Sometimes, you only need one smart idea to change your whole business. On this episode, I talked with Bill McIntosh, an entrepreneur and tech builder, about how fast things are moving with A.I. and business. We broke down how people can build websites, sales funnels, and apps (even full businesses) with just a few prompts thanks to new A.I. technologies. Bill brought in real stories, lessons, and numbers from his hands-on experience and explained the concept of “vibe coding”—a fresh way people are creating online today. If you’re wondering how to use A.I. to start or grow your own website, app, or business, you’ll find plenty of practical ideas here.
Topics Discussed
Resources Mentioned
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What happens when you are only one prompt away from creating
Speaker:almost anything you want online?
Speaker:What becomes real?
Speaker:Like right now, you have the ability with about one prompt or maybe a
Speaker:series of a few prompts to create.
Speaker:Any kind of website, a sales funnel, uh, mobile apps, uh, applications
Speaker:that you can use online that you might be paying hundreds of dollars
Speaker:for now you can create for yourself in minutes, and you could even turn
Speaker:this into a business in an afternoon.
Speaker:I mean, that's what we're talking about here.
Speaker:It's a wild reality that us as entrepreneurs have the
Speaker:ability to take advantage of.
Speaker:But we gotta focus on the principles.
Speaker:Like what are the things that you should do first and what are the
Speaker:things you should never automate?
Speaker:And a whole bunch of things in in the middle there.
Speaker:So Bill McIntosh is here.
Speaker:He is in the trenches, literally building this technology.
Speaker:So he is gonna break down what this concept of vibe coding is,
Speaker:or even vibe marketing, like this whole thing that now is a reality.
Speaker:We're gonna dive into it in this episode.
Speaker:Enjoy.
Speaker:bill, we are finally doing this on the podcast.
Speaker:It's been, um, I dunno, when did we meet?
Speaker:It had to have been almost a decade ago, I would say when we
Speaker:Yeah, it's actually more than a decade ago.
Speaker:I think it's, it's might be closer to like 15 years ago.
Speaker:Uh, yeah.
Speaker:I believe it.
Speaker:That's cool.
Speaker:Yeah, so, uh, I haven't talked about it a lot, at least not recently on the show,
Speaker:but I used to, I cut my teeth doing a lot of video sales letters for different
Speaker:people in marketing, you know, online marketing, some local businesses as well.
Speaker:And Bill.
Speaker:Yeah, you were one of the first clients I had and I Yeah.
Speaker:You were doing a product launch, I think is what it was, right?
Speaker:Contest burner.
Speaker:Yeah.
Speaker:Yeah.
Speaker:Contest burner.
Speaker:That goes back way back.
Speaker:But yeah, you, uh, boy, you helped me a lot in that launch,
Speaker:so that, that was awesome.
Speaker:Yeah.
Speaker:Those were wild times.
Speaker:I mean, yeah, I learned a lot.
Speaker:I know everybody was, it was just like the crazy launch era, right?
Speaker:Like
Speaker:well, well dude, I remember like, it's like two in the morning I'm on the phone
Speaker:with you and like we we're launching at 8:00 AM we gotta get this done and
Speaker:you're like grinding all the way through.
Speaker:Um, and then we get the video and boom, it's live just in time and yeah.
Speaker:And it's like, yeah, well thanks for trusting me and hanging out.
Speaker:And, uh, yeah, I mean, you've done some epic things throughout the
Speaker:years and uh, what's kind of cool is like, yeah, you said you've
Speaker:been kind of quiet lately, right?
Speaker:And so.
Speaker:But you're, you're building some really interesting stuff now with AI
Speaker:and some really timely things around vibe coding, which is a topic that
Speaker:we're starting to hear more about.
Speaker:So definitely want to debunk what that is in your perspective
Speaker:and what's possible for people.
Speaker:Sure, sure.
Speaker:Yeah, I, I mean, it's funny, vibe coating is like a dual-edged sword.
Speaker:There's some awesome things about that really empower entrepreneurs.
Speaker:And then there's some things that are, you know, that I think, uh, can
Speaker:steer people in the wrong way, but.
Speaker:Uh, interesting.
Speaker:Yeah.
Speaker:So let's, we'll definitely break that all down.
Speaker:Uh, but really what I wanna start back, or start with is your, your journey.
Speaker:Not all the way through, but really, I mean, you started in 99, 98, right?
Speaker:Um, online.
Speaker:Basically building businesses that way, doing marketing.
Speaker:Yeah, exactly.
Speaker:It's the very end of 97.
Speaker:Going into 98 is when I first jumped in online way.
Speaker:I remember it was gonna make me sound so old.
Speaker:But, uh, I remember America online when they first opened the
Speaker:gates from their walled garden to the general, the proper web.
Speaker:And that was when like the light bulb went on of, oh man, this
Speaker:is, this is such an opportunity.
Speaker:And I, I jumped in.
Speaker:how did you start, like what was that jump in moment like?
Speaker:Was there a product or, or something that stood out?
Speaker:Yeah.
Speaker:Well, for me, at the time I had a traditional, um, business.
Speaker:We had a traditional business publishing magazines and newspapers.
Speaker:And if you, if you remember like all the throwaway job magazines that would be
Speaker:in like the liquor stores and We spent a fortune on printing and distribution,
Speaker:um, of that magazine every single week.
Speaker:Um, and so in a funny way, I got into the internet to save money, right?
Speaker:So I, I kind of realized we could reach a much bigger and more qualified
Speaker:audience for a lot less money.
Speaker:So we built a site, the first site, I think the site cost me like
Speaker:$70,000 to build my first website.
Speaker:Wow,
Speaker:a bit later after getting that was kind of my, my start cutting my teeth on it.
Speaker:I started to realize, uh, in terms of reaching the, uh, such a huge audience,
Speaker:even in the early days back then, uh, it, yeah, it's, uh, it's amazing how easy it
Speaker:is to get in front of a lot of people.
Speaker:It's interesting.
Speaker:Yeah.
Speaker:You got online to save money and, and still to this day, I feel
Speaker:like, I mean, it's very scalable.
Speaker:Like, especially with AI now, there's a, it's almost like another
Speaker:wave of that happening, right?
Speaker:So,
Speaker:all this technology, they've been like, it's like a great equalizer.
Speaker:Even going all the way back to like 98, you know, it, it became so easy to
Speaker:start a business, um, as opposed to if you think about what goes into building
Speaker:a traditional, like offline, bricks and mortar, nothing but real world business.
Speaker:There is so much cost and expertise and time that goes into doing that.
Speaker:And so, you know, even, even like if you fast forward a bit to like
Speaker:things like WordPress, that started to make it so easy for anyone to just
Speaker:jump online and start a business.
Speaker:And now with ai it's, it's ridiculous how easy it is.
Speaker:So it's, it's such an amazing opportunity for entrepreneurs.
Speaker:It is.
Speaker:Well, what are some principles that you find yourself still going to, you know,
Speaker:from like starting back in 98, 9, 7 98, that you're still carrying to today?
Speaker:Uh, because, you know, with, with ai, I think a lot of us get.
Speaker:At least if you're newer, you kind of have a, it's a shiny object kind of
Speaker:moment in a way because there's so much that you can do and what's possible.
Speaker:But what do you feel like you live by principle wise, as a business
Speaker:owner, um, with all these changes?
Speaker:Well, I think you, you can never lose sight of what
Speaker:grounds the money making, right?
Speaker:So the reason you get paid money at the end of the day is by serving people.
Speaker:So exciting technology and AI and that bots and all the fun.
Speaker:It's fun to create, create that stuff, but you can never lose
Speaker:sight of the fact that the business is purely there to help others.
Speaker:And the better you are at doing that, the more money you make.
Speaker:And then kinda stemming from that is to not lose sight that it, there are humans
Speaker:and you have to think of human behavior, um, in, in all aspects of your business.
Speaker:And, and I think, um, yeah, people get all lost in the exciting, shiny, new
Speaker:stuff and, and they forget about that.
Speaker:Yeah, no, it's true because I, it, I don't know.
Speaker:What are your, what's your perspective on this?
Speaker:I feel like humans.
Speaker:Even more so because, you know, I do a lot of AI stuff with the, the cloning
Speaker:and, you know, the Delphi stuff.
Speaker:And, uh, I feel like more and more humans are just gonna get
Speaker:more important, you know, through, through this whole thing of ai.
Speaker:I think it's easy to lose sight of, you know, I could build this website, do
Speaker:all these cool things, but at the end of the day, you still gotta live by the
Speaker:rules of, Hey, humans gonna use this.
Speaker:This is just a tool that we have.
Speaker:Right?
Speaker:And it's made to enhance all of our lives in some way.
Speaker:Yeah, and I, I think too, just AI in general, there's so much confusion on
Speaker:what it, the general public doesn't even really understand what it is.
Speaker:Um, but yeah, I think it, it is, it is purely a. Uh, a creativity
Speaker:unlocker, I guess you'd say.
Speaker:People are afraid of it.
Speaker:Um, but truly.
Speaker:Yes, we're gonna go through disruption.
Speaker:There's gonna be a shift in the economy.
Speaker:there are gonna be changes to jobs and things like that, but I, I do not believe
Speaker:that we're gonna be in a situation where, you know, like half the planet's going
Speaker:to be unemployed, you know, our jobs will shift, and in fact, AI are gonna,
Speaker:I believe, make our jobs more enjoyable.
Speaker:I think that we'll be able to focus on the creative aspects and then the
Speaker:AI unleashes a lot of the busy work.
Speaker:We would typically have to do.
Speaker:So it's, it's more about empowering creation, not not hurting it.
Speaker:How do you Yeah, because I, I absolutely agree because there's
Speaker:no doubt gonna be a shift.
Speaker:I'm curious of like the timeline you have in mind, um, but because everybody
Speaker:has their own kind of timelines for all this stuff and like how it's gonna shift.
Speaker:But like, if you were to, I guess, talk with, you are entrepreneurs listening
Speaker:and watching, like how would you describe from your perspective, like
Speaker:the shift that's coming, maybe talk about the timeline and you know, maybe
Speaker:the disruptions and some opportunities.
Speaker:Well, I mean, I think it depends industry to industry.
Speaker:I think it, it, it depends a lot.
Speaker:Um, you know, we can zero in on, um, the, my big thing these days is the realm
Speaker:of AI assisted coding and, um, and, and have an AI that creates websites and,
Speaker:you know, all the various kinds of online assets, you know, so, you know, software,
Speaker:apps, web apps, websites, funnels.
Speaker:And at this point, AI has.
Speaker:Gotten really good at making those things.
Speaker:Um, that's an example of an industry that will be disrupted pretty quickly.
Speaker:Um, I mean, we're already seeing, you know, uh, I was reading an article,
Speaker:um, uh, talking about how in the big.
Speaker:Uh, giants like Facebook and, um, uh, inside, well, we'll call 'em
Speaker:Meta, I guess inside Meta, um, and uh, Google and the big places like
Speaker:that, 30 to 50% of their current, like new code written is written by ai,
Speaker:that's crazy.
Speaker:And it's early, like you said, like this whole vibe coding and this
Speaker:concept is, is pretty dang new.
Speaker:I mean, I don't know what the timeline is, but, um, vibe coding now is
Speaker:becoming more of a, a top of mind thing for people who at least are in ai.
Speaker:I think the next 12 months for vibe coating is gonna
Speaker:see, um, massive adoption.
Speaker:So it's a, it's a brand new industry, by the way.
Speaker:So maybe we should just dive in.
Speaker:Should, let's define a little
Speaker:bit, I think some people don't understand, you know, what vibe coating is.
Speaker:Should we dive into that?
Speaker:Let's do it.
Speaker:Yeah.
Speaker:Explain it from your perspective, what it is.
Speaker:Yeah.
Speaker:I'm not a fan of that as a label vibe coding 'cause it's sort of, it implies
Speaker:that you're, you're somewhat technical and you're creating code and you're
Speaker:sort of vibing with the AI and kind of this free spirited, free flowing.
Speaker:Like, oh, let's make this and let's make that.
Speaker:Um, so, um, I, I don't have a, a better name for it yet, but, but,
Speaker:um, there are an explosion of tools.
Speaker:It's a, it's like an entire industry started just it shit us barely a year old.
Speaker:It's, um, I think like it had its year birthday just within a couple of days ago.
Speaker:Uh, and already there's like three multi-billion dollar companies and,
Speaker:um, and at the end of the day it's AI that helps you write code and there are
Speaker:all kinds of different apps and tools.
Speaker:And things that you can do, um, to have AI write code, build websites, build
Speaker:web apps and stores and stuff like that.
Speaker:so it's using some of the big LLMs and I think it's cloud code, you know, and I
Speaker:believe is what the number one LLM that's kind of powering all this stuff, right.
Speaker:It pretty much, but you would be surprised the pace of innovation.
Speaker:There are a lot of models that are competing and in some areas
Speaker:even better than, um, say Claude has sonnet for example, that a, a
Speaker:lot of, uh, people use for coding.
Speaker:Um, even some of the Chinese models are now like writing really good code.
Speaker:that's the thing.
Speaker:Yeah.
Speaker:All this stuff is behind the scenes updating.
Speaker:Right.
Speaker:And then you have this interface and I guess, yeah,
Speaker:break down how it kinda works.
Speaker:'cause some people have probably seen some of these other tools out there.
Speaker:And
Speaker:maybe if you wanna name some of 'em too, because I'm kind of curious,
Speaker:like the valuations you already put at these guys, like within a year,
Speaker:Yeah, I mean there's this crazy story, um, about a company called Base 44.
Speaker:You know, they're, they're doing something very similar to what, what I'm
Speaker:doing and what, what some of the other vibe coding tools that are out there.
Speaker:And, um, six months, they were six months old.
Speaker:They had like three people on staff, um, and they sold for
Speaker:a hundred million dollars.
Speaker:Wix bought them for.
Speaker:Uh, works.
Speaker:Yeah, $80 million in cash.
Speaker:Um, 20 in some kind of earnout that isn't disclosed, but yeah, it's crazy.
Speaker:That is nuts.
Speaker:So that's great.
Speaker:And they're not the only one.
Speaker:And you know, you see these different, I mean, I get, I've seen a whole
Speaker:bunch of 'em pop up and I'm sure they have different use cases.
Speaker:They're focused on specific things.
Speaker:So I mean, the fact that you're in this, in the game now, you know, with
Speaker:your own tool and definitely tell us what it is, break it down and I
Speaker:guess why it's unique or like the positioning you're, you're doing with it.
Speaker:There's a bunch of these tools, and you'll see a lot of 'em will talk about that.
Speaker:They're the, um, that where anyone can build a web app and you just sit down
Speaker:and talk to the, the AI and it'll build you a web app or a website or you know,
Speaker:anything that you wanna deploy on the web.
Speaker:And there's been a huge rush of early adopters.
Speaker:And those are like the real, the tech savvy people.
Speaker:People that are, that either know a bit of programming or are technical
Speaker:enough to be able to work with the ai.
Speaker:'cause usually the AI will, it often, uh, you know, up until recently
Speaker:would run into problems and it would.
Speaker:Have errors in the code and there'd be problems deploying your code.
Speaker:And, uh, there's even some classic stories of, you know, co non-secure code
Speaker:that has caused all kinds of problems.
Speaker:Um, but all of the early adopters, um, and you know, that's already, we have,
Speaker:uh, one company, I think, uh, worth $2.8 billion, lovable, just crossed,
Speaker:uh, uh, I think $1.8 billion in value.
Speaker:So huge companies, and it's only the early adopters.
Speaker:Uh.
Speaker:Because the general public, I think is finding they use these tools
Speaker:and they're not as easy to use as, uh, necessarily advertised.
Speaker:That's kind of what I think an an average everyday entrepreneur
Speaker:runs into with these things.
Speaker:Yeah.
Speaker:Yeah.
Speaker:And that's kind of the unique problem I'm trying to solve.
Speaker:Um, you know, there's that phenomenon of a, a brand new company or a brand
Speaker:new industry and there's that, that thing of the, uh, as it increases,
Speaker:then you have to cross the chasm.
Speaker:Uh, are you familiar with that?
Speaker:I am.
Speaker:Yeah, but break it down.
Speaker:I, I think it's super timely.
Speaker:Yeah.
Speaker:Yeah.
Speaker:So in a lot of these industries, you get all the early adopters who jump
Speaker:in and they're willing to like jump through hoops and go through difficult
Speaker:experiences and they'll persist and you know, and that drives early growth.
Speaker:But then you hit a point where that market starts to become saturated
Speaker:and the product really has to evolve to serve the general public.
Speaker:and that's where we are right now.
Speaker:and, and that's the problem I'm trying to solve.
Speaker:I want to come in and, and make.
Speaker:AI assisted coding tools to truly live up to their potential where, um,
Speaker:someone with zero tech skills can.
Speaker:Chat with an AI and they don't have to worry about registering
Speaker:the domain name, setting up their hosting databases, backend code.
Speaker:There's all this stuff, um, that many of the other tools you have to
Speaker:be at least familiar with in order to, you know, get a final product.
Speaker:So what we're doing, a company called Buildy, so it's Buildy.ai,
Speaker:and, um, we're solving that so that.
Speaker:Anyone can have a chat with a, a bot and actually have a completely deployable
Speaker:ready to go website, sales funnel, shopping cart app, if you wanna build a
Speaker:complete software as a service business, like it'll do any of those things.
Speaker:So what, because I, I definitely have some experience with building some apps using
Speaker:tools like Bolt New and Lipid on Rept Lovable slightly as well, and few others.
Speaker:I think VO or V zero, however you say it, there's so many there.
Speaker:There's a lot out there, but you're absolutely right.
Speaker:You get to a point, like it starts off.
Speaker:You know, it's, it's, it's all prompt based,
Speaker:right?
Speaker:Like, so, um, and definitely if you have the coding skills, there's what, there's
Speaker:sometimes a, a coding version or, or a different view that you can go with.
Speaker:But after, like I would say a couple prompts, you quickly realize, you're
Speaker:like, oh my gosh, what am I looking at?
Speaker:Like, or like, how do I even preview this thing or test this?
Speaker:And, and yeah, like you said, there's databases to connect
Speaker:with and all that stuff.
Speaker:well many, those companies are doing amazing things and I would say, or
Speaker:especially like Rep has recently had some breakthroughs and some of
Speaker:the things that they've released if you're a bit technical, right.
Speaker:Um, and, um.
Speaker:So, but for someone, like you said, if you, if you don't have at least
Speaker:some basic understanding of all these different moving parts and then you have
Speaker:to help the AI debug the app, often, that'll be another thing where bugs
Speaker:will pop up and you gotta help the app figure out how to debug those things.
Speaker:That's probably the biggest one.
Speaker:Right?
Speaker:Like I've, I've heard that from other friends.
Speaker:They're like, oh my gosh, what do I do now?
Speaker:And, and it takes a lot of persistence and, um, either you just have to like,
Speaker:you know, keep going even though you have no idea what's happening and you're just
Speaker:sort of hoping you get through, or you, eventually you get frustrated and quit.
Speaker:And, um, I don't wanna, I'm not knocking any of the other companies, but if
Speaker:you go look at some of the reviews, that's what you find out is that.
Speaker:People that know some technology having success and being
Speaker:very excited about the tools.
Speaker:But for non-technical entrepreneurs, it's a mess.
Speaker:Like they're, it's just loaded with horror stories of people trying to build stuff.
Speaker:so break it down.
Speaker:I'm like, I'm super curious 'cause I really want to use, build these
Speaker:just selfishly 'cause I get so many app ideas and, and I know how,
Speaker:like, we're living in an era now.
Speaker:I feel like that if there's a tool or some software that you really want,
Speaker:maybe not like a full blown massive CRM with all the mass, you know, all these
Speaker:connections, but let's just call it like.
Speaker:Like, uh, OCRing a, a document or something, you know, um, you know,
Speaker:where you're taking like an image and you want to put text to it, and
Speaker:I know you can put that to like, chat gt, but like, just apps like that or
Speaker:an Chrome extension to do whatever.
Speaker:You could build those, you know, a mobile app.
Speaker:So, um, where was I getting at?
Speaker:I, I, I guess walk me through like how it's gonna be easier with your
Speaker:platform as opposed to some of these other ones that are out there
Speaker:I think right at the origin point is a difference because many of the
Speaker:other tools, I mean even the name, vibe, coding, they're written, their
Speaker:goal is to help you write code.
Speaker:So that's right from the start.
Speaker:They're built by programmers and they're built with the intention of writing code.
Speaker:That's how they started.
Speaker:For us, I'm an entrepreneur.
Speaker:I educate entrepreneurs.
Speaker:You know, I've taught hundreds of thousands of people to start
Speaker:and build their businesses.
Speaker:I know.
Speaker:How to launch and grow a business.
Speaker:And that's the principle which we're founded on, is we're gonna make tools or
Speaker:we are, we've made tools and are improving those tools, but the whole purpose of
Speaker:them is to get an entrepreneur to where they have launched their business.
Speaker:And, um, which is a kind of a different way of looking at it.
Speaker:It's, you know, it's not about writing code, it's about building
Speaker:and launching a business.
Speaker:And then there's a bunch of the stuff we're doing on the technology side.
Speaker:So, um, uh, I'm lucky enough to have a, a data scientist in the family,
Speaker:so it's a bit of a family affair.
Speaker:I have one son who's a data scientist, another who's a,
Speaker:just brilliant at marketing.
Speaker:So it's a, uh, the three of us teaming up is pretty awesome.
Speaker:Um, and so he has some really Ry.
Speaker:Solutions to some of those technical problems and how, whether it's debugging
Speaker:code before it ever is deployed so that it doesn't ever turn out to be a nasty,
Speaker:scary error message to the end user.
Speaker:Um, to, um, we're using an ag agentic system where there are
Speaker:like multiple personas, kind of eat different separate ais with specific
Speaker:goals that all work on your behalf.
Speaker:Like a, almost like a team, um.
Speaker:And so, uh, we're architecting it to just make all that invisible.
Speaker:And all you get to do is tell them what you want.
Speaker:Yeah.
Speaker:So that's, that's all happening.
Speaker:But I think the piece I like the most is, well, the fact that you're
Speaker:like working with the family.
Speaker:That's something I wanna maybe talk about in a moment too, because
Speaker:that's super unique and really cool.
Speaker:Uh, but like, starting with the end in mind, it sounds like that's the
Speaker:biggest thing and the fact that you want to launch a business ultimately
Speaker:through this whole endeavor of vibe, coding or whatever coding it ends up.
Speaker:Or maybe not even coding, you're just developing a, a solution, right?
Speaker:Like it's a
Speaker:product, it's a solution, it's a, it's a new business potentially.
Speaker:How do you recommend people start?
Speaker:Like how, how do you plan out maybe a new business that can be
Speaker:created using this technology?
Speaker:Well, I, I advise doing it based on research.
Speaker:So there's a whole process that I teach of going out online in,
Speaker:um, discussion groups, uh, Reddit.
Speaker:Uh, Facebook groups looking can pop into school, look in school groups, and even
Speaker:like old school forums going, you know, there's still a lot of forums out there
Speaker:where people are having discussions.
Speaker:Um, and you can use Google to go like mine.
Speaker:Those, all those groups looking for problems that people in your,
Speaker:your niche or industry have.
Speaker:Um, and then you come up with solutions to those things.
Speaker:That's, that's probably the greatest way to do it.
Speaker:What are some other apps that you, maybe you or other people have used
Speaker:with Buildy that are kind of standout?
Speaker:Maybe use cases.
Speaker:I mean, there's all kinds, anything from like funny viral stuff, um, like, um.
Speaker:Uh, one of my sons built an app, uh, just the other day.
Speaker:Uh, you upload a baby picture of you and then a baby picture of your wife
Speaker:or girlfriend, and then it actually, it recreates like childhood memories
Speaker:of, and it puts the two of you together and all these like playing on the
Speaker:beach and in the playground and, yeah.
Speaker:Wow.
Speaker:Interesting.
Speaker:So, yeah, so it could be so nuanced that way.
Speaker:And I know, 'cause I was, when I was looking at your site and you
Speaker:mentioned it earlier, not only can you do that stuff, but you know, you
Speaker:can build full blown apps, websites, and sales funnels using this thing.
Speaker:So I'm, I'm just thinking, you know, as just the fact that
Speaker:you could build a funnel, you
Speaker:Well, and, and that's probably the, the, probably the most common,
Speaker:most, uh, powerful use of it in, in fact is not building apps.
Speaker:It's, I have an idea for my, a product I wanna sell and I can
Speaker:talk to the app and my site.
Speaker:I, I can have my domain registered, my site up shopping cart up
Speaker:and in business selling in like under an hour, the whole process.
Speaker:Walk me through that.
Speaker:'cause I feel like that's perking some ears up right now because it is, for me,
Speaker:it's like, okay, because, I mean, funnels inherently have always been a lot of work.
Speaker:You know, of course you have guys like, you know, ClickFunnels and
Speaker:other folks have done really awesome job at creating templates and
Speaker:flows that you can kind of model.
Speaker:But I mean, you don't even need to do that.
Speaker:It seems like you have this, you could start from a blank, maybe
Speaker:some idea, you know, maybe a sketch.
Speaker:I don't know how you start off with the funnel with your, with, uh, buildy,
Speaker:I mean, there's a couple ways to do it.
Speaker:Um, I, I'm a big believer in giving it some.
Speaker:Marketing and background data on who you're serving, why you're serving them,
Speaker:so it has an understanding of that.
Speaker:Um, and it can even write really good copy.
Speaker:Like I'm, I'm shocked.
Speaker:Um, I mean that's, that's an area that, that I'm, I'm pretty good at.
Speaker:And, and I, I'm shocked at the copy that it puts out when it's writing
Speaker:sales pages and stuff, but, so I just make sure I, I arm it with
Speaker:the knowledge of who is it for?
Speaker:Um, why do they, you know, what problems does it solve?
Speaker:Why are they gonna buy it?
Speaker:And then get really specific on it, on anything that you wanna
Speaker:make sure is in that sales page.
Speaker:So if there's a particular guarantee, tell it exactly what you want.
Speaker:'cause it will make stuff up.
Speaker:Uh, and it'll make up guarantees and all kinds of things.
Speaker:Um, so be specific.
Speaker:Um, and if you're, if you spend a lot of time writing sales copy or
Speaker:maybe you work with another tool to write sales copy, you can just
Speaker:dump your copy right into the bot.
Speaker:Say, here's the.
Speaker:Here are all my headlines and body copy that I wanna put on my page
Speaker:and then, you know, give it some general information if you have
Speaker:choices of colors or design choices.
Speaker:And then just set it loose and then it will build it.
Speaker:It's so cool.
Speaker:I want to dive in.
Speaker:I mean, I, I, I wish I did this beforehand, like actually built out
Speaker:funnels and all that stuff, but I know what I'll be doing later, uh, after,
Speaker:after a couple calls because yeah, I'm looking at this and I'm just imagining,
Speaker:I'm like, wow, you can literally.
Speaker:I guess what I would probably start, if I were to think this through,
Speaker:I would probably have it architect a structure for me of all the
Speaker:components I, I'm imagining out loud,
Speaker:Y Yeah.
Speaker:Yeah.
Speaker:You can talk with building to try to work through those details or
Speaker:you can, it's probably better to show up ready to, like if you, if
Speaker:you know what you're gonna sell, you know what you want in the funnel.
Speaker:Um.
Speaker:Yeah.
Speaker:You know, and then you just give it so those explicit instructions
Speaker:and then it will build it.
Speaker:Yeah.
Speaker:Yeah.
Speaker:Oh, this is cool.
Speaker:Okay.
Speaker:I mean, this, this opens up so many possibilities and like you said, uh,
Speaker:not only can you get up something running within an hour or so, but like,
Speaker:it could be, maybe that's the V one or MVP, it could be the full blown thing.
Speaker:Who knows?
Speaker:But the point is, you now can get live and get some real time feedback way
Speaker:faster than you ever could in the past.
Speaker:Yeah, and, and the way we're designing it.
Speaker:Is that, um, this gets your business launched and, but it can still run a very,
Speaker:very large business on our infrastructure.
Speaker:And if you get to the point where you're, you know, you're
Speaker:just absolutely crushing it.
Speaker:You got millions of visitors, you know, you're like, dude, you're, then what we
Speaker:can do is we can migrate your app onto its own dedicated infrastructure, um, and
Speaker:then even open it up for your coding team to d dive in and start getting hands on.
Speaker:Um.
Speaker:So that's sort of the expansion plan.
Speaker:Once, if you start getting really big, then we'll, we can migrate
Speaker:you into your own infrastructure.
Speaker:Very cool.
Speaker:So you have full control then?
Speaker:Yeah.
Speaker:Of everything you create, you get the code and all that stuff.
Speaker:You can migrate it out if you need to.
Speaker:Yeah, absolutely.
Speaker:Yeah.
Speaker:You have full access to the source code.
Speaker:Um, and I, I mean, we're getting that a little bit technical,
Speaker:so Yeah, you can connect it up.
Speaker:There are services that you can connect to Buildy, where
Speaker:it will store all of your code.
Speaker:Uh, called GitHub is, uh, for those, if those, someone doesn't know
Speaker:what that is, but, um, but you can connect it to your GitHub and then
Speaker:it puts a copy of all of your code.
Speaker:And then any change you make to the code is also deployed into
Speaker:your own personal GitHub, so you have got a copy of everything.
Speaker:And that's, are there any other, I'm thinking of any possible technical
Speaker:hurdles that we could talk through here just to kinda have the awareness, you
Speaker:know, give, give folks the awareness of, of what they might run into.
Speaker:So GitHub's a good one.
Speaker:'cause you see that used.
Speaker:All the time.
Speaker:Yeah.
Speaker:Are there other databases or other integrations that you think would be
Speaker:W
Speaker:what we try to do is we try to take care of everything you could
Speaker:possibly want all in one place.
Speaker:So you don't need any of those outside things, but you can bring outside tools.
Speaker:Um, they're called APIs.
Speaker:And so if there's a particular, let's say you wanna use a search
Speaker:tool to search Google, for example.
Speaker:you can go find an outside service that does that and bring
Speaker:the API to build and say, Hey.
Speaker:I want to use this to search Google and then it will do that.
Speaker:Um, and this is, um, you know, a big reason why right now we're also, we're
Speaker:raising a bunch of funds, so we're, we're about to start a round of fundraising.
Speaker:Um, because what I envision for building is that even.
Speaker:There'll be no need for any integrations.
Speaker:Like, we'll have everything under one roof.
Speaker:So if you want a voice app, we take care of the voice you want.
Speaker:Um, you wanna do searching or, uh, uh, being able to grab stuff off
Speaker:the web, we just do it for you.
Speaker:Um, so that you can, you could use AI to build fully AI powered apps.
Speaker:Um, you know, text messaging, voice, whatever it could be that you wanna build.
Speaker:I want build to just handle everything for you.
Speaker:Ooh, man.
Speaker:That's what I was gonna ask.
Speaker:Yeah.
Speaker:What's the future look like?
Speaker:And that's a pretty dang awesome, powerful, powerful hub.
Speaker:yeah.
Speaker:That's the, that's our next iteration where literally, you know, there'll be
Speaker:very rare use cases where you won't have the, the building won't be able to do
Speaker:what you want right out of the box, so.
Speaker:Mm-hmm.
Speaker:Where, uh, I'm curious, 'cause you mentioned fundraising.
Speaker:Yeah.
Speaker:So this is, this is kind of different than stuff you've, 'cause you
Speaker:know, we, we've been in the same kind of vein, digital marketing.
Speaker:Um.
Speaker:Coaching expert kind of stuff.
Speaker:And it's definitely a whole different world than, uh, fundraising,
Speaker:you know, and, and capital.
Speaker:'cause you know, I've, I've worked with some companies now and that, and I
Speaker:could see how things operate differently
Speaker:I've been a bootstrap entrepreneur all these years.
Speaker:Um, you know, only using my own capital and, um, you know, and,
Speaker:and basically building businesses on a micro budget and then scaling
Speaker:'em off their profit basically.
Speaker:Um, and, um, and right now.
Speaker:I need to move fast.
Speaker:And, um, so in order to move fast and to le to get enough
Speaker:leverage to grow fast enough, um, I'm bringing in outside capital.
Speaker:Yeah.
Speaker:So,
Speaker:Awesome.
Speaker:I wanna be the, one of the, uh, you know, looking at these others, um,
Speaker:we just launched, like, we literally just opened the doors to, uh, version
Speaker:one of Buildy, um, uh, just last week,
Speaker:Oh, was it last?
Speaker:I didn't realize it was that.
Speaker:we just did it.
Speaker:It's been, um, uh, it's been quite something.
Speaker:So, uh, we just launched version one.
Speaker:Um, and it is awesome, uh, but to make it like, have everything I want
Speaker:in it, that as we're talking about it definitely is, and I wanna do it fast.
Speaker:So takes a bit of capital.
Speaker:Absolutely.
Speaker:And I think it, it shows like when you know how to dial in a
Speaker:business, like you said, scaling with the profits of a company.
Speaker:It's what I've always done too.
Speaker:But then when you get some capital, as long as you can control the,
Speaker:the, the direction of the company and you know, you can, you can
Speaker:actually steer the ship still.
Speaker:I mean, you're gonna be dangerous,
Speaker:assuming we accomplished my mission and we crossed that chasm I was talking
Speaker:about where we really do, um, uh, um.
Speaker:Make this so that anyone, and that's my goal.
Speaker:Like someone who, maybe not even a business owner, a, a kid that could
Speaker:show up on Buildy and say, Hey, I want an app that helps me with my homework,
Speaker:and they could build it, you know?
Speaker:that's where we're going.
Speaker:Um, and I need to get there fast.
Speaker:And, uh, um, you know, like there's another company, uh,
Speaker:in the vibe coding space.
Speaker:Um, I think they're at about $2 million in annual recurring revenue.
Speaker:They just raised, I think, 11 million bucks.
Speaker:At a hundred million dollars valuation, which is nuts.
Speaker:And that's where, yeah, it's, it's such, and you're right, speed is, it's all
Speaker:about speed right now, of course, like we're in this very early stage of AI
Speaker:where most people don't understand it.
Speaker:They're for whatever reason, or they're maybe not in it every day,
Speaker:that's fine, but it will happen.
Speaker:You know, more people are, every day are coming, getting more privy to what AI
Speaker:can do, what it is, and, uh, you know.
Speaker:I feel like the market, you know, business owners want to be on the leading edge
Speaker:of things, so, which is why I wanted to chat with you about this topic
Speaker:because it is such a great opportunity.
Speaker:This vibe coding or whatever label it adopts, I think it will change too.
Speaker:I agree with you on that whole vibe coding label,
Speaker:Yeah, maybe we'll call it AI building.
Speaker:I don't know.
Speaker:I gotta, I gotta come up with some name for it.
Speaker:But, uh, besides.
Speaker:Yeah, because I mean, you even say on here, on, on the website, it says the
Speaker:fastest, fastest way to build software.
Speaker:So, you know, it's entrepreneurs I know are looking for speed,
Speaker:timeliness of the market.
Speaker:Um, it'd be kind of cool if there was like even a research
Speaker:thing, uh, built into it somehow.
Speaker:Um, just thinking out loud, just to help out, you know, just like,
Speaker:Hey, did you think of doing this?
Speaker:And then it's like a little, uh, like a little bubble, a light
Speaker:bulb or something in the corner.
Speaker:Well, it's funny you say that.
Speaker:My, my data scientist, uh, son ha, he, he and I were just talking last night and
Speaker:he's, um, he, he pitched me on idea of.
Speaker:Having an a, a research agent that will go search almost kind of like, um, how
Speaker:Deep Research works with, with chat GPT, but designed specifically to do
Speaker:research for what you're about to build.
Speaker:That's, uh, it's very in line.
Speaker:I think your son's brilliant.
Speaker:So yeah, you should do that.
Speaker:because I was, I was like, I'm not sure.
Speaker:I was like, ah, I don't know.
Speaker:Are people really gonna use that?
Speaker:And now hearing it from you.
Speaker:I, I, yeah, he'll be happy to hear.
Speaker:it at least.
Speaker:Yeah, I mean, I just think of, because it goes back to my previous question about
Speaker:how do you, how do you direct or advise people to start and you know, like some
Speaker:people just don't know where to start.
Speaker:I think that's the biggest thing.
Speaker:But then when you start to give 'em ideas and little breadcrumbs of what
Speaker:people might be looking for online in research groups, um, how to solve
Speaker:problems in their current business maybe, or their, or their clients.
Speaker:It just takes a few ideas.
Speaker:And then I think the light bulbs start turning on, on how AI or building in
Speaker:this case can be used and leveraged for like all sorts of things.
Speaker:Yeah, and one of the things that it's kind of, it's awesome, but a problem at the
Speaker:same time is that build builds everything.
Speaker:So.
Speaker:Right.
Speaker:You know, and that's not an easy marketing message to try to put out there.
Speaker:Right?
Speaker:But, but even like, let's say, I don't know, let's say you're
Speaker:hand making mugs at home, right?
Speaker:You're a crafty, um, housewife, uh, who just loves to do ceramics and make stuff.
Speaker:And if you wanna sell something on the internet, you know, I mean, I
Speaker:know Shopify has made it easy, but it's still a bit intimidating to get
Speaker:your stuff launched and out there.
Speaker:Um, but now you can just go to Buildy and say, Hey, here's a picture of my mug.
Speaker:Here's how much I wanna charge for it.
Speaker:Launch my website and it's done.
Speaker:And then, yeah, and that could be shared.
Speaker:However, you know, of course there's marketing and all that, but that's,
Speaker:I mean, the fact is now you have a destination, a place of your own that
Speaker:you can own, you know, your own, your own platform or even build your mug platform
Speaker:if you wanted to, to be, you know, the new version of, uh, Shopify in a way.
Speaker:There you go.
Speaker:There you go.
Speaker:There's all sorts of ways.
Speaker:You know, and I'm shocked it, I, I heard a stat, uh, last week that
Speaker:it was 20, a high, 20 something percent, may I say 27%, um, of
Speaker:businesses still don't have a website.
Speaker:I did not know that.
Speaker:That's nuts.
Speaker:Yeah,
Speaker:yeah.
Speaker:Of small businesses, I guess I should say.
Speaker:But yeah.
Speaker:So if anyone watching listening, just, just go to Buildy, make your website.
Speaker:At least, even if it's one pager, it'll be done.
Speaker:So that is my goal.
Speaker:I, I wanna empower millions of entrepreneurs to go from an idea in
Speaker:their mind to something deployed live and ready to go in, you know, in, in minutes.
Speaker:That, that's, that's my goal.
Speaker:What do you think will be achieved?
Speaker:People, people need to, I feel like with AI you need to have
Speaker:your hands on AI and experiment.
Speaker:So like what would you tell folks?
Speaker:Like, what's the aha moment or what's that outside of just, Hey, they're
Speaker:gonna, you're gonna be like, make a new piece of software or grow a business.
Speaker:But I feel like there's a deeper thing of that shifts in someone when they start
Speaker:to create something of their own with ai.
Speaker:you know, for me it's being able to take things that are complicated and difficult
Speaker:and challenging to do otherwise, and it just makes it easier, you know, like,
Speaker:um, that app I'm build, I'm building an app for my customers right now.
Speaker:Um, in fact, boy, I dunno if I, it's not done, so I dunno if I wanna show it, but,
Speaker:It's.
Speaker:it took a manual process, right?
Speaker:Uh, this manual process of going to Google.
Speaker:Um, and there's five specific search phrases.
Speaker:One to search Facebook groups, one to search Reddit.
Speaker:Forums and discussion groups and, uh, or, and school was one of them too.
Speaker:Um, and you have to do that by hand.
Speaker:So you search each one by hand, you scan the results.
Speaker:You look for unique problems that you might find people discussing
Speaker:that they are frustrated about, and you start to make a list.
Speaker:For years, I've taught this process manually.
Speaker:Um, and then it, uh, it is funny that I didn't even think of it.
Speaker:One of the customers said, well, why don't you build an app to do this?
Speaker:It's like, oh yeah, maybe I should.
Speaker:Um, so, uh, uh, but it takes something that would've been incredibly expensive
Speaker:to try to go hire a programmer.
Speaker:To do this.
Speaker:And you could imagine like if you rewind a year or two ago, if you were gonna
Speaker:hire a good programmer to go build a tool like this, it's gonna take months
Speaker:Tons of money.
Speaker:a lot of money.
Speaker:Yeah.
Speaker:And here in like an afternoon, I've took, taken that idea and, and it
Speaker:will be, I think I'm probably one prompt away from launching this tool.
Speaker:See, there's something you just said there.
Speaker:You're only one prompt away from Do.
Speaker:You're right.
Speaker:Like actually, and, and I think like to wrap a bow around, at least this concept
Speaker:is like, it's, it's the prompting.
Speaker:It's, it's your, you gotta get out there and just actually do it, you know?
Speaker:And then, and then you start to see what's possible, what comes to life of your ideas
Speaker:Well, and the beauty of this is you don't have to worry about making a
Speaker:mistake because let's say you sat down and you spent 10 minutes building an
Speaker:app, and then it doesn't come out right?
Speaker:You get you, you haven't lost anything but 10 minutes of time
Speaker:and you've learned in that process.
Speaker:So I think the important thing is, is just to start using it.
Speaker:Whether you use an app like mine or another.
Speaker:Um, it isn't like the old days, right.
Speaker:Have to spend months and like 10 or 20 grand to then find
Speaker:out my app sucks, you know?
Speaker:Right.
Speaker:You do a quick launch to maybe a beta group in an afternoon if you.
Speaker:yeah, exactly.
Speaker:For literally like a couple of dollars.
Speaker:Uh, you could, you now could deploy and test and find out, oh, maybe my
Speaker:idea wasn't so good, and then you move on to the next one, and you just keep
Speaker:going until you find that one that
Speaker:That's wild.
Speaker:It's crazy.
Speaker:It's it, it is a wild time to be alive right now, especially if you have a
Speaker:little bit of background in business, you know, and in marketing that helps.
Speaker:Of course, maybe you have an existing audience or platform
Speaker:for distribution, like.
Speaker:Then just start thinking of what's possible.
Speaker:Like you don't need a massive audience either.
Speaker:It's just you're, start with your network, start solving problems, right,
Speaker:and then put it out there, get feedback, and that that could become a business
Speaker:that could generate revenue, maybe recurring high ticket, look, whatever.
Speaker:I
Speaker:Well, I, I could give you a perfect example.
Speaker:So, um, he actually was a case study for me.
Speaker:We just did a three day challenge, um, a week or two ago, and he was a case study
Speaker:I that helped me out during the challenge.
Speaker:And his thing started out because his wife is a nurse and she was complaining
Speaker:to him about the, how, how much of a hassle it was studying, I guess.
Speaker:They do a lot of study.
Speaker:They have to do flashcards and, and, you know, in prepping for trying
Speaker:to pass the one big final test.
Speaker:Um, so he built her an app, it, the, the weekly, um, like study sessions.
Speaker:So she just uploads the PDF of what they're studying that week and it makes
Speaker:a whole quiz for her, a practice quiz for her to just go through and practice.
Speaker:And if, and if she gets an answer wrong, it tells her where
Speaker:in the materials to go look.
Speaker:Um.
Speaker:And, but that was just because he was trying to help his wife solve a
Speaker:problem, and then she told some of her friends and then all, now all of
Speaker:a sudden he's got users, you know?
Speaker:An unintended business popped up outta it, but, but it's a need.
Speaker:I mean, yeah, I mean, I know actually a few other companies that do test prep.
Speaker:It's a huge business just depending on the, the space you're in.
Speaker:So.
Speaker:Yeah, that's a perfect example because I, I think that's the thing, and maybe
Speaker:going, going outta here, you know, anyone watching, listening, like just go.
Speaker:I mean, maybe go to a chat GBT and just start throwing some ideas and say kind
Speaker:of roughly what you you want to do and the tech that you can use to build it
Speaker:and have it maybe generate some ideas for you just to get the wheels spin in.
Speaker:That's usually where I start at least.
Speaker:And yeah, you never know.
Speaker:Start with your own problems.
Speaker:Start with your family's problems.
Speaker:You know, like you're gonna be able to get those rich details more so
Speaker:than if you're just guessing of someone else's problems out there.
Speaker:Yeah.
Speaker:And you know, and I'm always a fan of starting a business in, uh, an area
Speaker:that you at least are interested in.
Speaker:You know, if you're, um, I know some people will say, oh, start a business
Speaker:in something you don't care about.
Speaker:I don't believe that's good advice personally, but.
Speaker:Um, getting started is the easiest part.
Speaker:It's that journey that happens afterwards of problem solving and getting customers
Speaker:and persisting through all that.
Speaker:And if you don't, at least like the business that you have built
Speaker:and the customers that you serve, I don't think you'll succeed.
Speaker:I agree.
Speaker:And that's the, it sounds like some of your principles that you've carried
Speaker:over from, you know, from years now.
Speaker:It still applies here, and I agree with that because.
Speaker:Things are changing.
Speaker:You know?
Speaker:Of course more people will get privy on what to build and all these things,
Speaker:but yeah, when you solve something for yourself and something that you truly
Speaker:can go deep on, I think that's where now you got some longevity and you
Speaker:kind of can create a moat around what you're building as well and a community.
Speaker:Has been great, bill.
Speaker:So gimme a, gimme the scoop, exactly where they should go.
Speaker:Um, to sign up.
Speaker:Go use building.
Speaker:Yeah,
Speaker:Yeah, so just go to build ai.
Speaker:So it's just build with a y, build ai.
Speaker:Um, there'll be a chat box there, you chat with build, tell it what
Speaker:you want, um, and it will build it.
Speaker:That's cool.
Speaker:And also you're on YouTube and stuff.
Speaker:I know you're doing some cool stuff there.
Speaker:Oh, yeah, yeah.
Speaker:I, I have a weekly show on YouTube and, um, you know, we're putting out
Speaker:great content just for entrepreneurs.
Speaker:So if you want some advice on starting or growing a business
Speaker:online, especially using ai, then, um, yeah, check me out on YouTube.
Speaker:Awesome.
Speaker:Bill.
Speaker:Happy we did this, you know, over a decade of knowing each
Speaker:other and, and, uh, hanging out.
Speaker:So appreciate you man, and can't wait to jump into building myself too.
Speaker:Let's do this again.
Speaker:In, uh, not 12 years though.
Speaker:Yeah, yeah.
Speaker:Well go some capital, go have some fun.
Speaker:We'll build apps together and we'll talk about it.
Speaker:So
Speaker:Awesome.
Speaker:man.
Speaker:You too.
Speaker:See ya.