In this episode Gymnazo Co-Owners Paden and Michael Hughes are talking about Gymnazo's ecosystem of services and how with this model, everyone wins.

Paden and Michael are sharing their learning lessons from the past 10+ years around creating fitness services. They're taking you on their journey from where Michael started with his service offerings to how they created a thriving ecosystem of services that has helped increase Gymnazo's retention rate to 97%. For a preview of this episode, check out the show notes below:

Episode Preview:

1:00 - The services Michael offered when he started his fitness business journey, and how he felt about it

3:35 - The pain points of only offering one service

8:25 - The next service Michael brought in to Gymnazo and what made it really work 

15:10 - The hard part about transitioning your personal training services

17:40 - How we split our new training service into two programs

21:40 - A breakdown of our class times and demographics

23:58 - What we felt was still missing from our service options

29:10 - The institutional bias we have as personal trainers

29:57 - What Michael did to get training and facility inspiration

33:00 - The discovery of the semi-private service

37:01 - What we learned through trial and error about semi-privates

39:57 - How to keep trainers from getting bored and burning out

42:21 - What we're doing well that the medical industry isn't

45:10 - Feelings about application fees

51:00 - Monetary values of having an ecosystem

53:35 - MDMC Mentorship Program application

54:48 - Paden spills the beans on what's coming up for Gymnazo