In this week's episode of Winning Digital Customers The Podcast, Howard is joined by the CEO of Ruh Global Impact, Debra Ruh. Debra is an expert in creating digital innovations geared to help people with accessibility issues. She has received a humanitarian award for her work in making digital experiences accessible for people with disabilities, written about this topic on Forbes, and was invited to share her thoughts about this with the United Nations.

Creating amazing digital experiences for all users is no longer a want, but a need. Listen to learn whether or not you should consider making your digital experiences more accessible for people with disabilities.

Here's the link I promised: https://www.w3.org/WAI/standards-guidelines/

Winning Digital Customers | The Podcast focuses on stories of digital transformation, told by the people who led them. The podcast covers a range of topics including digital transformation, enterprise strategy and innovation, customer research, design thinking, agile practices, journey mapping, and other related ideas.

The podcast is based on Howard Tiersky's Wall Street Journal bestselling book, Winning Digital Customers: The Antidote to Irrelevance. Tiersky lays out a simple but detailed five-step methodology that any company can follow to align their teams around a vision for the customer experience that will maximize their competitiveness in the market, identify the quick wins that will help them out of the gate, and ultimately drive the transformation needed to bring their company into alignment with today's digital world.

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