Artwork for podcast Thoughts on Thought Leadership with Atiba
Video is one of the most engaging and versatile mediums available, and it’s a great way to reach a
20th August 2022 • Thoughts on Thought Leadership with Atiba • Atiba de Souza
00:00:00 00:00:55

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Video is one of the most engaging and versatile mediums available, and it’s a great way to reach a wide audience.

But before you start filming, it’s important to take a step back and listen to what your customers want you to talk about.

What are their pain points? What problems do they need help solving?

Once you have a good understanding of their needs, you can start creating videos that offer real value.

By providing helpful information that addresses their specific concerns, you’ll be able to build trust and deepen your relationships with your customers. And that’s what video marketing is all about.

What question can you record a video about today?
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