What if the goal of real estate investing isn’t simply to own more properties—but to create a life you actually enjoy?
In this episode of the STR Sisterhood, I’m joined by Laura Sides, a former middle school science teacher turned stay-at-home mom, real estate investor, house flipper, and short-term rental host. Laura’s journey into real estate began in 2021 after realizing there was another way to think about money—one where she could put her money to work instead of working for every dollar.
What followed was a journey of saying yes to opportunities, learning as she went, flipping properties, and eventually owning two short-term rentals.
And one of Laura’s biggest lessons?
You don’t have to know everything before you start.
In this episode, we talk about:
- Shifting from a scarcity mindset to thinking differently about money and investing
- How Laura used profits from house flipping to fund her first short-term rental
- Why she eventually walked away from a large property management company and began self-managing
- How the right systems, automation, and consistent cleaners made hosting far easier than she expected
- Looking beyond financial ROI to consider the return on your time, energy, and enjoyment
- Building a real estate business around the life and experiences you want for your family
Laura’s story is also a reminder that growth doesn’t have to mean constantly acquiring more properties.
Sometimes growth looks like knowing what deserves your attention. Staying in the lane you’re good at. Creating systems that give you back your time. And using what you’ve built to create experiences for the people you love.
You can build for cash flow. You can build for lifestyle. You can build something that gives your family opportunities you once thought were years away.
And you don’t need every answer before taking the first step.
As Laura says, surround yourself with people who know more than you, put the right systems in place, and start before you’re ready.
HIGHLIGHTS AND KEY POINTS:
[00:41] A short introduction about our guest Laura Sides, her journey from middle school science teacher, to real estate investor, house flipper and short-term rental host
[04:04] The scarcity mindset around money we grew up with and how learning to think beyond simply saving and living within their means changed the way they approached investing
[06:14] How flipping houses led Laura into short-term rentals and how profits from her first flip helped fund the purchase and renovation of her Bethany Beach property
[08:49] We compare our experiences hiring large property management companies and the loss of control we experienced around cleanliness, communication, and the guest experience
[12:28] Laura shares why she eventually decided to self-manage and how taking control of the property led to significantly better reviews and revenue
[13:32] Why self-managing a short-term rental can be much easier than expected when you have the right framework, systems, automations, and focus on guest experience
[16:47] Laura breaks down the systems and technology she uses to simplify her hosting business and manage properties from a distance
[17:55] Why relying solely on Airbnb can leave a short-term rental business vulnerable and the value of diversifying with direct bookings
[19:31] The value of digital guidebooks for creating a more professional, streamlined guest experience
[21:26] Laura shares how she protects her bandwidth by focusing on what matters most and creating a life that prioritizes family over constant growth
[25:27] Laura redefines ROI by looking beyond money to your return on time, effort, energy, and enjoyment—and choosing opportunities that actually support the life you want
[27:29] Laura shares why she loves flipping condos, what makes them efficient and predictable investments, and how strong HOA, neighbor, and property manager relationships can reduce risk and uncover new opportunities
[36:30] The lightning round
Golden Nuggets:
- “How do we put this money to work, and how can we also enjoy our life while we're doing it?”
- ““What is your ROI—which is your return on your investment—but also the return on your time?”
- “Honing in on what you're good at, but also what you enjoy doing, and you can do really well, staying in that lane, then just optimizing those systems to make that opportunity the best that it can be.”
- “Start before you’re ready.”
- “The best thing you can do is take that first step and just keep going.”
Let’s Connect:
Instagram : https://www.instagram.com/lauraflipslife/
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