Welcome to the final part in the series on Customer Journey and in this episode I'm talking all things Reconnection.

How to communicate and maintain relationships with clients once they've walked out of your venue. The methods are varied and cover areas like:

• Client goody bags with free gifts, merchandise, price lists - all tangible things to hold and commit their experience to memory and their sub-conscious mind
• Loyalty schemes - they'll want the next stamp and the incentive
• Recommend a Friend - they'll be talking about you
• Emailing and reconnecting with absent clients
• Emailing as a follow up to their treatment - make them feel valued, educated, cared about and heard
• Social media - VIP groups, community
• Memberships and clubs

There are so many ways to keep up communication with your clients and I'd love to hear what you do to maintain that connection.

At the end of the episode I talk about my new venture, Sue Davies - Inspiring Business Excellence which I'm launching and will provide opportunities for you to connect with me to audit your business' client journey with the Client Experience Audit and also book my Mystery Shopper Audit.

The Client Experience Audit is FREE and takes you through a 26 question quiz to review your client experience through 6 areas. You'll receive an overall score along with feedback so you can see areas you're doing great and areas you may need to review. There is also the opportunity to book a review call with me to discuss how you can implement changes and adjust your client journey.

Take the FREE Client Experience Audit here

The Mystery Shopper Audit will provide you a full review of your discover, connection and booking processes with a feedback report. This is

Buy your Mystery Shopper Audit & Report £48.50 until 31/5/24 use code SL50 (usual price £97)

Buy your Mystery Shopper Audit, Report & 60 min Implementation Call £98.50 use code SL50 (usual price £197)

Want to get more organised in your business and work through your mission, goals, be more mindful and have all your planning in one place? Buy my new 6 month undated Salon Business Planner here with FREE postage!