Click here to get on the Industry: UNPLUGGED Retreat Waitlist

This week on The Starting Messy Podcast, I'm pulling back the curtain on something I don't usually get vulnerable about — the stuff that's actually gone right for me. I'm walking you through exactly how I took my Industry Unplugged retreat from an idea in my head to (nearly) sold out in under six months, and the three things that made it happen.

Here's the thing — I didn't wait until everything was perfect. I put out a waitlist before I had a venue, before I had dates, before my website was even done. And I'm breaking down why acting fast, before you talk yourself out of it, is one of the most important lessons I've learned in business.

I'm also getting into something I don't always say out loud: I believe in my ability to figure things out more than I've ever believed in anything. Not because I have all the answers — I don't — but because I trust myself to handle whatever comes. That's a muscle, and I'm telling you exactly how I built it.

And the third piece is the one that got me a little emotional to talk about — trust. I've spent the last decade showing up as the same person online, in the salon, and in my DMs. No performance, no bullshit. That's what filled this retreat, and it's the same thing that fills your chair.

If you're a hairstylist or salon owner who's tired of white-knuckling your way through growth and wants to actually trust yourself while you build something — this episode is for you.

In this episode:

• How I filled a waitlist before I had a single detail nailed down
• Why speed beats "perfect" every time
• The self-trust work that let me believe in something before it existed
• How a decade of showing up as myself built the trust that sold this out