{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F0344a90f-5359-455d-b75e-046b9c8675f2","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"Inside a $100k+ Course Launch Inspired by T-Swift with Shannon Matson\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/0344a90f-5359-455d-b75e-046b9c8675f2\"></iframe>","title":"Inside a $100k+ Course Launch Inspired by T-Swift with Shannon Matson","description":"Is launching dead? In a market that more distrusting (and more distracted) than ever, many people seem to think that launching either no longer works or is no longer worth the effort of lower than ever show up and conversion rates. But as Shannon Matson notes, every time you look at the sun to the west, she's launching again \u2013 because it's working for her.   But howwwwww?! *Shakes fist wildly at the sky*  In this episode, I'm sitting down with Shannon to break down her insanely creative,...","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/2fc2003f-e99d-43dc-a342-10464d529b6b/408p5g4o0tbwd9jpfnr2payrw9ns.jpg"}