We've come a long way from walking into a store and purchasing our favorite sneakers. This week Fortnite and Jordan Brand teamed up to release sneakers in the famous Batte Royale game, moving the virtual world one step closer to the real world. That got us thinking about all the crazy things some of us have done in order to have a chance to buy a pair of sneakers.
On this episode, we also talk about the collabs between Paris Saint-Germain and Jordan Brand, as well as Neymar Jr's ongoing releases with Nike and what the future of this short-term (3 yr) partnership has in store.
Episode Home Page: https://www.sneakerhistory.com/sneaker-podcast/#episode21
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