{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F0f20606e-3aa1-4ab2-8e89-ae68437b933a","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"100: Jeff Hoffman, Friend, Mentor, Founder of Hoffman\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/0f20606e-3aa1-4ab2-8e89-ae68437b933a\"></iframe>","title":"100: Jeff Hoffman, Friend, Mentor, Founder of Hoffman","description":"<p>Jeff Hoffman, my mentor, former boss, friend and the founder of Hoffman, joins me for a the 100th Make It Happen Monday.</p> <p>Among other things, we talk about:</p> <p>Our history including Basho\u00a0</p> <p>What makes a good sales trainer, including actively selling</p> <p>Choosing a mentor</p> <p>Evolution of sales</p> <p>Using social media to push deals forward</p> <p>Customer-centric sales process\u00a0</p> <p>Social value</p> <p>Find out more about Jeff and his company including his podcast at sellhoffman.com</p>","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/5b328f71-d282-47ac-8ab2-3b3b80a9269b/569a1e84-1bc6-4a0a-9e08-51622d1011e8.jpg"}