As fundraisers, we know that navigating the challenges of legacy giving can be difficult. We also know monthly givers have the highest potential and probability of making legacy gifts.

In this episode, Lynne Boardman and I delve into not just the how, but the why and the what of legacy giving. Lynne shares her valuable insights and practical advice on how to make legacy giving an integral part of your fundraising strategy.

You'll learn about the potential pitfalls, the surefire strategies, and most importantly, how to sustain and grow your legacy program. So, if you've ever struggled with legacy giving, or felt overwhelmed by it, this episode is a must-listen.

RESOURCES MENTIONED IN THIS EPISODE

Raise & Shine The Podcast

The Healthy Nonprofit: Inspirational Thoughts on Leadership, Purpose and Success by Harvey McKinnon

Western Canada Fundraising Conference (WCFC)

Gryphon Fundraising

CanadaHelps

Giving USA

The 7 Habits of Happy Kids by Sean Covey

CONNECT WITH OUR GUEST ONLINE

Linkedin / Twitter / Instagram / Website / Email

THANK YOU TO OUR SPONSORS

Bloomerang

Thank you to our friends at Bloomerang for being a sponsor of The Intentional Fundraiser podcast.

Bloomerang gathers the best tools, resources, and people in a single place and, through its donor management platform, empowers nonprofit organizations like yours to carry out their missions.

Learn how First Tee of Greater Akron doubled its unique donors, improved donor stewardship, and raised more funds in the first year with Bloomerang.

iWave

For more than three decades, iWave has been aggregating wealth, philanthropic, and biographic data and turning it into the actionable intelligence that fundraising teams need to learn more about their donors, raise more money and maximize their impact.

Learn more about iWave.

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SUBSCRIBE TO THIS PODCAST

Also, if you haven’t done so already, subscribe to this podcast. I’m adding a bunch of bonus episodes to the feed and, if you’re not following, there’s a good chance you’ll miss out. Subscribe now!

CONNECT WITH TAMMY ZONKER ON SOCIAL

You can also connect with Tammy on Twitter and Instagram at @tammyzonker, and on LinkedIn.

TAKE YOUR FUNDRAISING RESULTS TO THE NEXT LEVEL

To get started, learn more about joining our exclusive Fundraising Transformers Community.