microsoft Live Translator – mobile app translating conversations across devices, share the code and participants will see your messages in their own language https://translator.microsoft.com/ 

00:36:53 This Week in History  

This week – we present a special focus on Clive Sinclair and his amazing inventions which shaped the modern world. 

00:45:22 Creator Shout Outs  

ROGER: Mixing Business and Personal posts on LinkedIn – Hannah Campbell: https://www.linkedin.com/in/hannah-campbell-088b5541/ 

PASCAL: Sarah Clark, UK editor of Think With Google, the online resource for insights, trends and research in digital media and marketing https://www.thinkwithgoogle.com/intl/en-gb/ 

00:51:15 Film Marketing  

Misery 1990 

Taking place almost in one small set, this film takes tension to almost unbearable levels. The marketing is fascinating too because the studios focused the promotion on the director, novelist and screenplay writer rather than the stars who they considered to be relative unknowns. 

Director: Rob Reiner (Spinal Tap 1984, Stand By Me 1986, The Princess Bride 1987) 

Writers: Stephen King (novel "Misery"), William Goldman (screenplay) 

Stars: James Caan, Kathy Bates, Richard Farnsworth, 

Strapline: Paul Sheldon used to write for a living. Now, he's writing to stay alive. 

Released on 30 November 1990 in US and 13 February 1991 in France and 10 May 1991 in UK. 

About Two Geeks and A Marketing Podcast    

Hosted by the two geeks, Roger Edwards and Pascal Fintoni, to keep you up to date with the latest news, tech, content and wisdom from the world of marketing.  

Roger is a man on a mission to keep marketing simple. He is the voice of the Marketing & Finance Podcast and the host of the RogVLOG series.   

Pascal is also on a mission to demystify digital marketing. He's the host of the Content Marketing Studio video podcast and many other video series.  

Every week we'll bring you the following segments.  

• In the News.  
• Content Spotlight  
• Marketing Tech and Apps  
• This Week in History  
• Creator Shout Outs  
• Film Marketing  

Please subscribe and leave comments and suggestions in the usual places.  

Watch the show on video: https://www.youtube.com/channel/UCChv7HnP_ZqGoFQbzqkeaKA?  

Pascal Fintoni: https://pascalfintoni.com/  

Roger Edwards: https://rogeredwards.co.uk/services/