The resale market is fast becoming a key segment in retail, driven by shifting consumer trends. Dive into its value for businesses and the planet, its role in the circular economy, and practical integration tactics. Join Oliver and Recurate's co-founder, Adam Siegal, for a concise exploration of modern recommerce.

Listen to this podcast episode and hear:

• The growing significance and evolution of the resale market in today's retail landscape.
• Which niches and categories resale excels in.
• How businesses are avoiding cannibalising their core market - and even growing their new product sales!
• Ways of educating and communicating with customers to source preloved items plus attracting prospective buyers.  

Find the full show notes at www.obandco.uk/252.