What's in this episode?

We talk to Corina Calugaru about her inspirations behind her brave leap from employment to entrepreneur and how being different can be a powerful tool in your business. Being in business with friends can be difficult, and Corina explains how herself and her 2 friends make their business work and still have time for friendship and themselves. Listen out for Corina's 3 top tips for anyone starting out in business.

Introducing Corina:

With a degree in Marketing, Advertising and PR and an MBA on top, she didn’t settle for theory only.

For the past 10 years, she developed a marketing career in corporate roles and freelancing, while discovering a passion for data-driven insights and strategic planning. Today, as co-founder of brand marketing agency The Orange Notebook, one thing is clear: she doesn’t dream for success. She works for it. 

Together with her partners, she works with ambitious entrepreneurs and helps them build brands they are proud of, brands with personality and purpose that become memorable in time.

Corina strongly believes that strong business foundations start with brand identity and brand strategy. She encourages her clients to build a brand identity that is aligned with their personality identity, so that they can wear their brand with confidence when they work on pursuing their legacy.

You can follow Corina here:

https://www.instagram.com/orange.notebook/

https://www.facebook.com/TheOrangeNotebook 

https://www.linkedin.com/in/corina-cristina-calugaru-mba/ 

https://www.linkedin.com/company/the-orange-notebook/

You can keep up to date with Helen and Jane here:

https://linktr.ee/janemackcoaching

https://linktr.ee/Helencorsicadmore