Two of the foundational pieces for coaches these days is an online presence and branding. After all, how will you quickly reach more of those people who need you without leveraging technology? And how will they know you’re right for them without powerful, accurate branding?
If these two things feel intimidating or overwhelming to you, never fear. I invited Jennie Lakenan and Deena Rutter on this fourth episode of my Foundations for Your Coaching Business series to give us some direction. Plus, these ladies work together and both offer services that don’t take a lot of time or money. In this dual interview, Deena shared some easy tips around branding and how it doesn't need to be elaborate, and Jennie focused on the basics you need to establish an online presence. I hope you’ll find the information they share both compelling and calming because you can do these two things!
“If a coach knows they want to build their business – and it matters, and you have that mission to help people and make your life better, all those things – don’t let these little things like branding and logo and tech stop you because it’s way easier than you think.” – Molly Claire
What You’ll Learn
- Partnerships with autonomy
- Attractive design doesn’t need to be complex
- Choose what you like
- Be constrained
- Walk through step-by-step
- Individualized and unique
- Stop overthinking it
- Website creation and maintenance doesn’t need to overwhelm you
- Find other ways
- Streamlined, one-page works great
- Friendly photos
- A way to schedule with you
- A way to capture interest
Contact Info and Recommended Resources FREE WEBINAR WORKSHOP WITH MOLLY!
YOUR 90-DAY BUSINESS PLAN: 5 KEYS TO SUCCESS – May 11, 2023 at 11 a.m. Central Time.
Here’s what you can expect:
- How to determine what will make you money now, and long term
- What a simple 90-day plan creates unbelievable results
- How to "plan" for non-planners
Sign up: mollyclaire.com/your-90-day-business-plan
Are you a mission-centered Life Coach ready to build your profitable + purposeful business? Masterful Coach Foundations + The 10K Accelerator Method is designed just for you: mollyclaire.com/foundations.
I encourage you to not miss a single episode of my Foundations for Your Coaching Business series: mollyclaire.com/the-masterful-coach.
Connect with Jennie Lakenan
Jennie is a certified digital business consultant and certified life coach. When she discovered coaching in 2018, her life transformed for the better. She quickly saw the need in the coaching industry for website services for coaches, and founded her design agency. Her mission is to get more coaching in the world by helping other coaches to promote and grow their businesses via extraordinary websites and strategic marketing. Jennie helps make this happen through her Website Kit for Coaches and her personalized services.
Connect with Deena Rutter
Deena is a graphic designer and branding expert for life coaches. With a background in coaching, and as a certified life coach, she understands the challenge of starting and managing an online presence for your coaching business. Doodling since 1976, and designing for the craft industry since 1999, Deena’s doodles have turned into fabric designs, party supplies, and logos and branding packages for businesses. She loves creating and dreaming and loves working with life coaches. Through her The Life Coach's Brand in a Box and personalized services, Denna helps life coaches look amazing online.
Connect with Molly Claire
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