{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F0323043b-07f2-477a-ad04-cb0be994bddc","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"","title":"How Accountants Adapt to New Technology with Farooq Raja","description":"Episode 90. In today's interview, \"How Accountants Adapt to New Technology with Farooq Raja.\"\n\nFarooq Raja is an investor and architect of AIRPA, an integration and automation platform for accountants and their clients. The mission is to give accountants and business people time back to from routine processes to use their skills and experience to better serve their customers.. He trained as accountant in the National Health Service (NHS) and then moved to commerce with British Telecom (BT) as financial controller and Unilever as Head Office Accountant. He then worked with Coopers and Lybrand in management consulting before setting up a technology implementation consultancy called Mokum which later sold to PWC. For two decades, he started and ran multiple small businesses learning about different industries, processes and the fine line between success and failure in business.\n\nKey takeaways from this episode include:\n\n\u279c what early businesses looked like when technology entered the workplace and fell to accountants to master\n\n\u279c how the accounting game has changed over the years, even though the fundamentals have remained the same\n\n\u279c the most important changes in technology that are impacting accountants and their business clients \n\n\u279c why cloud software does so much more than enabling remote working for accountants and their clients\n\n\u279c how technology trends are shaping clients requirements for their professional advisors like accountants and CPAs\n\n\u279c the barriers facing accounting firms in change their technology mindset to adapt to the new environment\n\n\u279c who is leading the technology charge in business innovation and questions accountants are being asked as a result\n\n\u279c explaining the resistance to change in accounting and they can do better in adapting to new technology\n\n\u279c how the accounting marketplace is dividing into different cohorts or groups around ow they embrace cloud and technology\n\n\u279c what is on the horizon for accountants and accounting firms with future technology and how it will impact our working lives \n\n\u279c how the AIRPA integration helps accountants make better choices with technology suites and best of breed platforms\n\n\u279c why accountancy is a superpower and should be recognised by accountants themselves as genuinely valuable to business owners and clients\n\nOutside work, Farooq has four children and a large extended family. His hobbies are games and puzzles, reading autobiographies and painting.\n\nI have four children and a large extended family and\n\nmy hobbies are games and puzzles , reading autobiographies and painting.\n\nhttps://www.linkedin.com/in/farooq-raja-5021b6/\n\nhttps://www.linkedin.com/company/airpa\n\nwww.airpa.ai\n\n\u25e4\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u25e5\n\nFollow Accounting Influencers on Linkedin - we'd love to keep you informed on latest interviews, episodes and behind the scenes goodies from the Accounting Influencers Podcast and events. Just go here: https://www.linkedin.com/company/accountinginfluencers\n\n\u25e3\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u2501\u25e2\n\nNOTE TO LISTENERS:\n\nThe Accounting Influencers Podcast is a CPE-accredited daily radio-style show with four segments coming out every Monday which are repeated on the other 4 weekdays as standalone episodes, plus a bonus 'from the client's perspective' episode on Saturdays. On Sundays, listeners get a short min trailer for the coming week's episodes.\n\nEvery Tuesday the show gives you a relevant news topic from the accounting and fintech world with a direct application to accountants, CPAs and bookkeepers. Great to stay informed and build your commercial acumen.\n\nEvery Wednesday and Friday, we feature an uncut interview with top authors, leaders, thinkers and performers in the accounting and fintech world. \n\nEvery Thursday the show gives you a practical 'here's what works' tips concerning a key challenge, need or strategy for accountants, CPAs and bookkeepers. Great to stay current and keep your skills topped up.\n\nFinally, every Saturday gives listeners a bonus episode which focuses on the...","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/25c4c6d9-d712-41be-b9c6-51fba16fb623/gVs6wAyq4oSTZjmIMWMCoPIh.jpg"}