AI apps are exploding, but monetisation remains one of the biggest unanswered questions.

In this episode of the ThinkData Podcast, Mike Choi, Co-Founder of Koah Labs, shares how AI products can generate revenue without destroying user experience or trust.

We explore why classic ad models fail in chat-based interfaces, what it takes to convince AI builders and advertisers to adopt new monetisation approaches, and how advertising inside GenAI products will evolve over the next few years.

If you’re building, funding, or scaling an AI product, this episode is a must-listen.

🧠 Topics Covered

1. Why most AI apps struggle to monetise sustainably
2. The origin story behind Koah Labs
3. Why traditional advertising breaks in chat-based products
4. How to monetise AI without harming user experience
5. Convincing AI founders and advertisers to embrace new models
6. The future of advertising in GenAI over the next 2–3 years
7. Ethics, privacy, and trust in AI-powered ad systems