Live from the Vusion podcast studio at Groceryshop 2026 in Las Vegas, Chris Walton sits down with Myron Frazier, Chief Merchandising Officer at Sam’s Club, to explore what value means for today’s increasingly deliberate consumer and how Sam’s Club builds its assortment around that idea.

Myron discusses the history behind Sam’s Club, the role of Member’s Mark, and why a curated assortment can be an advantage even when consumers have access to virtually unlimited choice. He also dives into the technology supporting the member experience, from scan-and-go and exit arches to one-hour delivery, and how those capabilities fit into Sam’s Club’s long-term strategy.

In this episode:

• How Sam’s Club defines value for its members

• What the company’s history can teach today’s merchants

• The role of Member’s Mark in the Sam’s Club assortment

• Why offering less can create an advantage

• How scan-and-go and exit arches support the member experience

• The role of one-hour delivery from Club

• What’s ahead for Sam’s Club’s merchant team in Q4

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