Shownotes
Ellie has figured something out. Life is going to happen and you can let it happen on your terms or someone else’s terms. Guess whose terms she chooses. So when the problems happen, when the family issues arise, when the manufacturing problems come up and when Amazon changes something that affects you, pull yourself up and get through it. It’s okay to stop by the bathroom and cry your eyes out. But then dry off your face, hold your head up high and ask for help, take action or anything else you need to do.
Mentioned:
Ellie’s Facebook Contact
Sponsors
Gaye’s Million Dollar Arbitrage List
Tactical Arbitrage – Get an 18 day free trial with code: “Tactical”
Freeeup– Save 10% (forever) and get an instant $25.00 voucher for your first hire.
Transcript: (note- this is a new tool I am trying out so it is not perfect- it does seem to be getting better)
Ellie: [00:00:00] It is, and you have to realize it’s not your fault, it’s really on the other person or the situation and how you deal with it. And um, I just really felt strongly looking back, I mean the best advice I had at the time because we actually had to go live with a friend for three weeks, um, was her husband had said to me, this is not emotional. Think of this as business. I had worked in New York and run a business in New York and he was like, think about it that way. It’s a business approach at non emotionally. Map Out your steps in your head or on paper and just go and do them, you know, check them off. And that’s really what I did.
Cool voice guy: [00:01:03] Welcome to the ecommerce momentum podcast where we focus on the people, the products, and the process of ecommerce selling. Today. Here’s your host, Steven Peterson.
Stephen: [00:01:17] I’m excited to talk about my sponsors today, Gaye Lisby’s, million dollar arbitrage group. Amazing, amazing group. She is a teacher. This is Gaye, she was a teacher. She is a teacher. Still. You need to learn. This is the type of environment you want to be in because she’s going to help you understand why, and I think that’s the hardest part of this business is understanding why. Why is the red one popular when the green one isn’t? Well, there’s usually a reason and look Gaye does is probably parsed that better than anybody and she’ll explain the reasons for those things. I think that’s really powerful. Yes, she puts out a list. You’re going to get a good use of that list if you get in the group. Now here’s the deal. The group isn’t always open, right? So you get on the waiting list and you can join the waiting list through my link.
Stephen: [00:02:03] Doesn’t cost anything that to get on a waiting list and if you like her service, which I find that most people do that, that’s why there’s not so many openings. Um, you’ll be with her for a long time. And so it’s amazing. Freedom Dot com. She’s part of Andy Slam. It’s group amazing freedom.com, forward slash momentum. And you’re going to get in the waiting list. That’s all I can get you on right now. You can use my name and see if that gets you anywhere. But what I like about in the uh, what I like about what they teach in that group or the things that are going on, you know, the current things. I’ve seen a lot of stuff going on about stores going out of business. Well here’s where an opportunity is, here’s why you want to do this. Hey, be cautious about this, you know, with toys r US coming out, you’ve got to think about this and that’s the learning that you need to do.
Stephen: [00:02:47] And Gay is better than anybody else I’ve seen. So I’m amazing. Freedom Dot com. Forward slash momentum will get you to the waiting list. Then hopefully I can get you in the group and then you’re going to see me in there and we can chat anytime you’re ready. Karen lockers, group solutions, the number for ecommerce solutions, four ecommerce.com, forward slash momentum. It’s going to save you 50 bucks. Karen’s our account manager. We recommend her to everyone because she’s done so well for us. I mean, that’s quite frankly the reason we’ve been paying her for last few years, but she’s become an important part of our team. Her and her team are so involved in our account. I just see the emails coming back and forth, hey, we did this for you. I just saw two listings today. I’m like, wait a second. Why did they show up?
Stephen: [00:03:26] I didn’t put any listings up. They got a. They got a set off to the side by Amazon and they reactivate them for me. You know what I mean? That’s the stuff that just happens when you have a strong team and I can’t recommend Karen enough if you use my code momentum. Karen pays me. I don’t want to hide that. Of course we all know that, but you’re going to save $50 and it’s a great opportunity to really, really build out your team with somebody you can trust. It’s why I recommend them. So solutions four ecommerce solutions, the number four e-commerce dot com, forward slash momentum. It’s going to save you $50. Oh, and by the way, she’s going to do an inventory health report. Why is that important? Well, guess what fees are going up. Is your inventory health number declining like ours is?
Stephen: [00:04:15] Well, here’s why, and here’s what they can do. What I like is I get a spreadsheet from them and it says, Hey, here’s a bunch of inventory, here’s what we recommend, and I’m like, Yep, read refund. I mean a delete returned us blah blah, blah, whatever it is and it’s or destroy and it just happens. That’s what I like. The other thing that I have Karen helped me with a lot is creating new listings. You know, we do a lot of the research ourselves. We upload our images and then boom, magically the listing goes live and I don’t have to worry about it. Those are the services that Karen offers. CanNot recommend her enough solutions. Four ecommerce.com forward slash momentum. Save 50 bucks, use my code. You save $50 a month every single month and it’s a great service. Plus you get that free inventory health report.
Stephen: [00:05:01] I think it’s a really powerful way. So I can’t. I’m so excited how many people have been joining here because I see it and I’m excited because the messages I get from people saying, hey, this is great. I finally feel like I can focus on something else because Karen and her team are watching this for me and you know, I highly recommend her. Next up is scale solar lamps and scope and we’ll set it wrong. It’s, it’s amazing. I mean, it really is amazing when you sit back and think about, hey, I want to get this product up and it’s similar to this product and that product does well. Well, therefore, if that product does well, they have the right keywords, they’ve chosen things correctly, so guess what? You scope and you could see all that stuff and that’s what the most powerful thing in the world is to copy somebody who’s done it right.
Stephen: [00:05:45] That’s what you want. You want to take advantage of that, right? I mean it’s, it’s fair to see and so therefore you can take and apply it to your listing and immediately get that same benefit. That’s what scope does for me. Seller lamps.com, forward slash momentum. It’s going to save you $50 on the service. Oh, by the way, it’s free to try, so sign up, try it and say, oh, this is how it’s done. Boom, and then you’re going to. The light’s going to go on and you’re going to be like, man, I can get my products out there. I just can’t wait. Can’t wait. So we’re labs.com forward slash momentum. The other day I bought another domain. Yes, I bought it. The other domain. It’s almost like A. I’m admitting guilt, but it’s because I had an idea and it was something that was a pretty good idea I think is going to go pretty far and so what do I do?
Stephen: [00:06:36] I go to try go daddy.com forward slash momentum and save 30 percent. So domains aren’t very expensive. You get a few services, it adds up a little bit and I usually buy three years. I usually by privacy, by the way, I recommend that to buy that, you know, it’s not that much money, but when you can save 30 percent it makes it that much sweeter and it makes it easier when you’re buying domains and especially if you buy a bunch of domains. I am a domain collector and so I do tend to do that, but that 30 percent makes it a lot easier and I use go daddy because what I like is I can pop in and address I’m thinking and it’ll say nope, nope, could try this version or try this extension and then boom, there it is. Hey, you better hurry before it goes away.
Stephen: [00:07:17] And they’re right. You know, and so try Godaddy.com, forward slash momentum save 30 percent. Also want to mention about grasshopper. Who was that? Just talking to somebody the other day and they were like, Oh yeah, use this company called grasshopper. I’m like, Dude, did you buy it through my link and save 30 percent? Hello? No, they missed that. So save 30 percent. It’s try grasshopper.com. Forward slash momentum. No surprise there, but you’re going to save 30 percent and what the real cool part about that is they’re using it for their private label business and it gives them virtually a second phone on their current phone without having to get another number. They can make up a vanity number. They don’t have to go and do all the grief and signed loan contracts. Pretty easy stuff, and so if you’re creating a brand that you want to identify, you want to look professional, you want to look like a real company. Grasshopper is a great tool. It’s an app you put on your existing phone and boom, you now have a customer service or you now have a sales department. You’d have a manufacturing division. You could forward it to somebody else. You can have it go to different voicemails, different departments, and it’s all included. So try grasshopper.com while word slash momentum. Save 30 percent.
New Speaker: [00:08:30] Welcome back to the ECOMMERCE momentum podcast. This is episode 330 Ellie Lipetz. I love this interview and I know he said that a lot, but it’s just on his truth and I get choked up in this interview, um, because she’s just so real, you know, and it’s so refreshing to hear somebody with perspective say it like it is and not pull any punches and not make any excuses. Um, and I know that it’s got to be very difficult when you’re in it, when you’re so close to it, you can’t see it because I think of my own circumstance or from time to time I get it, you know, but being willing to ask for help, being willing, willing to be vulnerable, um, is really the answer and she gives some great examples of what that can do for you. Um, and I just, I really hope somebody hears this and changes and says, Huh, I can do that too.
New Speaker: [00:09:22] And Ellie will help you. You’re exactly the person she wants to talk to. She wants to help you. She wants to see you get past that circumstance and that situation. Let’s get into the podcast. Alright, welcome back to the ECOMMERCE momentum podcast. We’re excited about today’s guest, a good friend who’s been, you know, I sit and watch over time. Um, again, I say this all the time. I looked for consistency over time and when I look for somebody who’s figuring things out, who says, okay, boom, tried it. Nope. Adjust, tweak, adjust, adjust, and then hits a stride. Those are the kind of people, Hey, I want to be friends with because I’m going to learn a lot from. Um, but then when they’re great people, it just makes their life in my life much better. Ellie Lipetz, welcome La la. I was like, oh, I got so excited.
Ellie: [00:10:09] How are you? I’m doing good.
New Speaker: [00:10:11] Oh man, there’s no doubt you’re doing good because I don’t think my statement is inaccurate. Would you agree with that?
Ellie: [00:10:17] No, I think I’m really like, hit hit my stride now. I love what I’m doing. I love what I’m selling. It’s, it’s really working out
New Speaker: [00:10:25] and you can’t always say, you know, it’s funny. It’s not reasonable to always love what you’re doing. I don’t care who you are. I’m sure even the people who were the most happy still get, you know, life happens, things happen, challenges happen, but when you look at it in perspective, it’s pretty darn good, isn’t it? Yes. Well, when you think about where you are versus where you thought you would pay, I mean, do you get a kind of that Cheshire cat smile? I mean a little bit like, yeah, yeah, this is good.
Ellie: [00:10:58] I’m a single parent so the buck stops here no matter what. And the fact that I could be home with my kids and also take care of them financially, physically be here and run a business that I am enjoying what I’m selling, I’m enjoying who I’m dealing with is really amazing. I think.
New Speaker: [00:11:16] Well, I think it’s more than just being home with your kids. I mean, we’ll use your daughter for example. She’s deeply involved in a social activity that she loves and that’s a life consuming. It’s like when we used to do travel soccer with my, uh, my oldest, oh my God, it was like a whole weekend just to go to a game. And you do that for a lot of events, but the end, do you still work when you’re at those events?
Ellie: [00:11:37] Yes, I do. I made it my goal to not sit around and do nothing. I am one of those people who cannot sit around and do nothing. Um, my daughter actually this summer is working for a professional, so I’m really not traveling as much as I to be, but I,...