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There's no place like home: Is 'deglobalisation' changing the way the world does business?
10th September 2026 • UQ Business School audio articles • UQ Business School
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[AI-generated audio article] From trade wars to tariffs and geopolitical tension – global business is getting a major shake-up. We unpack the rise of ‘deglobalisation’, what it means for Australian firms, and how the next generation of leaders can stay ahead in a world that’s turning local to go global.

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Tariffs, trade wars and geopolitical tension - the playbook on how Australian

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firms conduct business in the global arena is being rewritten on a near-daily

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basis.

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From monitoring unrest in the Middle East to shifting trade tariffs

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and policies under the US Trump administration,

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there are strong signals that nations are retreating from the global

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theatre of economic activity.

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Many observers,

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including the World Economic Forum,

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are flagging a potential pattern of "deglobalisation" marked by a slowdown

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in global growth, shifting investment patterns,

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a renewed focus on economic nationalism and revised foreign trade policies.

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But

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is what we're seeing truly a global retreat,

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or simply a move toward regionalisation?

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We're sharing insights from

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The University of Queensland (UQ) Business School experts on what

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deglobalisation

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may mean for Australia and how businesses and leaders can navigate strategic

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shifts in this new era.

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Part 1.

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A global retreat or a regionalisation?

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While drivers of globalisation

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retreated in the wake of the COVID-19 pandemic,

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the World Economic Forum contends the deglobalisation trend first emerged

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following the 2008 global financial crisis (GFC).

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As multinational organisations

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reassessed their supply chain vulnerabilities and countries navigated

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increasing trade tensions and rivalries,

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deglobalisation accelerated.

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Additionally,

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the International Monetary Fund (IMF) reported that international trade

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restrictions increased from 1, 000 in 2019 to more than 3, 000 in 2023 -

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a number likely to rise sharply once the full effects of US trade tariffs

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are realised.

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But experts are divided on whether these economic and geopolitical

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patterns indicate a true deglobalisation,

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including UQ Business School's International Business discipline leader

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Professor Peter Liesch.

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"Deglobalisation is a misunderstood construction,"

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Professor Liesch explained.

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"There's a raft of research and publications

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around the notion of regionalisation being a more realistic understanding,

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because a lot of the big companies that we consider global are actually

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operating regionally." He pointed to data trends measured by the DHL Global

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Connectedness Index (GCI), which collates more than 4 million data points

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on country-to-country flows.

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"This global index consistently shows that

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flows of trade, capital, people and information have held up very resiliently

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during the global financial crisis and COVID," Professor Liesch said.

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Whether

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a retreat or a regionalisation,

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Australia isn't immune to the effects of this seismic economic trend

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and how it shapes global supply chains,

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impacts manufacturing and influences climate management strategies.

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Part

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2.

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Rethinking supply chains: from efficiency to controlGlobal supply chains

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are no longer just about cost - they're about continuity and control,

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says Dr Tao Bai.

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The international business expert is currently researching

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how trade wars between the USA and China impact the global strategies

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of multinational companies - especially in relation to global value chains,

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which are the internationally distributed networks of production stages

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that come together to deliver a final product.

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He noted that recent geopolitical

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tensions, combined with the lingering effects of the 2008 GFC,

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the 2020 pandemic and major natural disasters such as the 2011 Japan

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earthquake and tsunami, have led to companies prioritising resilience

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over efficiency and cost.

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These "wake-up calls" disrupted existing supply

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chains, which were structured for optimal efficiency with consolidated

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processes, streamlined inventory and the purchasing power that comes from

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using a small pool of key suppliers.

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"Companies started to realise that

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when they maximise their efficiency,

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they actually put themselves at risk," Dr Bai said.

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"So now,

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they're having more conversations about building resilient - rather than

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just efficient - supply chains.

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It's a strategic trade-off facing most multinational companies in the

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face of geopolitical uncertainty." He recommended a 4-step approach for

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businesses to mitigate the risk of vulnerability across their supply

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Step

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1: Map your entire supply chain.

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"Map beyond your first-tier supplier.

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Pay more attention to your second and third-tier suppliers because these are

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often where the vulnerabilities lie,"

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Dr Bai said.

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"For instance, your first-tier supplier - who you deal with directly

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- could be from India or Thailand.

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However, if their suppliers are from China,

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when something happens in China,

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it will quite quickly disrupt your supply chain."Step 2: Assess your

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risks.

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"To understand the risk of your supply chain,

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you need to track key dimensions for all supply chain partners,

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such as the concentration risk and geopolitical exposure," Dr Bai said.

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"A concentration risk refers to the percentage you rely on a supply chain

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partner.

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So, if it's 100 per cent, you're in a really vulnerable position."Step 3: Plan

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ahead.

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"You need to assess and factor in lead time variability, which means planning to

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make sure you have enough guaranteed supply to continue operating,"

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he said.

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"Companies can do this in a strategic way.

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For instance, they can isolate their critical components and use dual or

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multiple sourcing to secure these and then build inventory buffers.

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Excess inventory can increase holding costs, but it's justified by

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volatility."Step 4: Engage with technology.

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"Investigation of new technology, such as digitisation and AI-driven forecasting,

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is critical as it can help companies enhance their agility and reduce

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overstocking,"

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Dr Bai explained.

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"Invest in a modular production system so when one particular

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component in the supply chain is disrupted,

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the others can keep functioning because the system is modular and resilient."Part

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3.

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The new frontier of manufacturingSimilar to the evolution of global supply

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chains, cost efficiencies aren't the only consideration in this new era

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of manufacturing.

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As the US's dynamic agenda of tariffs and trade deals

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continues to play out, the manufacturing sector finds itself operating

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under increased political scrutiny.

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"We've got to be careful about the

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political hype and what's going on in geopolitics compared to what companies

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are actually doing," Professor Liesch cautioned.

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"Economics trumps politics.

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Good companies will do whatever it takes to do good business.

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And if that means they should carry out part of their activity somewhere

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else in the world, those companies will try to get it done there."Professor

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Liesch said the current US administration's tariff scheme's end goal

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of

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returning production and manufacturing industries to home soil was unlikely

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to be substantially realised.

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"Production costs in the US are higher;

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it takes quite a long time to establish and re-establish those facilities.

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If and when a future administration removes the tariffs,

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that production is likely going elsewhere in the world again," he said.

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"So,

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why would companies invest heavily in bringing manufacturing temporarily

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back to the US, knowing it doesn't make good economic sense in a freer

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trading regime, which is likely to return at some point in the future?"On

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home soil, recurrent campaigns urging companies to manufacture in Australia

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may have limited feasibility.

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"Like 'America First',

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'Made in Australia' is politically fashionable,

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and it always pleases national populations to have their governments

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espouse such policies, but there are economic rationalities here," Professor

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Liesch said.

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"For companies to do good business,

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location choices for manufacturing don't always align with politicians'

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ambitions."Part 4.

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the green steel business using regionalisation as a strategic

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advantageDespite the potential limitations of bringing production and

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manufacturing back to Australia,

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a combination of strategic, political,

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economic and technological factors has prompted some Australian manufacturing

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companies, such as Future Forgeworks,

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to establish operations close to home.

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Founded by UQ Master of Business

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Administration (MBA) alum Rohan Richardson,

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Future Forgeworks is building a sustainable steel mill in Swanbank,

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west of Brisbane, using recycled steel to create rebar (reinforcing bar)

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products for construction.

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"It makes economic sense to redirect scrap

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metal that's usually shipped overseas for processing only to be returned

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to Queensland as rebar, and instead manufacture it locally,

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right here in Queensland," Mr Richardson explained.

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"Technology has come

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a long way in the 30-40 years since the last steel mills were built in

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Australia, and I saw an opportunity to harness new technology.

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My decision

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to found Future Forgeworks was less about geopolitical tension and more

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about making use of the commodities we have right here in Australia.

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By locally manufacturing rebar,

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we can begin to build Australia's sovereign capability to produce these

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essential goods, ensuring national security and operational advantage.

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As

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a local supplier, we can also improve the supply chain cost and risk.

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At

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the end of the day, local manufacturing provides stability for the steel

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industry's supply chain, which means less reliance on imports that include

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shipping costs and tariffs, and savings that can be redirected to local

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economic stimulus."Mr Richardson predicts that when fully operational,

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the mill will stimulate the local economy by at least $100 million,

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create 400 jobs for mill construction,

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more than 200 permanent onsite jobs and about 500 jobs across the supply

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chain.

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He says it will also support local industries,

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including logistics, personal protective equipment (PPE),

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scrap metal and fabrication.

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"Personally,

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this presents a great opportunity to bring back manufacturing capabilities

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to Queensland, and a way to give back to the Ipswich area that I grew

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up in by creating manufacturing jobs and new career opportunities in an

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emerging industry and upskilling Queensland workers in regional areas,"

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he said.

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However, Mr Richardson noted that while there's growing demand

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for onshore manufacturing, Australia's market size and geographic location

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present challenges.

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"The limitation of circular economies - a system based

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on the reuse and regeneration of materials - is the restriction on supply

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and the size of the total market in Australia," he said,

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referencing Future Forgeworks's planned green steel mill.

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"With speed

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to market being a priority, there's no need for us to reinvent the wheel

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when the technology has already been proven internationally.

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The innovation lies in bringing it to Australia and applying it here

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for the first time."Working in its favour is Australia's storied history

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of resilience and ingenuity in capitalising on niche manufacturing

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opportunities.

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Professor

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Liesch singled out 2 other industries where Australia could make strategic

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inroads.

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"The COVID era demonstrated that we were too reliant on international

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suppliers for essential items, so there's an opportunity for core pharmaceuticals

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to be made in Australia," he said.

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"Medical apparatus is another.

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Australia has demonstrated innovation in manufacturing boutique medical

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equipment and apparatus."Part 5 - Championing sustainability in an unstable

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worldDeglobalisation presents both opportunities and threats to achieving

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global and national sustainability goals,

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with UQ Business School Industry Professor Belinda Wade highlighting

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2 competing tensions.

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On the one hand,

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reshaping supply chains and manufacturing operations by consolidating

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and localising them can improve transparency,

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increase efficiency and minimise carbon emissions.

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On the other hand,

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action on issues such as climate change and biodiversity management requires

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global agreements and standards that elevate sustainability beyond national

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self-interest.

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"The devil is in the detail," Professor Wade warned.

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"Onshore

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production can have environmental benefits by shortening the value chain,

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but the degree of benefit really is location-specific.

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We need to account

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for differences in regulations and manufacturing,

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as well as social and environmental conditions.

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If you move production from an area with strict environmental regulations

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in place to a location where these are lacking,

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it may end up generating greater environmental harm overall."Establishing

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onshore manufacturing and consolidating supply chains may require significant

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investment, but it can also provide environmental and social opportunities.

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"If

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a country is in a position to establish new industries onshore,

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it can present an opportunity to do things better," Professor Wade said.

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"Nations

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that are considering setting up onshoring need to look at how they can

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develop these sectors in a way that embraces circularity.

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They also need to explore where resources are coming from,

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where the waste is going and how they can close the loop.

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"Another consideration

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in establishing national production is smart manufacturing - a concept

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that leverages digital technologies to create more efficient,

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flexible and data-driven manufacturing processes - and whether it can

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be integrated into a precinct-level plan that takes more of an ecosystem

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approach to development and circularity," she said.

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While advocating for a transnational approach to tackling the core influences

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of environmental and climate management, Professor Wade said there was increasing

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rigour and transparency required of companies, too.

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She pointed to the introduction of 2 International Financial Reporting

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Standards that guide how a company should disclose sustainability and

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climate-related risks and opportunities.

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These global standards inform the Australian Accounting Standards Board's 2

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Australian Sustainability Reporting Standards: a voluntary disclosure of

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sustainability-related financial information (S1) and mandatory climate

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reporting (S2).

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"There's the potential for companies to really step forward and play that crucial

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leadership role in addressing and advancing climate change and wider

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sustainability issues," she said.

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Well, that's all for now.

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As usual, we've learned a lot from the experts at UQ Business School.

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We hope you've picked up some practical strategies to help you stay ahead of the

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curve in an ever-shifting world.

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You can read more UQ Business School research insights at business.

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uq.

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edu.

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au/momentum.

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Until next time.

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