In this solo episode of Waking Up With Melissa, I’m sharing the real reason a client was able to 10x her engagement without posting more, changing her niche, or fixing her strategy.

This isn’t a hacks episode. It’s a perspective episode for soulful entrepreneurs who have been doing everything “right,” yet still feel like their content is heavy, engagement is forced or inconsistent, and connection feels harder than it should. If you’re craving deeper resonance instead of more tactics, this conversation will shift how you think about content, trust, and leadership

In this episode, we explore:

1. Why teaching more doesn’t automatically build trust
2. The difference between a creator, a teacher, and a leader
3. How sharing your life (without oversharing) increases engagement
4. Why perspective converts faster than education
5. What actually changed when my client stopped “performing” and started sharing
6. How Trial Reels, hook testing, and perspective-based content work together

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New episodes of Waking Up With Melissa drop weekly.