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Unleashing Joy through Colour with Emma Shoe
5th February 2025 • Joy At Work • Lucia Knight
00:00:00 00:09:55

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   Assess how feeling career stuck is impacting you across ten areas of life - in 30 minutes. Then, decide what you want to do about it.

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Color isn’t just about style—it’s a powerful tool for joy, confidence, and energy. In this episode, Emma Shoe, a former shoe designer turned personal stylist, shares how color psychology can transform your wardrobe, workspace, and mindset. From a life-changing technicolor jacket to the surprising effects of Baker-Miller Pink in prisons, Emma reveals how small shifts in color can boost happiness and even career success. Whether you're stuck in a sea of black or looking to refresh your space, Emma’s insights will inspire you to embrace joy through color in every part of your life.

[00:00] Unleashing Joy through Colour with Emma Shoe

[00:32] The Power of Colour Psychology

[01:14] Transformative Stories: Colour in the Workplace

[03:43] The Impact of Colour in Your Environment

[04:24] The Fascinating Story of Baker Miller Pink

[05:47] The Impact of Black in Fashion

[08:16] Incorporating Colour into Your Life

Transcripts

Lucia Knight:

Years ago, when I first met Emma Shoe former shoe designer

Lucia Knight:

for the Good and the Great and now a personal stylist for Women's Speakers,

Lucia Knight:

she was an absolute vision of colour.

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I can see it now.

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Playful red heeled boots, elegant long pink trousers and a

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contrasting vibrant scarf that was just the right style of contrast.

Lucia Knight:

I remember feeling very drawn to her and warmed to her in a second.

Lucia Knight:

In a recent conversation, Emma once more wowed me, this time with

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insights into colour psychology.

Lucia Knight:

And today she shares a story of a wacky colour experiment in a

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prison and the surprising results.

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Emma has a talent for taking what seems like a complex topic, colour

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psychology, and making it feel super accessible, personal, and practical.

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From thcolourors you wear to the spaces you work in, she gives hints on how

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incorporating just a smidge of colour can spark a jolt of joy, can boost

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your mind, and can draw people to you.

Lucia Knight:

What's not to love?

Lucia Knight:

Let's dive in.

Lucia Knight:

Emma, what impact do you believe colour can have on the joy that we feel at work?

Emma Shoe:

I know it can have a huge impact.

Emma Shoe:

I'll give you a really quick anecdotal story.

Emma Shoe:

I've worked with many women in this situation.

Emma Shoe:

But this particular woman's sticks in my mind who I worked with, who

Emma Shoe:

worked for a big, huge corporation.

Emma Shoe:

And she told me she used to go into work every morning and drive to work, sit

Emma Shoe:

in her car for a good 10 minutes and cry or get very emotional and looking

Emma Shoe:

at all the other women going into the office and feeling imposter syndrome,

Emma Shoe:

feeling like she wasn't good enough.

Emma Shoe:

And when I met her, she was wearing all black all the time.

Emma Shoe:

And big oversized shapes, really hiding herself.

Emma Shoe:

And that's been very common trait with many of the midlife women that

Emma Shoe:

I've worked with, professional women that I've worked with they're wearing

Emma Shoe:

trapeze shapes, black, oversized.

Emma Shoe:

They're hiding.

Emma Shoe:

And the three women I'm thinking of, and particularly this one did a

Emma Shoe:

wardrobe edit with her and brought some very colourful clothes for her to

Emma Shoe:

try on, which felt very alien for her.

Emma Shoe:

And she ended up buying this very multi coloured, beautiful, colourful, really

Emma Shoe:

quite loud jacket and said to me at the time I'll never wear this for work I'll

Emma Shoe:

just keep it for very special occasions, and I was sort of like okay noted.

Emma Shoe:

And then a week later I had to go meet her at her office because I'd

Emma Shoe:

left something at her house And I was waiting in the car park, and she

Emma Shoe:

walked out wearing this technicolour coat jacket that she'd bought.

Emma Shoe:

And I was like, oh my gosh, you're wearing the coat.

Emma Shoe:

She said, Oh, she said the first day after the, we'd worked together, I wore

Emma Shoe:

one of my colourful scarves and I got so many compliments and so many people kind

Emma Shoe:

to me and said lovely things that it, you know, within a week she had changed.

Emma Shoe:

Her whole demeanor and joy was something that she was now experiencing.

Emma Shoe:

And I think there's the fear that if you wear colourful clothes, you're

Emma Shoe:

going to stand out and you're going to be a bit of a clown or people

Emma Shoe:

are going to not take you seriously.

Emma Shoe:

But I've worked with other women who've started to wear colour and feel Joy in

Emma Shoe:

the way they're dressing and then they do get noticed, but for all the right

Emma Shoe:

reasons and then they get promoted and they go, they stop for work.

Emma Shoe:

And I've got a lot of examples of working with women in that way.

Emma Shoe:

So my bit of advice would be have a go at not wearing black

Emma Shoe:

top to toe, add a bit of colour.

Lucia Knight:

Okay so let's then think about, rather than the clothes that

Lucia Knight:

we're wearing and the colours that we're wearing, the environments that we're in.

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So many of us have hybrid working arrangements.

Lucia Knight:

So we work at home sometimes and that might be the corner of a kitchen,

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or it might be a spare bedroom, or it might be the garden shed.

Lucia Knight:

What colours can we incorporate into these little working environments that

Lucia Knight:

can make them not feel like prisons?

Emma Shoe:

Yeah.

Emma Shoe:

Okay, there's lots of colour psychology.

Emma Shoe:

It's been proven scientifically colours can raise your your dopamine.

Emma Shoe:

They can react with your hormones and actually elevate your mood.

Emma Shoe:

Okay.

Emma Shoe:

And likewise the opposite.

Emma Shoe:

My favorite colour is called Baker Miller pink.

Lucia Knight:

Why is that your favourite colour?

Emma Shoe:

So the story behind it is fascinating.

Emma Shoe:

Really quickly, a psychologist called Alexander Strauss in the late 60s started

Emma Shoe:

being fascinated and he was studying another psychologist who'd discovered what

Emma Shoe:

I just talked about, the dopamine effects.

Emma Shoe:

And he was fascinated by this and he wanted to prove it at a bigger scale.

Emma Shoe:

So he went to this correctional facility in Seattle, ran by these two directors

Emma Shoe:

called Baker and Miller, hence the name.

Emma Shoe:

And he asked them to do an experiment.

Emma Shoe:

And the experiment was to paint these prison cells,

Emma Shoe:

this particular shade of pink.

Emma Shoe:

And it proved that within 15 minutes, the people that were

Emma Shoe:

being incarcerated incidents of violence and aggression dissipated.

Emma Shoe:

So it was proven that by painting these prisons, and then lots of other prisons

Emma Shoe:

got painted this beautiful colour.

Emma Shoe:

And it's a really beautiful colour.

Emma Shoe:

And so what I would say to people is, even though There are, there

Emma Shoe:

is colour psychology and you could look up the colour that most

Emma Shoe:

resonates with how you want to feel.

Emma Shoe:

It ultimately comes down to what you love and what lifts

Emma Shoe:

your soul and brings joy to you.

Emma Shoe:

Don't go for what the scientists say is the right colour to paint the room.

Emma Shoe:

I think do what, makes your heart sing and what you want to look at every day

Emma Shoe:

and it makes, lifts you, gives you energy.

Lucia Knight:

So you're making me think.

Lucia Knight:

I'm going back to what you said about black.

Lucia Knight:

Yeah, and when I met you however many years ago, yeah, you have

Lucia Knight:

been inspiring me and encouraging me to wear far less black.

Lucia Knight:

Tell me what's wrong with black.

Emma Shoe:

Okay.

Emma Shoe:

So black.

Emma Shoe:

Oh I now know have no black in my wardrobe.

Emma Shoe:

And if I had to do a job recently in hospitality, I did a day somewhere and

Emma Shoe:

I had to wear black and I literally was like, I cannot put it on my body.

Emma Shoe:

It drains me energetically.

Emma Shoe:

It's the absence of light in black, so it symbolizes mystery and it also symbolizes

Emma Shoe:

formality and obviously lots of people think it's very sophisticated and it's

Emma Shoe:

slimming, which is just so many other ways to wear colour and, I personally

Emma Shoe:

think black in women may be different in men, but for women of a certain age, to

Emma Shoe:

me, from my experience with all the women that I've styled, it symbolizes giving up.

Lucia Knight:

It symbolizes what?

Lucia Knight:

I've given

Emma Shoe:

I've given up in that.

Emma Shoe:

I'm stuck.

Emma Shoe:

I don't care anymore.

Emma Shoe:

And it's a default and it's a quick, easy win.

Emma Shoe:

Now, there are exceptions to this.

Emma Shoe:

So if you have your colours analyzed, and I can do that for you.

Emma Shoe:

We drape you and we look at your colour season.

Emma Shoe:

There is one season, which is winter that actually wears black very well,

Emma Shoe:

especially against his or her face and will illuminate his or her skin

Emma Shoe:

tone and give you a youthful glow.

Emma Shoe:

But for most other people who don't fall into that category, if

Emma Shoe:

you put black against your face, it lets you drain the colour.

Emma Shoe:

It will age you.

Emma Shoe:

And if you see the photos, it's really.

Emma Shoe:

It's undeniable.

Emma Shoe:

It's really amazing.

Emma Shoe:

It's not to say you can never wear black, but not against your face.

Emma Shoe:

Someone said to me recently, I've got rid of all black from my

Emma Shoe:

wardrobe now and only wear colour.

Emma Shoe:

It doesn't just change how you feel, but it changes how people around you behave.

Emma Shoe:

I've got a coat.

Emma Shoe:

It is the Baker Miller pink coat.

Emma Shoe:

And whenever I wear that, whatever else I'm wearing, I could be wearing

Emma Shoe:

my dog walking clothes and I chuck that coat on and I will get compliments.

Emma Shoe:

And I'll get strangers coming up to me going, I just must say, I love your

Emma Shoe:

coat, you look so, I know a lot of people don't necessarily want that attention,

Emma Shoe:

but It gives you joy through your day, to go through your day and have

Emma Shoe:

a brief conversation with a stranger.

Emma Shoe:

And I will do the same.

Emma Shoe:

I'll go up to people in the street and go, I love your coat or your

Emma Shoe:

stuff or your lipstick or whatever.

Lucia Knight:

Okay so if someone at home is listening and they want

Lucia Knight:

to somehow incorporate a little bit more colour into their work life,

Lucia Knight:

where can they start next week?

Emma Shoe:

Okay.

Emma Shoe:

So what you can do in your home is, or in your office at home, is even if you

Emma Shoe:

don't want to paint the walls or change the colour scheme, I would say just get a

Emma Shoe:

lovely print or photo and have it hanging up behind you like now, like all the

Emma Shoe:

things behind me, all my trinkets that I collect and they just give me joy just

Emma Shoe:

to look at and just to have around me.

Emma Shoe:

Even having a nice glass to drink from.

Emma Shoe:

It's all very visceral.

Emma Shoe:

So that's one way.

Emma Shoe:

And then the other way from a dressing point of view is even glasses.

Emma Shoe:

My gorgeous pink glasses have been misplaced, but I have these

Emma Shoe:

amazing pink flock glasses.

Emma Shoe:

I don't know if you remember those.

Emma Shoe:

And, you know, for people who wear glasses, earrings, jewelry.

Emma Shoe:

Scarves, even lipstick.

Emma Shoe:

And then for men, the obvious one is a tie, if you're still wearing a tie.

Emma Shoe:

Or, I don't know, just even a handkerchief in your pocket.

Emma Shoe:

Who does that anymore either?

Emma Shoe:

But, shoes!

Emma Shoe:

Shoes and socks is a really good way for a man to express himself with colour.

Lucia Knight:

If you enjoyed this, you might also enjoy my

Lucia Knight:

Life Satisfaction Assessment.

Lucia Knight:

It's a 30 minute program where I guide you through a deep dive into 10 areas

Lucia Knight:

of your life to assess what's bringing you joy and what's bringing you down.

Lucia Knight:

I call it D Railed.

Lucia Knight:

It's a fabulous place to begin a joy at work redesign.

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