{"href":"http://player.captivate.fm/services/oembed?url=http%3A%2F%2Fplayer.captivate.fm%2Fepisode%2F14817265-fdf8-44a6-b559-c8e8bc14a30f","version":"1.0","provider_name":"Captivate.FM","provider_url":"https://www.captivate.fm","width":600,"height":200,"type":"rich","html":"<iframe style=\"width: 100%; height: 200px;\" title=\"90: 20 Ways creatives can use a brand strategy\" frameborder=\"0\" scrolling=\"no\" allow=\"clipboard-write\" seamless src=\"http://player.captivate.fm/episode/14817265-fdf8-44a6-b559-c8e8bc14a30f\"></iframe>","title":"90: 20 Ways creatives can use a brand strategy","description":"This week on the Brand Your Passion Podcast, we're revisiting one of the most popular episodes of the podcast ever, all about how you can use your brand strategy. \n\nA\u00a0brand strategy\u00a0document is your go-to guide and reliable roadmap for your brand. I\u2019m a massive advocate for how it can help you build an aligned brand that can grow, scale and achieve your wildest\u00a0creative business dreams.\n\nYour brand strategy is more than just a static document though. It\u2019s a living, breathing, collaborative guide that changes over time as your business does.\n\nBut *creating* your brand strategy document is just step one. From there, it\u2019s time to put all that magic into action. To do that, I\u2019m here to tell you 20 tried and tested ways that creatives can make damn\u00a0good use\u00a0of their brand strategy.","thumbnail_width":300,"thumbnail_height":300,"thumbnail_url":"https://artwork.captivate.fm/3272647f-d610-486a-81a8-d2b161ce4f4f/byp-artwork-2023-2.jpg"}